WE, LLC v. M.R.J. Distributors, Inc.

CourtDistrict Court, D. Puerto Rico
DecidedSeptember 29, 2025
Docket3:24-cv-01584
StatusUnknown

This text of WE, LLC v. M.R.J. Distributors, Inc. (WE, LLC v. M.R.J. Distributors, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. Puerto Rico primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
WE, LLC v. M.R.J. Distributors, Inc., (prd 2025).

Opinion

FOR THE DISTRICT OF PUERTO RICO

WE, LLC d/b/a WILD ENCANTOS, Plaintiff,

v. Civil No. 24-1584 (ADC)

MRJ DISTRIBUTORS, INC., ET AL., Defendants.

OPINION AND ORDER Plaintiff WE, LLC (“Wild Encantos” or “plaintiff”) brought suit against M.R.J. Distributors, Inc. (“MRJ”), Supermercados Máximo Inc. (“Supermax”), Wal-Mart of Puerto Rico (“Walmart”), José González, and Joel González (each one, a “defendant,” and collectively, the “defendants”). ECF No. 1. MRJ moved to dismiss the complaint pursuant to Fed. R. Civ. P. 12(b)(6). ECF No. 16. Plaintiff opposed and defendants replied. ECF Nos. 25, 30. Supermax moved to dismiss the complaint pursuant to Fed. R. Civ. P. 10(a) and 12(b)(6). ECF No. 39. For the reasons discussed below, MRJ’s motion to dismiss is GRANTED IN PART, DENIED IN PART and Supermax’s motion to dismiss is GRANTED. I. Factual and Procedural Background On December 20, 2024, Wild Encantos filed suit against defendants, alleging copyright infringement, false designation of origin, false description, and seeking preliminary and Civil No. 24-1584 (ADC) Page 2

permanent injunctive relief,1 damages, and reasonable attorney’s fees pursuant to 17 U.S.C. § 101 et. seq. and 15 U.S.C. § 1125. ECF No. 1, at 14-15. Wild Encantos alleges that it was assigned exclusive copyright rights and privileges for a musical plush toy coquí frog (copyright registration number V3473D525) and a musical plush toy parrot (copyright registration number VA0001138520), as well as the toys’ accompanying hang tags (copyright registration numbers

TX0005535397 and TX0005550274, respectively). Id., ¶¶ 23, 28-29. Wild Encantos’ musical plush toy coquí frog mimics the body shape and pose of the coquí in nature, and incorporates a Puerto Rican flag stitched onto the frog’s belly. Id., ¶¶ 46, 55. Wild Encantos’ musical plush toy parrot

mimics the coloring of the parrot in nature, but incorporates a yellow beak and feet, and also incorporates a Puerto Rican flag stitched onto the parrot’s belly. Id., ¶ 27, 61. Both plush toys contain a chip that, when activated, mimics the sound of either the coquí or the parrot. Id., ¶ 38. Both plush toys have hang tags attached, which contain information about either the coquí or

the parrot. Id., ¶¶ 24-25. Wild Encantos sells its plush toys in Walgreens, the convenience store at Luis Muñoz Marín International Airport, and other locations. Id., ¶ 34, 73. Wild Encantos alleges that MRJ produces plush toy coquí frogs and parrots that are

substantially similar to those of Wild Encantos. Id., ¶¶ 47, 63. The MRJ plush toy coquí is darker

1 Plaintiff’s complaint only perfunctorily requests a preliminary injunction, which does not properly comply with Fed. R. Civ. P. 65. ECF No. 1, at 2, 14. Accordingly, on December 30, 2024, the Court issued an order stating that it would not consider “any request for preliminary injunctive relief unless and until a separate motion to that effect is filed, notice is given to the defendants, and the provisions of Fed. R. Civ. P. 65 and L. Civ. R. 65 are otherwise complied with.” ECF No. 5. On May 12, 2025, plaintiff moved for a preliminary injunction, ECF No. 37, a request which is now pending before the Court. Civil No. 24-1584 (ADC) Page 3

in color than the Wild Encantos toy, its eye placement and stance are different, and the MRJ plush toy coquí has a Puerto Rican flag stitched onto its leg, instead of onto its belly. Id., ¶¶ 24, 25. The MRJ plush toy parrot has different dimensions than the Wild Encantos toy. Id., ¶ 27. Both of MRJ’s plush toys have a sound chip that, when activated, mimics the sound of either the coquí or the parrot. Id., ¶ 45. The MRJ plush toys have hang tags attached, which contain

information about either the coquí or the parrot. Id., ¶¶ 47, 62. Both Supermax and Walmart sell the MRJ plush toys. Id., ¶¶ 67, 70, 71. Wild Encantos alleges that the MRJ plush toys are lower- quality, counterfeit versions of the Wild Encantos plush toys. Id., ¶¶ 76-80.

On February 25, 2025, Walmart filed an answer. ECF No. 13. On February 28, 2025, MRJ filed a motion to dismiss pursuant to Fed. R. Civ. P. 12(b)(6), arguing in essence that: (a) Wild Encantos lacks standing to bring copyright claims; (b) plaintiff has failed to establish copyright infringement claims because there are no allegations concerning protectable elements (asserting

that the Puerto Rico parrot and coqui frog are public domain species); (c) there are no substantial similarities between the products; (d) there are no allegations of wilful infringement; and (e) there is no violation of the Lanham Act. ECF No. 16, at 1. Plaintiff opposed, asserting its claims

are properly supported, because “[f]urry frogs” and “[f]urry parrots are not found in nature,” and as such, are not in the public domain. ECF No. 25 (Mar. 18, 2025), at 5. Plaintiff also asserts that many features of its product and that of defendants are strikingly similar. Id., at 5-8.

Defendants replied re-asserting the grounds for dismissal. ECF No. 39 (Mar. 25, 2025). Civil No. 24-1584 (ADC) Page 4

On March 11, 2025, plaintiff moved to substitute the party Supermercados Máximo, Inc. with Supermax Supermarkets, LLC, which the Court granted on March 21, 2025. ECF Nos. 23, 26. Subsequently, on May 16, 2025, Supermax filed a motion to dismiss pursuant to Fed. R. Civ. P. 10(a) and Fed. R. Civ. P. 12(b)(6). ECF No. 39. Plaintiff did not oppose the motion. II. Legal Standard

When ruling on a motion to dismiss brought pursuant to Fed. R. Civ. P 12(b)(6), courts must “accept the truth of all well-pleaded facts and draw all reasonable inferences therefrom in the pleader's favor.” García-Catalán v. United States, 734 F.3d 100, 102 (1st Cir. 2013) (quoting

Grajales v. P.R. Ports Auth., 682 F.3d 40, 44 (1st Cir. 2012)). “While detailed factual allegations are not necessary to survive a motion to dismiss for failure to state a claim, a complaint nonetheless must contain more than a rote recital of the elements of a cause of action. . . [and they] must contain sufficient factual matter to state a claim to relief that is plausible on its face.” Rodríguez-

Reyes v. Molina-Rodríguez, 711 F.3d 49, 53 (1st Cir. 2013) (cleaned up) (citing, inter alia, Ashcroft v. Iqbal, 556 U.S. 662, 678–79 (2009)). In order to perform this plausibility inquiry, the Court must “separate factual allegations from conclusory ones and then evaluate whether the factual

allegations support a ‘reasonable inference that the defendant is liable for the misconduct alleged.’” Conformis, Inc. v. Aetna, Inc., 58 F.4th 517, 528 (1st Cir. 2023) (citing Iqbal, 556 U.S.

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