United States v. Society of Independent Gasoline Marketers of America, United States of America v. Amerada Hess Corporation, United States of America v. Ashland Oil, Inc., United States of America v. Kayo Oil Company, United States of America v. The Meadville Corporation, United States of America v. Petroleum Marketing Corporation, United States of America v. Robert R. Cavin

624 F.2d 461
CourtCourt of Appeals for the Fourth Circuit
DecidedJune 24, 1980
Docket77-2515
StatusPublished
Cited by7 cases

This text of 624 F.2d 461 (United States v. Society of Independent Gasoline Marketers of America, United States of America v. Amerada Hess Corporation, United States of America v. Ashland Oil, Inc., United States of America v. Kayo Oil Company, United States of America v. The Meadville Corporation, United States of America v. Petroleum Marketing Corporation, United States of America v. Robert R. Cavin) is published on Counsel Stack Legal Research, covering Court of Appeals for the Fourth Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
United States v. Society of Independent Gasoline Marketers of America, United States of America v. Amerada Hess Corporation, United States of America v. Ashland Oil, Inc., United States of America v. Kayo Oil Company, United States of America v. The Meadville Corporation, United States of America v. Petroleum Marketing Corporation, United States of America v. Robert R. Cavin, 624 F.2d 461 (4th Cir. 1980).

Opinion

624 F.2d 461

1980-1 Trade Cases 63,097, 1980-2 Trade Cases 63,408,
5 Fed. R. Evid. Serv. 628,
6 Fed. R. Evid. Serv. 371

UNITED STATES of America, Appellee,
v.
SOCIETY OF INDEPENDENT GASOLINE MARKETERS OF AMERICA, Appellant.
UNITED STATES of America, Appellee,
v.
AMERADA HESS CORPORATION, Appellant.
UNITED STATES of America, Appellee,
v.
ASHLAND OIL, INC., Appellant.
UNITED STATES of America, Appellee,
v.
KAYO OIL COMPANY, Appellant.
UNITED STATES of America, Appellee,
v.
The MEADVILLE CORPORATION, Appellant.
UNITED STATES of America, Appellee,
v.
PETROLEUM MARKETING CORPORATION, Appellant.
UNITED STATES of America, Appellee,
v.
Robert R. CAVIN, Appellant.

Nos. 77-2515 to 77-2521.

United States Court of Appeals,
Fourth Circuit.

Argued Jan. 9, 1979.
Decided December 26, 1979.
Upon Rehearing June 24, 1980.

Wilbur D. Preston, Jr., Baltimore, Md. (Nevett Steele, Jr., Gerson B. Mehlman, Whiteford, Taylor, Preston, Primble & Johnston, Baltimore, Md., A. T. Biggers, Continental Oil Company, Houston, Tex., on brief), for appellant Kayo Oil Company.

John H. Lewin, Jr., Baltimore, Md. (Benson E. Legg, Venable, Baetzer & Howard, Baltimore, Md., Adlai S. Hardin, Jr., Milbank, Tween, Hadley & McCloy, New York City, Howard B. Myers, Amerada Hess Corporation, Woodbridge, N. J., on brief), for appellant Amerada Hess Corporation.

William Simon, Washington, D. C. (Ray S. Bolze, Roger C. Simmons, Howrey & Simon, Washington, D. C., Robert H. Compton, Ashland Petroleum Company, Ashland, Ky., on brief), for appellant Ashland Oil, Inc.

Robert E. Nagle, Donald T. Bucklin, Washington, D. C. (Wald, Harkrader & Ross, Washington, D. C., on brief), for appellant Robert R. Cavin.

David F. Albright, Baltimore, Md. (Richard M. Kremen, Franklin T. Caudill, Seemes, Bowen & Semmes, Baltimore, Md., on brief), for appellant Petroleum Marketing Corporation.

Philip L. Cohan, David Freeman, Ginsburg, Feldman & Bress, Washington, D. C., on brief, for appellant The Meadville Corporation.

David A. Donohoe, Jay D. Zeiler, Akin, Gump, Strauss, Hauer & Feld, Washington, D. C., on brief, for appellant Society of Independent Gasoline Marketers of America.

Frederic Freilicher, John J. Powers, III, Dept. of Justice, Washington, D. C. (John H. Shenefield, Asst. Atty. Gen., Rodney O. Thorson, James F. Ponsoldt, Dept. of Justice, Washington, D. C., on brief), for appellee, United States of America.

Before FIELD, Senior Circuit Judge, and WIDENER and HALL, Circuit Judges.

FIELD, Senior Circuit Judge:

On June 1, 1976, an indictment was returned in the District of Maryland against The Society of Independent Gasoline Marketers of America ("SIGMA"), Amerada Hess Corporation ("Hess"), Ashland Oil, Inc. ("Ashland"), Continental Oil Company ("Continental"), Crown Central Petroleum ("Crown"), Kayo Oil Company ("Kayo"), The Meadville Corporation ("Meadville"), Petroleum Marketing Corporation ("PMC"), Robert R. Cavin ("Cavin"), Norman Goldberg ("Goldberg"), Charles J. Luellen ("Luellen") and W. H. Burnap ("Burnap"). The indictment, drawn in one count, charged that the defendants had violated Section 1 of the Sherman Act, 15 U.S.C. § 1, prior to its 1974 amendments, by engaging in a conspiracy to fix prices for the retail sale of gasoline in unreasonable restraint of commerce.

After extensive pretrial proceedings, the trial commenced on May 2, 1977, and at the conclusion of the Government's case the district court granted the motions of three of the individual defendants, Luellen, Goldberg and Burnap, for judgments of acquittal. The trial continued as to the remaining defendants, and on August 30, 1977, the jury returned verdicts of not guilty with respect to Crown and Continental and guilty as to SIGMA, Hess, Ashland, Kayo, Meadville, PMC and Cavin.1 Judgments of conviction were entered pursuant to the jury's verdicts and the convicted defendants have appealed.

In an opinion filed December 26, 1979, the panel unanimously affirmed the convictions of all of the defendants except Ashland. Similarly, the panel unanimously reversed the conviction of Cavin. With respect to Ashland, a majority of the panel affirmed the conviction, Judge Widener dissenting. Petitions for rehearing and rehearing en banc were filed, and upon the suggestion that the case be reheard en banc less than a majority of the judges in regular active service voted in favor thereof. Accordingly, rehearing en banc is denied. On the petitions for rehearing, however, a majority of the panel are now of the opinion that the conviction of Ashland must be reversed. Additionally, the panel is of the opinion that our disposition of Cavin's appeal must be modified. To that effect, we withdraw our prior opinion and file the present opinion in lieu thereof.

* During the period covered by the indictment, and for many years prior thereto, gasoline was sold to motorists through essentially two different types of retail service stations. "Major brand" stations sold the gasoline of major companies, e. g., Exxon, Texaco, Gulf, etc., and in many instances were operated by dealers who were not employees of the major companies. These stations bore brand names that were widely advertised and sold brand name products, including tires, batteries and parts. Many of them offered repair service and accepted recognized company credit cards. "Private brand" stations, on the other hand, offered gasoline under names which were not widely advertised, e. g., Redhead, Kayo, Scatt, etc., and were usually manned by individuals who worked directly for the company which owned the stations. Private brand stations ordinarily offered few products other than gasoline, and spent little money, if any, for media advertising.

With these differences in service, such stations competed with the major brands almost exclusively upon the basis of price. The private brand stations attracted customers from the majors by pricing their gasoline several cents a gallon below that of the major brand stations in the same locale, and as a result the price of major brand gasoline imposed a "ceiling" on private brand prices. In other words, to be competitive the private brand retailer was required to maintain a sufficiently attractive "differential" between his price and that of the majors. Because they were selling gasoline at less than that charged by the majors, the profit margin of the private brand stations was reduced to a marginal level, and the volume of a private brand's sales was vitally important. In the highly competitive private brand market volume was, of course, significantly related to price. As a result, the private brand company, in the operation of a local station, took into account in pricing its gasoline from day-to-day not only the price charged in that locale by the major brand stations, but the prices charged by other independents in the same market.

During the period in question the companies which operated private brand stations had available a certain amount of current and accurate data relative to pricing patterns in the major brand gasoline market from a publication known as "Platt's Oilgram".

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624 F.2d 461, Counsel Stack Legal Research, https://law.counselstack.com/opinion/united-states-v-society-of-independent-gasoline-marketers-of-america-ca4-1980.