Virginia Financial Associates, Inc. v. ITT Hartford Group, Inc.

585 S.E.2d 789, 266 Va. 177, 2003 Va. LEXIS 82
CourtSupreme Court of Virginia
DecidedSeptember 12, 2003
DocketRecord 022659; Record 022663
StatusPublished
Cited by7 cases

This text of 585 S.E.2d 789 (Virginia Financial Associates, Inc. v. ITT Hartford Group, Inc.) is published on Counsel Stack Legal Research, covering Supreme Court of Virginia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Virginia Financial Associates, Inc. v. ITT Hartford Group, Inc., 585 S.E.2d 789, 266 Va. 177, 2003 Va. LEXIS 82 (Va. 2003).

Opinion

CHIEF JUSTICE HASSELL

delivered the opinion of the Court.

I.

In these consolidated appeals, the primary issue that we consider is whether a plaintiff, who asserted a claim of quantum meruit, presented sufficient evidence to establish the reasonable value of services it rendered to the defendant.

II.

A.

This appeal is the final saga in protracted litigation between plaintiff, Virginia Financial Associates, Inc. (VFA), and defendant, ITT Hartford Group, Inc. (Hartford). These litigants were previously before this Court in ITT Hartford Group, Inc. v. Virginia Financial Associates, Inc., 258 Va. 193, 520 S.E.2d 355 (1999). In that appeal, we set aside a jury verdict in favor of VEA. We held that the circuit court erred because an expert witness was allowed to give speculative opinions. Id. at 201-03, 520 S.E.2d at 359-60. We also concluded that the evidence did not support plaintiff’s claims of actual and constructive fraud. We set aside the jury’s award of compensatory damages and its award of punitive damages, which was based upon the claim of actual fraud, and entered final judgment in favor of Hartford on that claim. We reversed the judgment of the circuit court, and we remanded the case for a new trial limited to the issue of *180 damages on VFA’s quantum meruit claim against Hartford. Id. at 206, 520 S.E.2d at 362.

B.

During the trial upon remand, VFA, a Virginia corporation, presented evidence that it acted as a “marriage broker” for two insurers, Hartford and the Medical Protective Company (MedPro). William Montgomery Dise, an insurance agent and “part-owner” of VFA, was instrumental in bringing Hartford and MedPro together.

Dise approached Hartford in 1994 with a proposal that Hartford provide workers’ compensation insurance coverage and business owners’ insurance policies for dentists to complement an insurance package that MedPro offered. MedPro had approximately 20,000 dentist clients to whom Hartford could potentially sell its workers’ compensation insurance and other insurance products. These insurers entered into a joint venture to create an insurance product called “The Package,” which was sold through a technique known as commercial mass marketing or affinity marketing. Commercial mass marketing involves the sale of insurance products to groups whose members have similar interests or associations, in this instance, dentists. “The Package” was subsequently sold to dentists throughout the United States.

VFA, acting principally through Dise, expended significant expense and substantial time to bring the joint venture to fruition. VFA presented evidence that Sandra L. Shearer, Hartford’s employee, assured VFA that Hartford would compensate VFA for its work. James D. Sinay, another Hartford employee, assured Dise that Hartford would compensate VFA fairly.

VFA presented the testimony of two expert witnesses, Thomas A. Flynn and Robert Leonhart, to establish the value of the reasonable compensation that Hartford should pay to VFA for its services rendered to Hartford. Flynn, who qualified as an expert witness on the subject of retail insurance, testified that he was knowledgeable of the methods of compensation for commercial mass marketing programs. When asked whether he had an opinion about the range of commissions that are paid to insurance agents or agencies who bring an affinity program to an insurer, such as Hartford, he responded “yes” and stated that “[his] opinion is that [the] range would be between 2.5 percent and 5 percent.” This type of commission is referred to as a commission override. Flynn also discussed the various factors that he relied upon to form his opinion. He stated that, generally, the rate *181 of compensation would be a commission of 3.75%, but in this instance, he discounted the commission that VFA should receive because VFA did not provide any continuing service to Hartford once Hartford and MedPro decided to market “The Package.”

During Hartford’s cross-examination of Flynn, he admitted that he had “never been paid a commission override for setting up an affinity program without providing any service” and that he was “not aware of anyone else” who had been paid a commission override without providing an ongoing service. Flynn also testified that in the instances when he had been paid a commission override in his capacity as an insurance agent, he continued to provide services to the insurer.

During his voir dire, outside the presence of the jury, Flynn testified that Hartford had issued an insurance contract that required the payment of a commission to an insurance agent “indefinitely as long as the business is on the books. There [was] no ongoing service from the agent. So I do recollect a contract like that.”

Leonhart, who also qualified as an expert witness, testified that the standard range of compensation in the insurance industry for an agent who has performed the services that VFA performed for Hartford “is anywhere from two to five percent.” The range of compensation is based upon many factors, including profitability and the type of insurance product. Leonhart testified that the value of VFA’s services rendered to Hartford would be 3.5% of the premium income generated by the sale of “The Package” in 1994 and 1995.

During his cross-examination by Hartford, Leonhart testified as follows:

“Q: You’re not aware of any compensation being paid to an agent by an insurance company in the form of a commission override where there hasn’t been a negotiated agreement?
“A: No, sir.
“Q: And that negotiated agreement would deal with a number of terms, including the level of compensation; correct?
“A: Correct.
“Q: And the services to be provided by the agent?
“A: Yes, correct.
*182 “Q: Are you aware that at the time in August of 1995, when VFA’s services for Hartford ceased, there was no agreement in place between MedPro and Hartford? Yes or no?
“A: Yes.
“Q: Now, you would agree, in your experience, Mr. Leon-hart, that. . . you’re not aware of any situation where an agent like yourself, a consultant has received a commission override for providing no service?
“A: I think if you’ll recall back to my original two depositions, that I did recall a couple of situations where there were some consultants that received compensation and literally were doing nothing.
“Q: But those agents had contracts with the carriers in each instance, didn’t they?
“A: Yes, sir.
“Q: Those contracts provided for some level of service by the agent, didn’t they?
“A: Yes, sir.

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Cite This Page — Counsel Stack

Bluebook (online)
585 S.E.2d 789, 266 Va. 177, 2003 Va. LEXIS 82, Counsel Stack Legal Research, https://law.counselstack.com/opinion/virginia-financial-associates-inc-v-itt-hartford-group-inc-va-2003.