World Wide Rush LLC v. City of Los Angeles

605 F. Supp. 2d 1088, 2009 U.S. Dist. LEXIS 28547, 2009 WL 746198
CourtDistrict Court, C.D. California
DecidedMarch 18, 2009
DocketCV 07-00238 ABC (JWJx), CV 08-04762 ABC (JWJx), CV 08-05434 ABC (JWJx), CV 08-07584 ABC (JWJx), CV 08-05066 ABC (JWJx), CV 08-08508 ABC (JWJx)
StatusPublished
Cited by4 cases

This text of 605 F. Supp. 2d 1088 (World Wide Rush LLC v. City of Los Angeles) is published on Counsel Stack Legal Research, covering District Court, C.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
World Wide Rush LLC v. City of Los Angeles, 605 F. Supp. 2d 1088, 2009 U.S. Dist. LEXIS 28547, 2009 WL 746198 (C.D. Cal. 2009).

Opinion

ORDER RE: BILLBOARDS

AUDREY B. COLLINS, Chief Judge.

I. INTRODUCTION

The Court has before it numerous related cases concerning billboards and their modern equivalents, “Supergraphic Signs.” These “Billboard Cases” all concern challenges to the City of Los Angeles’s laws regulating the use and construction of Supergraphic Signs, enormously large advertisements, usually on a type of vinyl, that are stretched or pasted across the side of a building. They are hard to miss. Super- *1092 graphics often span the width of a building and cover over ten floors. These signs are almost always “Off-Site” signs, meaning that the products they advertise are not available at the location where the sign is posted.

The City regulates these Supergraphic Signs through the Los Angeles Municipal Code (“Code”). Initially, the Code contained provisions that outright prohibited Off-Site Signs, in Code § 14.4.4.B.9, and Supergraphic Signs, in Code § 14.4.4.B.11. However, those sections also contained exceptions. A Supergraphic or Off-Site Sign was permissible if the City authorized it via a “specific plan,” a “supplemental use district,” or a “development agreement.” Accordingly, when a company applied for a sign permit for a Supergraphic Sign — as required by the Code — the permit would be denied unless the sign fell within one of the exceptions.

Two billboard companies, World Wide Rush LLC and Insite Outdoor Works LA LLC, challénged the constitutionality of those code sections in World Wide Rush LLC et al. v. City of Los Angeles, 579 F.Supp.2d 1311 (C.D.Cal.2008). They brought a facial unfettered discretion challenge and this Court found both §§ 14.4.4.B.9 and B.ll unconstitutional in what is referred to herein as the “World Wide Rush Order.” That order, issued on August 20, 2008, found that the exceptions to the Supergraphic Sign ban and Off-Site Sign ban gave City officials too much discretion in deciding whether or not to allow signage. This “unfettered discretion” raised free speech concerns under the First Amendment, the principle being that if a decision maker has too much discretion, that decision maker could prohibit — • or allow — signs based solely on whether the decision maker agreed with the message presented. The First Amendment generally does not condone a municipality regulating speech based on content.

This Court then issued an injunction, the “World Wide Rush Injunction,” which prohibited the City from enforcing §§ 14.4.4.B.9 and B.ll against the plaintiffs in the World Wide Rush action. Not long thereafter, numerous billboard companies began putting Supergraphic Signs up all over Los Angeles. These companies presumably thought that the World Wide Rush Order meant that they did not need to apply for permits. They were wrong. However, in retrospect, it did not seem to matter whether the companies applied or not. Of those companies that applied for permits, the permit applications were routinely rejected — directly and indirectly— under the auspices of §§ 14.4.4.B.9 and B.ll, even though this Court found those sections unconstitutional.

As a result, well-traveled thoroughfares that contained any sort of sizable building were soon pockmarked with Supergraphic Signs. The City, in turn, began to issue citations as to the signs, claiming that they violated various Code sections. Ironically, these citations often claimed that the signs lacked permits — despite the City’s wrongful refusal to accept the permit applications in the first instance. However, the citations also raised serious fire and life safety concerns. When the billboard companies received citations, they brought lawsuits — the Billboard Cases — against the City before this and other Courts. The billboard companies cried foul in that the City, they argued, should not be allowed to issue any citations in light of the World Wide Rush Order. Billboard companies maintained this position even though they often failed to seek a permit in the first instance, or erected their signs after an Interim Control Ordinance went into effect. The Interim Control Ordinance, enacted by the City in December 2008, again, prohibits Supergraphic Signs, but does so without relying on the provi *1093 sions found unconstitutional by this Court. Under this ordinance, no Supergraphic Signs were allowed after December 26, 2008.

At present, the Court has before it seven motions in six cases. The plaintiffs in World Wide Rush LLC et al. v. City of Los Angeles, CV 07-00238, (“WWR Plaintiffs”) ask the Court to enforce the injunction granted in that case. The plaintiffs in Jamison 1055 Wilshire LLC et al. v. City of Los Angeles, CV 08-04762 and in Sky Tag, Inc. et al. v. City of Los Angeles, CV 08-05434, (“Jamison-Sky Tag Plaintiffs”) ask the Court to issue a preliminary injunction based on the World Wide Rush Order. The plaintiff in Community Redevelopment Ass’n LLC v. City of Los Angeles, CV 08-07584, asks the Court to amend an injunction that was based on the World Wide Rush Order that was previously granted in that action. Concomitantly, the City has brought a cross-motion in that action asking the Court to reconsider the injunction. In two other matters, both brought by the same plaintiff, Figueroa Project 2 LLC v. City of Los Angeles, CV 08-05066 and Figueroa Project 2 LLC v. City of Los Angeles, CV 08-08508, the plaintiff asks the Court to stay each action.

This order addresses all of these motions. The first, and longest, section below sets forth and analyzes the relevant Code provisions, as well as the City’s procedures in permitting and policing Supergraphic Signs. The following sections address the motions brought by the parties. Section III addresses World Wide Rush. Section IV analyzes the motions brought by the Jamison-Sky Tag Plaintiffs. Section V discusses the cross-motions in Community Redevelopment Agency and Section VI covers the stay requested in the two Figueroa cases. The Court hopes that, after reviewing the analyses herein, the parties will have a better appreciation as to the posture of their cases, and the most appropriate course of action going forward. The parties on both sides of this dispute have too often proceeded recklessly, displaying a lack of judgment the Court would not expect from either the City, or those with whom it does business. 1

II. SIGNS IN THE CITY OF LOS ANGELES 2

A. SIGN REGULATIONS

The Los Angeles Municipal Code (“Code”) regulates signs, in part, through *1094 Chapter I, Article 4.4 “Sign Regulations.” 3

1.SECTION 14.4.2 SIGN DEFINITIONS

The Code defines a sign and its various iterations as follows:

“Sign. Any whole or part of a display board, wall, screen or object, used to announce, declare, demonstrate, display or otherwise present a message and attract the attention of the public.” “Off-Site Sign.

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Related

People v. Vanguard Outdoor CA2/1
California Court of Appeal, 2014
People v. World Wide Mediacom CA2/3
California Court of Appeal, 2014
Vanguard Outdoor, LLC v. City of Los Angeles
648 F.3d 737 (Ninth Circuit, 2011)
World Wide Rush, LLC v. City of Los Angeles
606 F.3d 676 (Ninth Circuit, 2010)

Cite This Page — Counsel Stack

Bluebook (online)
605 F. Supp. 2d 1088, 2009 U.S. Dist. LEXIS 28547, 2009 WL 746198, Counsel Stack Legal Research, https://law.counselstack.com/opinion/world-wide-rush-llc-v-city-of-los-angeles-cacd-2009.