Uncle Joe's Inc. v. LM Berry and Co.

156 P.3d 1113, 2007 Alas. LEXIS 34, 2007 WL 1031619
CourtAlaska Supreme Court
DecidedApril 6, 2007
DocketS-11516, S-11545
StatusPublished
Cited by3 cases

This text of 156 P.3d 1113 (Uncle Joe's Inc. v. LM Berry and Co.) is published on Counsel Stack Legal Research, covering Alaska Supreme Court primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Uncle Joe's Inc. v. LM Berry and Co., 156 P.3d 1113, 2007 Alas. LEXIS 34, 2007 WL 1031619 (Ala. 2007).

Opinion

OPINION

MATTHEWS, Justice.

Uncle Joe's, Inc., appeals and LM. Berry and Company eross-appeals in a case arising from errors in entries for Uncle Joe's Pizzerias in both the White and Yellow Pages of the 2002-2008 Anchorage telephone directory. Uncle Joe's challenges the grant of summary judgment to Berry on the interpretation of an exeulpatory tariff, the superior court's refusal to order Berry to produce attorney-client communications, and the award of attorney's fees and costs to Berry. Berry appeals from an order on summary judgment declaring the limitation of liability provision in its pre-printed order form for Yellow Pages advertisements invalid. We reverse the superior court's decision on the effect of the tariff. This requires that the award of attorney's fees also be vacated. Uncle Joe's discovery argument is moot as is Berry's argument regarding the limitation of lability clause.

The White and Yellow Pages Directory Errors

Uncle Joe's operates five pizzerias in Anchorage. It is primarily a take-out and delivery business relying heavily on the promotion of its name and telephone number. Berry publishes telephone directories for telephone companies throughout the United States. Berry contracted with Alaska Communications Systems (ACS) in the mid-1990s to publish Anchorage telephone directories. By 2002 the ACS directory was used by eighty-six percent of customers in the area.

An error in Uncle Joe's listing appeared in the 2002-2008 White Pages Directory published by Berry. The address and telephone number for each of Uncle Joe's five pizzeria outlets was listed, but the name "Uncle Joe's Pizzeria" was omitted. Without the business name, Uncle Joe's information was listed under the name "Uncle George the Clown." As a result, Uncle Joe's claims that it lost revenues of $435,153.64 between June 1, 2002, and June 1, 2003, and was forced to lay off three employees and relocate its corporate office to the home of its president.

A minor error concerning Uncle Joe's also appeared in an advertisement in the 2002-2008 Yellow Pages Directory, also published by Berry. Uncle Joe's advertisement was published with the graphic designer's digital watermark still included, resulting in a faint cross within a circle design appearing in the middle of the advertisement. Uncle Joe's had ordered the Yellow Pages advertisement on Berry's Directory Advertising Order, which contained standard terms and conditions pre-printed on the reverse side. Section 8 of these conditions limits the liability of both ACS and Berry for errors in printed advertisements to "the amount paid by the advertiser for said item of advertising" and further applies the limitation of liability "to any and all claims whether in contract, tort, strict liability or otherwise, and to any loss of business, profits, or additional advertising costs incurred."

Proceedings

Based on these errors, Uncle Joe's filed suit against Berry under theories of negligence, gross negligence, and defamation, *1115 seeking compensatory and punitive damages. Subsequently, Uncle Joe's filed a motion for partial summary judgment. In this motion Uncle Joe's sought a ruling that Berry's affirmative defense that its lability is limited by the provisions of an exculpatory tariff filed by ACS 1 lacked merit. Similarly, the motion challenged Berry's affirmative defense that its liability is limited by section 8 of the conditions in its Yellow Pages order form. Berry cross-moved for summary judgment on both affirmative defenses, seeking dismissal of Uncle Joe's claims. While these motions were pending and as trial approached, Uncle Joe's made a motion to compel the production of documents that Berry had withheld from discovery under the attorney-client privilege. Uncle Joe's argued that the fraud exception to the attorney-client privilege required production of the documents. Uncle Joe's theory was that Berry had been deceiving Alaska customers by using the limitation of liability clause in its Yellow Pages order form while knowing that such clauses had been ruled invalid in Mu-micipality of Anchorage v. Locker 2 This deceit, Berry argued, amounted to fraud under the fraud exception to the attorney-client privilege and thus the documents in question were not shielded by the privilege.

In an order dated April 22, 2004, the superior court denied Uncle Joe's motion for partial summary judgment concerning the tariff and granted Berry's cross-motion for summary judgment on that issue. The court denied Berry's cross-motion for summary judgment concerning the Yellow Pages liability limitation clause and implicitly granted Uncle Joe's motion for partial summary judgment on that issue.

On April 26, 2004, the superior court denied Uncle Joe's motion to compel, ruling that the "civil fraud exeeption does not apply in this case."

On May 14, 2004, the parties stipulated to a final judgment, which provided that Uncle Joe's would recover nothing from Berry for its claims based on the omission of Uncle Joe's name from the White Pages and that Uncle Joe's "shall recover from [Berry] nominal damages in the amount of $10.00 for [Uncle Joe's] negligence claim based on the 2002-2008 ACS Anchorage Yellow Pages." The stipulation left for adjudication the question of the award of fees and costs and provided as follows with respect to appeals: "This order shall constitute an appealable final judgment; specifically, all rulings made in the Court's Order dated April 22, 2004, shall be appealable by either party." The stipulation was "so ordered" by the superior court.

Subsequent to entry of the stipulated judgment, Berry moved for an award of attorney's fees and costs based on an offer of judgment that it had made pursuant to Civil Rule 68 that Uncle Joe's had not accepted. The court granted Berry's motion and awarded attorney's fees of $54,266 and costs of $5,056 to Berry.

Uncle Joe's now appeals from the court's ruling of April 22, 2004, that the exculpatory tariff applied to Berry, from the court's refusal to require the production of attorney-client communications, and from the award of attorney's fees and costs to Berry. Berry cross-appeals, claiming that the court erred in its order of April 22, 2004, when it ruled that the limitation of liability clause in the Yellow Pages order form was invalid.

The April 22, 2004 Decision of the Superior Court

The superior court's decision with respect to whether the exculpatory clause of the tariff applied to Berry was as follows:

Uncle Joe's argues that the Tariff Advice only applies to ACS and not to the Berry company. Berry on the other hand contends that the focus should be on the activity regulated and not the entity that performs the function. It is undisputed *1116 that ACS does not publish its own telephone directory. Instead, ACS has had a longstanding relationship with the Berry company as the publisher of its directories. It is also undisputed that the [Regulatory Commission of Alaska (RCA) ] is aware of this relationship and that ACS does not publish its own directories. This issue is substantially similar to the one presented in Municipality of Anchorage v. Locker, 723 P.2d 1261

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Cite This Page — Counsel Stack

Bluebook (online)
156 P.3d 1113, 2007 Alas. LEXIS 34, 2007 WL 1031619, Counsel Stack Legal Research, https://law.counselstack.com/opinion/uncle-joes-inc-v-lm-berry-and-co-alaska-2007.