California Statutes
§ 17603. — 17603. (Added by Stats. 2009, Ch. 350, Sec. 1.)
California § 17603.
JurisdictionCalifornia
Code BPCBusiness and Professions Code - BPC
Div. 7.DIVISION 7. GENERAL BUSINESS REGULATIONS
Part 3.PART 3. REPRESENTATIONS TO THE PUBLIC
Ch. 1.CHAPTER 1. Advertising
Art. 9.ARTICLE 9. Automatic Purchase Renewals
This text of California § 17603. (17603. (Added by Stats. 2009, Ch. 350, Sec. 1.)) is published on Counsel Stack Legal Research, covering California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.
Bluebook
Cal. Business and Professions Code - BPC Code § 17603. (2026).
Text
In any case in which a business sends any goods, wares, merchandise, or products to a consumer, under a continuous service agreement or automatic renewal of a purchase, without first obtaining the consumer’s affirmative consent as described in Section 17602, the goods, wares, merchandise, or products shall for all purposes be deemed an unconditional gift to the consumer, who may use or dispose of the
same in any manner he or she sees fit without any obligation whatsoever on the consumer’s part to the business, including, but not limited to, bearing the cost of, or responsibility for, shipping any goods, wares, merchandise, or products to the business.
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Related
Lopez v. Stages of Beauty, LLC
307 F. Supp. 3d 1058 (S.D. California, 2018)
Sanderson v. Whoop, Inc.
(N.D. California, 2025)
Kyle Johnson v. Pluralsight, LLC
(Ninth Circuit, 2018)
Legislative History
Added by Stats. 2009, Ch. 350, Sec. 1. (SB 340) Effective January 1, 2010. Section operative December 1, 2010, pursuant to Section 17606.
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Bluebook (online)
California § 17603., Counsel Stack Legal Research, https://law.counselstack.com/statute/ca/BPC/17603..