1-800 Water Damage International, LLC v. Restoration RX, LLC

CourtDistrict Court, E.D. Michigan
DecidedJuly 31, 2024
Docket2:24-cv-10110
StatusUnknown

This text of 1-800 Water Damage International, LLC v. Restoration RX, LLC (1-800 Water Damage International, LLC v. Restoration RX, LLC) is published on Counsel Stack Legal Research, covering District Court, E.D. Michigan primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
1-800 Water Damage International, LLC v. Restoration RX, LLC, (E.D. Mich. 2024).

Opinion

UNITED STATES DISTRICT COURT EASTERN DISTRICT OF MICHIGAN SOUTHERN DIVISION

1-800 WATER DAMAGE INTERNATIONAL LLC,

Plaintiff, Case No. 2:24-cv-10110 v. Honorable Linda V. Parker

RESTORATION RX, LLC ET AL.

Defendants. ________________________/

OPINION AND ORDER GRANTING PLAINTIFF’S MOTION FOR PRELIMINARY INJUNCTION (ECF No. 4)

This matter is before the Court on Plaintiff 1-800 Water Damage International, LLC (“Plaintiff”)’s motion for preliminary injunction. (ECF No. 4.) Defendants Restoration RX, LLC (“Defendant Restoration”), Gerald Cleveland (“Defendant Gerald”), and Jenteal Cleveland (“Defendant Jenteal”) (collectively “Defendants”) have filed an opposition and Plaintiff has filed a reply. (ECF Nos. 7, 10.) Finding the facts and legal arguments adequately presented in the parties’ filings, the Court is dispensing with oral argument pursuant to Eastern District of Michigan Local Rule 7.1(f). For the following reasons, Plaintiff’s motion is granted. I. FACTUAL AND PROCEDURAL HISTORY Plaintiff is a property damage and restoration company with nearly 180

franchisees across thirty-three states. (ECF No. 4-1 at PageID. 236.) Plaintiff is also the owner of the following registered trademarks: “1-800 WATER DAMAGE®”, United States Patent and Trademark Office (“USPTO”)

Registration No. 5,164,984; “1-800 WATER DAMAGE®”, USPTO Registration No. 2,982,370; design mark “1-800 WATER DAMAGE®”, USPTO Registration No. 3,688,386; design mark “1-800 WATER DAMAGE®”, USPTO Registration No. 3,047,978; and “RESTORING WHAT MATTERS MOST®”, USPTO

Registration No. 5,160,158. (Id.) On December 27, 2019, the parties entered into two separate franchise agreements to operate a 1-800 Water Damage franchise in the Salt Lake City area

of Utah. The franchise agreements detailed the procedures, methodologies, and standards applicable to the operation of the franchise. (Id.) Approximately four years after entering the agreements, citing financial difficulties, Defendants sought to terminate the agreements prior to the end of their terms. (ECF No. 7-2 at

PageID. 415.) The Franchise Agreements The agreements contain several relevant provisions to the operation of a

franchise. First, the terms of the franchise agreements are ten years from the dates of the agreements. (ECF No. 1-1 at PageID. 22, 107.) Since the parties entered into the agreements on December 27, 2019, the terms of the agreements are from

December 27, 2019, to December 27, 2029. The agreements also require Defendants to contribute 2% of their gross sales to the System’s National Marketing Fund on a monthly basis to assist in advertising. Specifically, the

agreements state: We [Plaintiff] will use the National Marketing Fund contributions, in its sole discretion, to develop, produce and distribute national, regional and/or local advertising and to create advertising materials and public relations programs which promote, in our sole judgment, the services offered by System franchisees and Managing Operators. . . . We [Plaintiff] will prepare on an annual basis, within 120 days of the end of the fiscal year, and make available to you [Defendants] upon written request, a statement of contributions and expenditures for the National Marketing Fund.

(Id. at PageID. 31-32, 116-17 (alterations added).) Moreover, the agreements require the franchisee to: (1) purchase certain equipment (see id. at PageID. 24, 109); (2) pay monthly royalties on certain services (see id. at PageID. 28, 113); and (3) continuously and actively operate the business without a break of five (5) consecutive days (see id. at PageID. 64, 149). Lastly, the agreements’ non-compete provisions preclude the operation of a competing business during the term of the agreements or use of the 1-800 Water Damage trademarks in any other business. Specifically, the non-compete provisions read:

During the term of this Agreement, neither you and your Managing Owner, Managing Owner’s immediate family members, your Designated General Manager (if applicable) and Service Technician shall not:

1. engage as an owner, partner, shareholder, director, officer, employee, consultant, agent, or in any other capacity in any other business offering Remediation Services that are the same as or similar to the services sold by the 1-800 WATER DAMAGE Business and/or the services provided by our affiliates (except for other franchises or authorizations we enter into with you);

2. use our Confidential Information, System, 1-800 WATER DAMAGE owners’ intranet website, Operations Manual, Marks, Customer lists, Customer Information, trade secrets, trade dress, proprietary knowledge, or know-how, or any colorable imitations, in the design, development, or operation of any business other than the 1- 800 WATER DAMAGE Business franchised hereunder, unless specifically authorized by us[.]

(Id. at PageID. 45, 130 (alteration added).) The Parties’ Conduct Three and a half years into the term of the franchise agreements, issues began to arise between the parties. On June 5, 2023, John Otero, Regional Business Coach for Plaintiff, provided Defendants with a purchase order for equipment to operate their franchise, namely forty (40) Water Damage Air Max Air Movers, and five (5) DryMax BLE Dehumidifiers, by Water Damage affiliate company, Colman-Wolf Supply Co, in the amount of approximately $23,000.00. (ECF No. 4-1 at PageID. 337.) Defendants approved the purchase order, received the equipment, but did not make any payments. (Id.)

The parties engaged in discussions about a payment plan over the next several months, but no payment was made. (Id. at PageID. 338.) Specifically, on November 10, 2023, four months after taking delivery of the equipment, Mr. Otero

spoke with Defendant Gerald on the phone to discuss a payment plan for the equipment, during which Defendant Gerald stated he would have a response by Monday, November 13, 2023. (Id.) At the conclusion of the call, Defendant Gerald expressed frustration that his business was not being properly supported.

(Id. at PageID. 338-39.) Later that same day, November 10, 2023, Defendant Gerald emailed Mr. Otero, stating: “Due to the state of the business I would like to know [what] it

would take to exit out of my contract.” (Id. at PageID. 339 (alteration added).) Defendant Gerald also made a request, in accordance with the franchise agreements, for a statement of contributions and expenditures for the National Marketing Fund, which Plaintiff failed to provide. (ECF No. 7-2 at PageID. 45.)

On December 8, 2023, Defendant Gerald informed Mr. Otero that he was closing the franchise. (ECF No. 4-1 at PageID. 339.) On December 10, 2023, Defendant Gerald informed Mr. Otero that operating the franchise under the

current model has not yielded him success as he had to hire his own marketing firms to improve his search engine optimization and would be changing his Google Business Profile. (Id.) The parties discussed options moving forward, such as

waiving Defendants’ royalty obligations, as he failed to timely pay them in October, November, and December 2023, but no agreement on the termination of his franchise was reached. (Id. at PageID. 353; ECF No. 1 at PageID. 7.)

In January 2024, Defendants rebranded their business from a 1-800 Water Damage franchise to Restoration RX, a competing business offering: (1) water damage restoration; (2) fire damage restoration; (3) mold removal; (4) flood damage cleanup; (5) biohazard cleanup; and (6) fire and smoke cleanup. (Id. at

PageID. 378.). However, despite the rebrand, Defendants continue to use Plaintiff’s trademarks in their Google Business Profile, Facebook pages, and online reviews. (Id. at PageID. 236-37.)

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