Toptal, LLC v. Bloomberg L.P.

Superior Court of Delaware·Decided July 31, 2025·No. N25C-01-266 FJJ·Published

Opinion

IN THE SUPERIOR COURT OF THE STATE OF DELAWARE

TOPTAL, LLC )

) C.A. No.: N25C-01-266 FJJ )

Plaintiff, )

)

v. ) JURY TRIAL DEMANDED )

BLOOMBERG L.P. )

)

)

Defendant. )

Submitted: July 15, 2025

Decided: July 31, 2025

OPINION AND ORDER

On Defendant’s Motion to Dismiss

GRANTED, in part, and DENIED, in part.

Brian E. Farnan and Michael J. Farnan, Esquires, Farnan LLP, Wilmington Delaware, Megan L. Meier, Mark R. Thomson, and Devin K. Bolger, Esquires (Pro Hac Vice) Meier Watkins Phillips Pusch LLP, Washington, D.C., Alan S. Lewis and Madelyn K. White, Esquires (Pro Hac Vice) Carter Ledy & Milburn LLP, New York, New York, Attorneys for Plaintiff.

James M. Yoch, Jr. and Skyler A. C. Speed, Esquires, Young Conaway Stargatt & Taylor, LLP, Wilmington, Delaware, Thomas G. Henoff, Nicholas G. Gamse, and Alexandra M. Gutierrez, Esquires (Pro Hac Vice), Williams & Connolly LLP, Washington, D.C., Attorneys for Defendant.

Jones, J.

INTRODUCTION

Plaintiff Toptal, LLC (“Toptal”) brings the instant defamation action from an article and column (collectively, the “Publications”) published by Defendant Bloomberg L.P. (“Bloomberg). The Publications cover a prior litigation in Nevada State Court initiated by Toptal against a former financial supporter of the company whom the Nevada Court found liable for multiple claims. Toptal asserts inter alia Bloomberg’s publications do not accurately or fairly report on the Nevada litigation and make numerous false and defamatory statements impacting Toptal’s integrity as a respected company.

BACKGROUND

A. The Parties Toptal is a Delaware limited liability company which connects “businesses with freelancers such as software engineers, designers, and business consultants.”1 Toptal’s sole member, Taso Du Val, founded the company in 2010.2 The company does not have a physical office space, but it uses its Delaware address for purposes such as issuing employee W-2s and on contracts with clients and vendors.3 Bloomberg is a Delaware limited partnership and has its principal place of business in New York.4 Bloomberg News is a news agency headquartered in New

1 Docket Item (“D.I.”) 1 ¶¶3, 17. 2 Id. 3 Id.; D.I. 17 p.9. 4 D.I. 1 ¶19.

York and is a division of Bloomberg.5 Bloomberg News “disseminates articles around the world through its website,” and other publication means.6 B. The Nevada Litigation7 The Publications write on a legal dispute between Toptal and one of its early financial supporters, Denis Grosz (“Grosz”). 8 In 2012, Grosz gave Toptal $1 million under a Note Purchase Agreement and a Convertible Promissory Note (collectively, “Convertible Note Agreements”) which allowed Grosz to convert his debt into equity under certain conditions.9 Grosz had an electable option to forego principal and interest and instead receive equity on his note.10 If the conditions were not met when the note’s maturity date approached, Grosz was only permitted to receive principal and interest, and his note could not convert into equity.11 Under an Advisor Agreement, Grosz acted as an advisor to Toptal and agreed to not compete with the company and to keep all company information confidential.12 The conditions triggering Grosz’s note to convert into equity were never met, thus, under the agreement, Grosz was entitled to receive only principal plus interest.13

5 Id. 6 Id. 7 See Toptal, LLC v. Grosz, CV20-00555 (Nev. 2d Dist.); D.I. 1 Exhibits (Exs.) 1-3. 8 D.I. 1 ¶3. 9 D.I. 17 p.2; D.I. 1 ¶36. 10 D.I. 1 ¶37. 11 Id. ¶40. 12 Id. ¶41. 13 D.I. 17 p.2-3.

Grosz and Toptal’s relationship became strained when, as Toptal alleges, Grosz “embarked on a malicious plot” to “weaken” Toptal.14 Toptal alleges Grosz’s plan included “a negative media campaign against Toptal” as well as a ploy “to steal Toptal’s future business and financial prospects for himself” by forming a competing company, Mechanism Ventures (“Mechanism”).15 As a result, in March 2020, Toptal initiated the Nevada litigation raising tort and contractual claims against Grosz and Mechanism.16 Grosz brought a counterclaim stating Toptal breached the Convertible Note Agreements by failing to give Grosz equity.17 The Court dismissed the counterclaim on summary judgment.18 At trial, a jury: (1) rejected Grosz’s other counterclaims, including Toptal’s breach of implied covenant of good faith and fair dealing; (2) found Grosz breached the Advisor Agreement and the implied covenant of good faith and fair dealing; (3) found Mechanism liable for intentional interference with contractual relationships; and (4) awarded Toptal over $1.3 million in compensatory damages and $15 million in punitive damages, stating that Mechanism acted with “malice, oppression, or fraud.”19 The trial judge affirmed the verdict but reduced the punitive damages

14 Id. p.3. 15 D.I. 1 ¶¶ 46, 47. 16 D.I. 13 p.6. 17 D.I. 17 p.3. 18 Id. 19 D.I. 13 p.4.

award to $1.6 million.20 Both Grosz and Mechanism appealed the Court’s judgements against them. The appeals are currently pending.21 C. The Publications After the Nevada Court entered its judgment, Bloomberg published reporter Sarah McBride’s Article entitled Battle Over Startup Leaves Early Investor With No Equity, $2.6 Million Legal Bill (the “Article”) and columnist Matt Levine’s Column titled The FTC Comes for Noncompetes (the “Column”) which includes Levine’s commentary and an excerpt from the Article.22 The Article reports on Toptal’s practice of using convertible notes to allow lenders to potentially convert their note into equity, this practice playing out between Toptal and Grosz, and the Nevada litigation between Toptal and Grosz and his company, Mechanism.23 Toptal contacted Bloomberg after publication, seeking revisions of statements Toptal claimed were false. The alleged false reports included:

(1) Grosz’s “investment” – as opposed to his now proven misconduct – “landed him on the receiving end of a lawsuit;” (2) “Grosz didn’t get his stake” in Toptal; (3) Toptal “denied early investors a return by refusing to switch their decade-old convertible debt commitments into equity, tying up their holdings even as the company has flourished . . .

making their outlay worth little more than the day they invested;” and (4) “Grosz could still see an equity conversion,” even though the court had held the opposite.

20 Id. 21 D.I. 1 ¶76. 22 D.I. 13 p.5; D.I. 17 p.9. 23 See D.I. 1 Ex. 4, the Article.

In response, Bloomberg changed the title of the Article to A $1 Million Bet on a Tech Startup Spawns Investor-Founder Fight and made several revisions concerning Toptal’s equity and Grosz’s post-litigation chances of an equity conversion (“the Revision”).24 Toptal alleges the Publications hurt Toptal’s reputation and prevented prospective employees and business partners from working with Toptal.25 Toptal points to two specific instances. The first situation involves an email sent from “a leading candidate for a key senior role at Toptal” to Toptal’s head of recruiting. The email included the candidate’s application withdrawal and a link to the Publications indicating the Publications were the reason for pulling themselves out of consideration for the position.26 The second circumstance involved a potential business partner referencing the Revised Article as the basis for not working with Toptal.27 Toptal further alleges that “others in the business community” have told Du Val that the Article “has been mentioned as a source of grave concern that reflects negatively on Toptal and dissuades them from wanting to enter into business deals with Toptal.”28

24 See D.I. 13 Ex. 7. 25 D.I. 17 p.6-7. 26 Id. p.6 (citing D.I. 1 ¶109). 27 D.I. 17 p.6 (citing D.I. 1 ¶129). 28 D.I. 1 ¶131.

STANDARD OF REVIEW

Rule 12(b)(6) allows the Court to dismiss for failure to state a claim upon which relief can be granted.29 While ruling on a motion to dismiss, the Court:

(1) accept[s] all well pleaded factual allegations as true, (2) accept[s]

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