Vineyard v. La Terra Fina USA, LLC

CourtDistrict Court, S.D. Illinois
DecidedMarch 31, 2025
Docket3:24-cv-00704
StatusUnknown

This text of Vineyard v. La Terra Fina USA, LLC (Vineyard v. La Terra Fina USA, LLC) is published on Counsel Stack Legal Research, covering District Court, S.D. Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Vineyard v. La Terra Fina USA, LLC, (S.D. Ill. 2025).

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE SOUTHERN DISTRICT OF ILLINOIS

TRICIA VINEYARD, individually and on behalf of all others similarly situated,

Plaintiff,

v. Case No. 3:24-CV-00704-NJR

LA TERRA FINA USA, LLC,

Defendant.

MEMORANDUM AND ORDER

ROSENSTENGEL, Chief Judge: Double-dipping used to be the worst offense in the party dip game. But Plaintiff Tricia Vineyard claims she was duped by a dip—or rather its lid. In a familiar type of suit, Vineyard alleges Defendant La Terra Fina USA, LLC (“La Terra Fina”) coaxed her into buying an Everything But The Bagel Dip & Spread when the lid strongly marketed “NO ARTIFICIAL FLAVORS, COLORS OR PRESERVATIVES.” To Vineyard’s surprise, a closer look at the ingredient list revealed citric acid—a known preservative commonly used within the commercial context in a synthetic or artificial form.1 According to Vineyard, the dip’s packaging aims to capitalize on consumers’ desires to eat healthy, wholesome ingredients but misleads them into believing that the product contains no synthetic, artificial preservatives or flavor agents. (Doc. 5-1, ¶¶ 2, 24, 25). Apparently, the Everything But The Bagel variety is not the only offender. The

1 The included facts are derived from Vineyard’s state court class action complaint (Doc. 5-1), and the Court accepts them as true for the purposes of La Terra Fina’s motion to dismiss. complaint lists the following La Terra Fina dips that also contain citric acid and similar packaging: Artichoke & Jalapeno Dip & Spread, Cheesy Artichoke Dip & Spread, Chili Con Queso Dip, Greek Yogurt Spinach & Parmesan Dip & Spread, Greek Yogurt Spinach Artichoke & Parmesan Dip & Spread, Green Chile & Cheese Dip & Spread, Mexicali Dip & Spread, Spinach Artichoke & Parmesan Dip & Spread, and Sriracha Three Cheese Dip & Spread (collectively “the Dips”). (Id. at { 1). As an example, the Everything But the Bagel Dip & Spread packaging appears below.?

r * @ orice: cs MUTRITION FRITS: sening ins rv, sa: toon pe seg iene nny = EVERYTHING Sea = Be {MN _ BUT THE BAGEL i tcc DIP&SPREAD _ nid Se

mas a ce

Vineyard avers that the Dips contain food grade citric acid, which is a commercially manufactured, synthetically produced, and highly processed food additive sold in the form of a white powder. (Id. at □□ 3-5). This powdered form of citric acid purportedly used by La Terra Fina does not occur naturally. (Id. at 5). Vineyard further

2 Vineyard’s complaint did not include images of the packaging, but La Terra Fina provided these images as an exhibit to its motion to dismiss. (Doc. 19, pp. 5-7). Throughout the complaint, Vineyard references the packaging, and it is central to her claims for deceptive consumer practices and breach of warranty. As such, the Court may consider these images on the motion to dismiss. See Levenstein v. Salafsky, 164 F.3d 345, 347 (7th Cir. 1998) (describing the narrow exception permitting courts to consider documents attached to a motion to dismiss if they are referred to in the complaint and are central to plaintiff's claim).

Page 2 of 17

claims that La Terra Fina uses the unnatural citric acid to adjust flavor, mitigate or stop discoloration or browning of the Dips, and regulate growth of microorganisms in the

Dips. (Id. at ¶ 4). Essentially, Vineyard accuses La Terra Fina of using the citric acid as a flavoring agent and as a preservative. (Id.). In her complaint, Vineyard also references FDA regulations that identify citric acid as a synthetic substance. (Id. at ¶ 6). Due to its use of food grade, synthetic citric acid, Vineyard contends that La Terra Fina directly misleads and deceives customers as its packaging expressly represents that the Dips include no artificial flavors, colors or preservatives. (Id. at ¶¶ 7-9, 25-34).

Reasonable customers, according to Vineyard, would interpret the labels to mean exactly what they say—the Dips lack any artificial, synthetic flavors or preservatives. (Id.). Given the promise on the lid, consumers pay an inflated price for a product inferior to their reasonable expectations. (Id. at ¶¶ 11-12, 31). Specifically, Vineyard paid $3.99 for the Everything But The Bagel Dip but alleges that if she knew the product contained artificial

preservatives she would have paid less or avoided purchasing the dip altogether. (Id. at ¶ 14). Vineyard filed this suit as a putative class action in Illinois state court in January 2024. (Doc. 5-1). La Terra Fina timely removed the action to this Court. (Doc. 5). Vineyard seeks to certify an Illinois class encompassing:

All current Illinois citizens who purchased “la terra fina” brand Artichoke & Jalapeno Dip & Spread, Cheesy Artichoke Dip & Spread, Chili Con Queso Dip, Everything But The Bagel Dip & Spread, Greek Yogurt Spinach & Parmesan Dip & Spread, Greek Yogurt Spinach Artichoke & Parmesan Dip & Spread, Green Chile & Cheese Dip & Spread, Mexicali Dip & Spread, Spinach Artichoke & Parmesan Dip & Spread and/or Sriracha Three Cheese Dip & Spread for personal, family, or household purposes from the five-year period prior to the filing of this Complaint up through the date of preliminary approval (the “Class Period”). (Doc. 5-1, ¶ 41). Her complaint includes claims for deceptive and unfair practices in violation of the Illinois Consumer Fraud and Deceptive Business Practices Act (“ICFA”) (Counts I and II), breach of express warranty (Count III), and unjust enrichment (Count IV). (Doc. 5-1). For relief, Vineyard seeks statutory and compensatory damages,

restitution, and costs and expenses.3 (Id.). La Terra Fina moves to dismiss the class action complaint for failure to state a claim. (Doc. 18). Vineyard filed a response in opposition (Doc. 32), and La Terra Fina filed a reply brief in support of its position. (Doc. 34). La Terra Fina filed supplemental authority after filing its motion. (Docs. 25; 25-1; 26). Vineyard also filed supplemental

authority, to which La Terra Fina responded. (Docs. 35; 36). SUBJECT MATTER JURISDICTION This case was removed from the Circuit Court for the Twentieth Judicial Circuit in St. Clair County, Illinois, pursuant to the Court’s jurisdiction under the Class Action Fairness Act of 2005 (“CAFA”) and 28 U.S.C. § 1332(d). Under CAFA, federal courts have

jurisdiction to hear a class action if the proposed class has more than 100 members, the parties are minimally diverse, and the amount in controversy exceeds $5 million. Sudholt v. Country Mut. Ins. Co., 83 F.4th 621, 625 (7th Cir. 2023) (citing 28 U.S.C. § 1332(d)(2), (d)(5)(B)).

3 The complaint specifically states that Vineyard “is not seeking punitive damages or an award of treble damages under the ICFA.” (Doc. 5-1, ¶ 18). But in the Prayer for Relief section, Vineyard asks the Court to “award statutory and punitive damages to [Vineyard] and the proposed Class.” (Id. at Prayer for Relief, ¶ d). It is unclear what Vineyard seeks as to relief in the form of punitive or statutory damages. Here, Vineyard is a citizen of Illinois, and she proposes a class of Illinois citizens. (Doc. 5, ¶¶ 3, 8-9). La Terra Fina is a limited liability company (“LLC”) organized under

the laws of Delaware with its principal place of business in California. (Id. at ¶¶ 2, 10-12). Typically, to determine the citizenship of an LLC, courts look at the citizenship of each of its members.4 See, e.g., Copeland v.

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