South Dakota Statutes
§ 21-64-1 — Definitions.
South Dakota·Title 21 JUDICIAL REMEDIES·Ch. 21-64 UNAUTHORIZED COMMERCIAL USE OF PERSONALITY'S RIGHT OF PUBLICITY
Terms used in this chapter mean:
(1)"Commercial purpose," the use of an aspect of a personality's right of publicity in connection with a product, merchandise, goods, service, or commercial activity; for advertising or soliciting purchases of a product, merchandise, goods, service, or for promoting a commercial activity; or for the purpose of fund-raising;
(2)"Personality," a living or deceased natural person who is a citizen of this state, or who died domiciled in this state whose name, voice, signature, photograph, image, likeness, distinctive appearance, gesture, or mannerism identifies a specific person and has commercial value, whether or not the person uses or authorizes the use of the person's rights of publicity for a commercial purpose that serves to identify a specific pe
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South Dakota § 21-64-1 (Definitions.) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.
Legislative History
SL 2015, ch 126, § 1.
Nearby Sections
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§ 21-1-11
Repealed§ 21-1-13
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Damages to be reasonable.