Acme Distributing Co. v. Thoni

136 S.W.2d 734, 23 Tenn. App. 638, 1939 Tenn. App. LEXIS 70
CourtCourt of Appeals of Tennessee
DecidedSeptember 9, 1939
StatusPublished
Cited by1 cases

This text of 136 S.W.2d 734 (Acme Distributing Co. v. Thoni) is published on Counsel Stack Legal Research, covering Court of Appeals of Tennessee primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Acme Distributing Co. v. Thoni, 136 S.W.2d 734, 23 Tenn. App. 638, 1939 Tenn. App. LEXIS 70 (Tenn. Ct. App. 1939).

Opinions

CK.OWNOVEB, J.

This suit is based upon Chapter 69 of the Public Acts of 1937 (Williams’ Code, sections 6770.7-6770.13), known as the “Unfair Sales Act,” which prohibits the selling of commodities or articles of merchandise below cost with the intent to stifle fair competition.

Section 1 of the Act defines the terms used in the Act.

Section 2 provides as follows:

“It is hereby declared that advertising, offers to sell or sales by retailers or wholesalers at less than cost as defined in this Act, with the intent or effect of inducing the purchase of other merchandise or of unfairly diverting trade from a competitor or otherwise in juring a competitor, impair and prevent fair competition, injure public welfare, and are unfair competition and contrary to public policy, where the result of such advertising, offers or sales is to tend to deceive or mislead any purchaser or prospective purchaser or to substantially lessen competition or unreasonably restrain trade or tend to create a monopoly in any line of commerce. It is further declared that such advertising, offers or sales by any retailer or wholesaler with such intent or effect or result are in contravention of the policy of this Act.”

Subsection (a) of section 1 provides that the minimum selling price by any retailer shall be the cost of the commodity plus a mark-up amounting to not less than the minimum cost of distribution by the most efficient retailer.

The bill in this cause was filed by the Acme Distributing Company, a corporation engaged in selling at retail gasoline and oil in Davidson County, against Emil Thoni, Jr., who operated a station selling at retail gasoline and oil in Davidson County, to restrain Thoni from selling gasoline at less than the cost price plus a “mark-up” of 15% (“the minimum cost of distribution by the most efficient retailer”), it being contended that the defendant was selling gasoline at less than cost plus the cost of distribution by the most efficient retailer, with the intent and effect of inducing the purchase of other merchandise at or above market price and deceiving the public, and with the intent of unfairly diverting trade from complainant and destroying.or lessening competition.

A demurrer was filed by the defendant on the ground that, said Act was unconstitutional and should be so declared.

The defendant also answered denying that he was selling gasoline at less than cost plus cost of distribution, and that the price at which he was selling same was fixed “with the intent'of inducing the purchase of other merchandise,” or of “unfairly diverting trade from *640 a competitor,” and charging that the complainant had come into court with unclean hands, in that it was selling gasoline at the same price as defendant and giving a rebate, and that this suit was the result of a combination of his competitors to put him out of business because he had refused to enter into an agreement with them to increase the price of gasoline in Nashville.

The chancellor overruled the demurrer and granted the injunction as prayed.

The Special chancellor found:

“1- — That Complainant fails to prove by a clear preponderance of the evidence or at least that it has not clearly shown by proof that defendant sold his 65 octane gas at a price below cost to the retailer as defined by the Act of 1937, Chapter 69.

‘ ‘ The Court is of opinion that the burden rested upon the complainant to show this with reasonable certainty, and that it has failed in that regard.

“The Court is of the opinion that the evidence shows that defendant, while operating his filling station, made a profit and it appearing that defendant has for quite a length of time sold gas at the prices complained of by complainant, it is evident that he did not sell at a loss.

‘ ‘ 2 — There is no evidence warranting the conclusion that defendant fixed and adhered to his gas prices for the purpose of injuring complainant or other competitors in the legal sense, or that he did it with the intent to destroy competition; and further that his persistence did not result in destroying competition or fostering a monopoly. There is no proof that defendant had any specific intent to injure complainant nor is there any evidence warranting the conclusion that defendant’s method of doing business was the cause of complainant’s slump in income.

“3 — The averment that defendant sold the identical gases for different prices is not sustained by the evidence, on the contrary it is shown that defendant was able to produce a blended gas that had a lower potentiality than his undiluted high test gas.

“4 — There is no evidence warranting the conclusion that defendant ever enticed customers into his place and misled them about the price or the quality of his goods, nor is there any evidence that he sold lubricating oil or other products to his customers at higher prices than those prevailing in the neighborhood.

‘ ‘ The Court states that if the cost to the retailer, as shown by complainant’s proof, be accepted as controlling, then complainant itself has undoubtedly been selling its gas below cost and this fact and finding is an additional reason why complainant should be denied any injunctive relief.

“5 — The Court finds in conclusion that complainant and defendant are in a district in which there is much striving for business and *641 possible price cutting, but tbis does not warrant tbe finding and the Court does not find, that defendant in his efforts to maintain his price level, intended to destroy competition or injure any particular competitor or create a monopoly or aid in creating one.

“Defendant has shown himself to be a most efficient retailer in his community. He proves that his cost of distribution was quite small. He likewise has advantages and immunities which bore materially upon the cost of running a business, which advantages and immunities are not to be taken away from him by force of the Act of the Legislature.

“6 — The cost of distribution should not be estimated upon the aggregate costs of the product. There is no justification for adding to the cost price the additional percentage for distribution. For instance there should not be a six per cent addition to the original fifteen per cent or sixteen per cent of the original cost. This percentage should be estimated with reference to the price paid by the retailer for the product at the time it is delivered to him.

“The evidence respecting the cost of the product here is not specific enough in that it has reference to the cost of selling lubricating oil or tires and other equipment. There is no direct proof bearing upon the question of the proportion of the expense that should be borne by the gasoline.”

And he dismissed the complainant’s bill and dissolved the injunction.

The complainant excepted to said decree and appealed to this Court and has assigned errors, which are, in substance, as follows:

(1) The chancellor erred in failing to find that the defendant Thoni was selling gasoline at less than cost plus the cost of distribution by the most efficient retailer.

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Cite This Page — Counsel Stack

Bluebook (online)
136 S.W.2d 734, 23 Tenn. App. 638, 1939 Tenn. App. LEXIS 70, Counsel Stack Legal Research, https://law.counselstack.com/opinion/acme-distributing-co-v-thoni-tennctapp-1939.