§ 13-81-302 — Enforcement.

7/1/2026
(1) The division shall administer and enforce this chapter, within existing budget allocations, in accordance with Chapter 2, Division of Consumer Protection.
(2) The attorney general, upon request, shall give legal advice to, and act as counsel for, the division in the exercise of the division's responsibilities under this chapter.
(3) (3)(a) In addition to the division's enforcement powers under Chapter 2, Division of Consumer Protection:
(3)(a)(i) the division director may impose an administrative fine of up to $2,500 for each violation of this chapter; and
(3)(a)(ii) the division may bring an action in court to enforce a provision of this chapter.
(3)(b) In a court action by the division to enforce a provision of this chapter, the court may:
(3)(b)(i) declare that the act or practice violates a provision of this chapter;
(3)(b)(ii) enjoin actions that violate this chapter;
(3)(b)(iii) order disgorgement of any money received in violation of this chapter;
(3)(b)(iv) order payment of disgorged money to an injured purchaser or consumer;
(3)(b)(v) impose a civil penalty of up to $2,500 for each violation of this chapter;
(3)(b)(vi) award actual damages to an injured purchaser or consumer; and
(3)(b)(vii) award any other relief that the court deems reasonable and necessary.
(3)(c) If a court grants judgment or injunctive relief to the division, the court shall award the division:
(3)(c)(i) reasonable attorney fees;
(3)(c)(ii) court costs; and
(3)(c)(iii) investigative fees.
(3)(d) (3)(d)(i) A person who violates an administrative or court order issued for a violation of this chapter is subject to a civil penalty of no more than $5,000 for each violation.
(3)(d)(ii) A civil penalty authorized under this section may be imposed in any civil action brought by the division, or by the attorney general on behalf of the division.

Legislative History

Enacted by Chapter 468, 2025 General Session