Wisconsin & Milwaukee Hotel, LLC v. City of Milwaukee

CourtCourt of Appeals of Wisconsin
DecidedSeptember 10, 2019
Docket2018AP001744
StatusUnpublished

This text of Wisconsin & Milwaukee Hotel, LLC v. City of Milwaukee (Wisconsin & Milwaukee Hotel, LLC v. City of Milwaukee) is published on Counsel Stack Legal Research, covering Court of Appeals of Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Wisconsin & Milwaukee Hotel, LLC v. City of Milwaukee, (Wis. Ct. App. 2019).

Opinion

COURT OF APPEALS DECISION NOTICE DATED AND FILED This opinion is subject to further editing. If published, the official version will appear in the bound volume of the Official Reports. September 10, 2019 A party may file with the Supreme Court a Sheila T. Reiff petition to review an adverse decision by the Clerk of Court of Appeals Court of Appeals. See WIS. STAT. § 808.10 and RULE 809.62.

Appeal No. 2018AP1744 Cir. Ct. No. 2015CV5755

STATE OF WISCONSIN IN COURT OF APPEALS DISTRICT I

WISCONSIN & MILWAUKEE HOTEL, LLC,

PLAINTIFF-APPELLANT,

V.

CITY OF MILWAUKEE,

DEFENDANT-RESPONDENT.

APPEAL from an order of the circuit court for Milwaukee County: REBECCA F. DALLET, Judge. Affirmed.

Before Brash, P.J., Kessler and Gundrum, JJ.

¶1 KESSLER, J. Wisconsin & Milwaukee Hotel, LLC (WMH) appeals an order of the circuit court, following a court trial, upholding the City of Milwaukee’s 2014 and 2015 property tax assessments of the Milwaukee Marriott Hotel Downtown (the Hotel) located in downtown Milwaukee. WMH contends No. 2018AP1744

that the City Assessor’s method of determining the Hotel’s fair market value violated both the Wisconsin Property Assessment Manual1 and the Uniformity Clause of the Wisconsin Constitution. We affirm.

BACKGROUND

¶2 WMH owns and operates the Milwaukee Marriott Downtown, classified as an “upper-upscale,”2 full service hotel with 205 guest rooms. The Hotel has been in operation since mid-2013. For the year 2014, the City Assessor valued the Hotel at $24 million.3 WMH appealed the assessment to the City’s Board of Review, which upheld the $24 million assessment. WMH filed the action underlying this appeal. While the matter was pending, the City Assessor issued its 2015 assessment of the Hotel, determining the fair market value to be $37,362,000. WMH again appealed the assessment to the Board of Review, which again upheld the City’s determination. WMH filed an amended complaint adding its challenge to the City’s 2015 assessment. The matter proceeded to trial.

¶3 Gail Kern, the City Assessor who conducted the assessment of the Hotel, testified in great detail at trial about the method she used to determine the Hotel’s fair market value. She testified that she generally uses “the Rushmore Approach” when valuating hotels. That method is an income-based method that values a hotel based on the income it generates. Kern explained that the approach

1 Hereinafter also referred to as either the “Property Assessment Manual,” or the “assessment manual.” 2 The hotel classification scale is as follows: luxury, upper-upscale, upper-midscale, midscale, and economy. 3 Assessments are based on a property’s value as of January 1st of the assessment year. See https://city.milwaukee.gov/assessor#.XTdFI-tKhhE (last visited Sept. 5, 2019).

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involves calculating a hotel’s net operating income, which is determined by subtracting a hotel’s expenses from its revenue. Certain factors not attributable to the real estate are deducted from the net operating income so that only the income attributable to the real estate is used to calculate fair market value.4 The net operating income is then divided by the capitalization rate, resulting in the fair market value. Kern testified that each hotel in Milwaukee, with certain exceptions, is assessed in this manner.

¶4 Kern explained that she begins the annual hotel assessment process by requesting income and expense information from Milwaukee hotels. She then analyzes the data and compares it to previous years. She stated that the financial information the hotels provide, if plotted on a chart, would resemble a bell curve. Income and expense information falling within the bell curve are considered “market value.” The data provided by the hotels is then used to calculate their fair market values. Income and expense information which falls outside of the bell curve is not used to determine the fair market value of the hotel that provided the information.

¶5 Kern testified that she requested the Marriott’s 2013 income and expense information to determine the 2014 assessment. The Marriott did not timely respond. Kern testified that she then used the best information available to her to determine the Hotel’s net operating income. This included the Hotel’s advertised room rate, the number of rooms available, an assumed occupancy rate based on the downtown market, and an expense rate also based on information

4 Examples of factors not attributable to the real estate include business components such as franchising fees and management fees, as well as personal property such as furniture and fixtures.

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available about other area hotels of the same class. The net operating income was then capitalized at the same rate as other comparable hotels in Milwaukee, resulting in a value of $24 million.

¶6 For the 2015 assessment, the City received the Marriott’s 2014 income and expense information and used that information to value the property. Kern valued the Hotel at $37,362,000. Kern also testified that neither assessment violates the Uniformity Clause because she assessed other hotels of a similar class at fair market value using the same methodology she applied to the Marriott. In other words, Kern used actual income and expense data from each hotel to calculate the fair market value.

¶7 WMH’s position at trial was essentially that the City violated the Uniformity Clause of the Wisconsin Constitution by using the Marriott’s actual income and expenses to determine its fair market value, making its assessment inconsistent with the assessments of comparable hotels. To support its position, WMH called Bradley Braemer, a certified appraiser, who conducted an analysis comparing the Marriott to three other luxury or upper-upscale downtown Milwaukee hotels.5 Braemer stated that he had no opinion of fair market value for any hotel property in Milwaukee and therefore could not definitely say whether the Marriott was actually assessed at fair market value.

¶8 Nonetheless, Braemer opined that the Marriott’s assessment was not “uniform” with the other hotels because the Marriott’s value per room did not match up with the values per room of the other hotels. Braemer said that he first

5 The analysis was limited to the 2015 assessment.

4 No. 2018AP1744

compared the value per room of the Marriott with the value per room of the other hotels and found the Marriott’s value per room was higher than the other hotels. Braemer then calculated the revenue per available room at each of the hotels, which is the computation of multiplying a hotel’s average daily room rate by its occupancy rate. Braemer acknowledged that two hotels could be different but still have similar revenues per available room. Braemer also acknowledged that property attributes not related to the number of guest rooms, such as hotel restaurants and ballroom space, are not included in this calculation. Braemer stated that neither the revenue per available room comparison, nor the comparison of values per room, reveal anything about a hotel’s real property characteristics, amenities, or outside income sources. Because Braemer calculated similar revenues per available room between the hotels, but dissimilar values per room, Braemer opined that “there were uniformity problems.” Braemer admitted, however, that the comparisons are variables in determining fair market value and cannot solely be used to make a determination of fair market value. Braemer admitted that he did not review Wisconsin case law, Wisconsin statutes, the Wisconsin Constitution, or the Wisconsin Property Assessment Manual in reaching this opinion.

¶9 The City moved for directed verdict.

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