Van v. LLR, Inc.

CourtDistrict Court, D. Alaska
DecidedAugust 18, 2020
Docket3:18-cv-00197
StatusUnknown

This text of Van v. LLR, Inc. (Van v. LLR, Inc.) is published on Counsel Stack Legal Research, covering District Court, D. Alaska primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Van v. LLR, Inc., (D. Alaska 2020).

Opinion

WO IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF ALASKA

KATIE VAN, individually and on behalf of ) all others similarly situated, ) ) Plaintiff, ) ) vs. ) ) LLR, INC., d/b/a LuLaRoe, and LULAROE, ) LLC, ) ) No. 3:18-cv-0197-HRH Defendants. ) _______________________________________) O R D E R Motion to Dismiss; Motion to Strike Now before the court, following remand from the Ninth Circuit Court of Appeals, is defendants’ motion to dismiss plaintiff’s first amended complaint, or in the alternative, to strike the class allegations in plaintiff’s first amended complaint.1 This motion is opposed.2 Oral argument was requested and has been heard. 1Docket No. 28. 2Docket No. 35. -1- Background Defendants LLR, Inc. d/b/a LuLaRoe and LuLaRoe, LLC “sell[] clothing through fashion retailers located in all fifty states to consumers across the United States.”3 Plaintiff

Katie Van alleges that she “made purchases from LuLaRoe retailers in other states and had those purchases shipped to her home in Anchorage, Alaska.”4 Plaintiff alleges that she was improperly charged sales tax “on purchases she made from LuLaRoe’s remote consultants.”5 Alaska does not have a statewide sales tax, although some local jurisdictions impose a sales

and/or use tax.6 Plaintiff alleges that defendants improperly charged sales tax “on at least 72,503 sales transactions shipped into non-taxing jurisdictions in Alaska from April 2016 through June 1, 2017.”7 Plaintiff alleges that defendants began improperly charging sales tax in 2016 after it

was discovered that “LuLaRoe was paying sales tax on all sales regardless of whether or not the end consumer was charged or paid sales tax on a transaction. . . .”8 Plaintiff alleges that this happened because of the way that defendants’ point-of-sale system, which was called

3First Amended Class Action Complaint at 3, ¶ 7, Docket No. 4. 4Id. at 10, ¶ 56. 5Id. at 10, ¶ 57. 6Id. at 4, ¶ 19.

7Id. at 11, ¶ 67. 8Id. at 5, ¶ 28. Plaintiff alleges that defendants “collect[] and remit[] sales tax on behalf of its retailers.” Id. at 4, ¶ 18. -2- “Audrey,” was programmed.9 Plaintiff alleges that in response to this discovery, defendants, in April 2016, implemented a new sales tax policy, which was that “Audrey would be collecting tax from end consumers based upon retailer location[.]”10 Plaintiff alleges that

defendants “altered the Audrey POS to prevent retailers from turning off the sales tax feature when making sales delivered into other states with no sales tax[.]”11 Plaintiff alleges that defendants “told [their] retailers that the policy [being] implemented, requiring that tax be charged based upon the location of the retailer, was proper

and legal.”12 Defendants explained that the option of collecting sales tax based on the retailer’s location “recognize[d] that sufficient ‘nexus’ exists between the consultant’s state, the consultant, and LuLaRoe so that the consultant’s customer is doing business with LuLaRoe through the consultant.”13 Plaintiff alleges, however, that defendants knew their

2016 tax policy was not legal.14

9Id. at 3, ¶ 11; 5, ¶ 28. Plaintiff alleges that defendants began using Audrey in May or June 2015. Id. at 5, ¶ 25. 10Id. at 6, ¶ 30. 11Id. at 6, ¶ 33. Plaintiff alleges that “[p]rior to April 2016, the Audrey system included a toggle-switch, which permitted LuLaRoe’s retailers to turn off tax charges when they made a sale into a tax-free jurisdiction[.]” Id. at 5, ¶ 26. 12Id. at 7, ¶ 40. 13Sales Tax Update, Exhibit 2 at 39, Defendants’ Request for Judicial Notice [etc.], Docket No. 26. 14First Amended Class Action Complaint at 8, ¶¶ 42, 47, Docket No. 4. -3- Plaintiff alleges that defendants “announced [their] new tax policy via webinar and conference call[s.]”15 Defendants told the LuLaRoe retailers that sales tax would be

collected based on the retailer’s location “for a short time” and that they would “shift” to the option of collecting “sales tax based on the physical address where the sale takes place . . . or where the products are shipped to a customer . . . [i]n the near future.”16 Defendants advised retailers that “[t]hose who simply do not wish to use the option offered by LuLaRoe can apply directly to their state for the permit to manage their own sales tax.”17 Defendants

also advised that the only thing keeping it from collecting sales tax based on where the products were being shipped was the Audrey software.18 Defendants launched a new POS system in January 2017 called Bless and began transitioning retailers from Audrey to Bless.19 This transition was not completed until May

and Audrey was permanently disabled on May 31, 2017.20

15Id. at 6, ¶ 30. 16Sales Tax Update, Exhibit 2 at 39, Defendants’ Request for Judicial Notice [etc.], Docket No. 26. 17Id. at 42. 18Id. 19Memorandum Opinion, Exhibit 1 at 10, Defendants’ Request for Judicial Notice [etc.], Docket No. 26. 20Id. -4- In February 2017, a law suit (the Webster case) was filed in the Western District of Pennsylvania, “alleging claims on behalf of class members in eleven states that have

jurisdictions where there is no sales tax on the clothing that LuLaRoe sells, but where those customers were charged the fraudulent tax. . . .”21 Although plaintiff was not a named plaintiff in the Webster case,22 there was an Alaska named plaintiff. Class certification was denied in the Webster case on August 20, 2018 because the “[p]laintiffs [were] unable to establish Rule 23’s requirements relating to commonality, the adequacy of class representa-

tion, predominance and superiority.”23 The court’s conclusion was primarily based on the fact that the laws of eleven different states would apply to the plaintiffs’ claims. The court mentioned defendants’ refund program in a footnote, referring to it as “a comprehensive refund program.”24 On September 19, 2018, the Webster case was dismissed for lack of

jurisdiction.25

21First Amended Class Action Complaint at 12, ¶ 68, Docket No. 4. The Webster plaintiffs were represented by the same counsel who represent plaintiff in this action. 22In November 2017, plaintiff moved to be substituted as the representative of the Alaska class in the Webster case, a motion the court denied as moot after it denied the motion for class certification. Attorney Declaration of Kelly K. Iverson at 7, ¶ 16, Docket No. 36. 23Memorandum Decision, Exhibit 1 at 19, Defendants’ Request for Judicial Notice [etc.], Docket No. 26. 24Id. at 22 n.6. 25Order of Court, Exhibit 4, Defendants’ Request for Judicial Notice [etc.], Docket No. 26. -5- Plaintiff alleges that after the Webster case was filed, defendants “engaged in a confusing, ad hoc, refund scheme in a failed effort to escape responsibility for its bad acts.”26

Defendants contend that they “recognized in or about June 2016 that a comprehensive sales tax refund program was needed” and that most refunds were issued by March 2017.27 In answers to interrogatories in the Webster case, defendants admitted that they had only made 38 refunds prior to the filing of the Webster case on February 17, 2017 and that they had made no refunds to any Alaska residents prior to February 17, 2017.28 Ultimately, defendants

refunded $255,483.35 to Alaska consumers who were improperly charged sales tax.29 Plaintiff commenced this action on September 5, 2018. Plaintiff asserts two claims on behalf of herself and others similarly situated. In Count I, plaintiff asserts an Alaska Unfair Trade Practices and Consumer Protection Act (UTPCPA) claim. Plaintiff alleges that

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