Thomas v. Peterson's Harley Davidson of Miami, L. L.C.

363 F. Supp. 3d 1368
CourtDistrict Court, S.D. Florida
DecidedOctober 25, 2018
DocketCase No. 18-cv-61723-BLOOM/Valle
StatusPublished
Cited by2 cases

This text of 363 F. Supp. 3d 1368 (Thomas v. Peterson's Harley Davidson of Miami, L. L.C.) is published on Counsel Stack Legal Research, covering District Court, S.D. Florida primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Thomas v. Peterson's Harley Davidson of Miami, L. L.C., 363 F. Supp. 3d 1368 (S.D. Fla. 2018).

Opinion

BETH BLOOM, UNITED STATES DISTRICT JUDGE

THIS CAUSE is before the Court upon Defendant Peterson's Harley Davidson of *1370Miami, L.L.C.'s Motion to Dismiss, ECF No. [6], (the "Motion"). The Court has carefully reviewed the record, the parties' briefs, and the applicable law. For the reasons that follow, the Motion is denied.

I. BACKGROUND

Plaintiff Derrick Thomas ("Plaintiff") initiated this putative class action on July 26, 2018 against Defendant for violation of the Telephone Consumer Protection Act ("TCPA").

According to Plaintiff's Complaint, between November 2, 2017 and April 5, 2018, Peterson's Harley Davidson of Miami, L.L.C. ("Defendant") sent Plaintiff at least five unsolicited text messages to his cellular telephone number, from short code 599-25. ECF No. [1] at ¶ 11. The Complaint includes screenshots of text messages from 599-25 on November 2nd, December 7th, and April 5th indicating that the messages were from "Petersons [sic] Harley Davidson of Miami." Id. The text messages solicited enrollment in Peterson's "VIP Club," which the recipient could do by "Reply[ing] Y." Id. The text messages also promoted Defendant's motorcycles, apparel, and other merchandise. Id. Plaintiff alleges that the text messages were sent utilizing an automatic telephone dialing system, based on the circumstances surrounding the text messages, including the ability to trigger an automated response by replying "Y," the text messages' commercial and generic content, that substantively identical texts were sent to multiple recipients, and that they were sent from a short code. Id. at ¶ 14.

Defendant filed the instant Motion on July 26, 2018.1 Plaintiff's Response, and Defendant's Reply, timely followed. See ECF Nos. [8] and [12].

II. LEGAL STANDARD

Rule 8 of the Federal Rules requires that a pleading contain "a short and plain statement of the claim showing that the pleader is entitled to relief." Fed. R. Civ. P. 8(a)(2). Although a complaint "does not need detailed factual allegations," it must provide "more than labels and conclusions, and a formulaic recitation of the elements of a cause of action will not do." Bell Atl. Corp. v. Twombly , 550 U.S. 544, 555, 127 S.Ct. 1955, 167 L.Ed.2d 929 (2007) ; see Ashcroft v. Iqbal , 556 U.S. 662, 678, 129 S.Ct. 1937, 173 L.Ed.2d 868 (2009) (explaining that Rule 8(a)(2)'s pleading standard "demands more than an unadorned, the defendant-unlawfully-harmed-me accusation"). In the same vein, a complaint may not rest on " 'naked assertion[s]' devoid of 'further factual enhancement.' " Iqbal , 556 U.S. at 678, 129 S.Ct. 1937 (quoting Twombly , 550 U.S. at 557, 127 S.Ct. 1955 (alteration in original) ). "Factual allegations must be enough to raise a right to relief above the speculative level." Twombly , 550 U.S. at 555, 127 S.Ct. 1955. These elements are required to survive a motion brought under Rule 12(b)(6) of the Federal Rules of Civil Procedure, which requests dismissal for "failure to state a claim upon which relief can be granted."

When reviewing a motion under Rule 12(b)(6), a court, as a general rule, must accept the plaintiff's allegations as true and evaluate all plausible inferences derived from those facts in favor of the plaintiff. See *1371Miccosukee Tribe of Indians of Fla. v. S. Everglades Restoration Alliance , 304 F.3d 1076, 1084 (11th Cir. 2002) ; AXA Equitable Life Ins. Co. v. Infinity Fin. Grp., LLC , 608 F.Supp.2d 1349, 1353 (S.D. Fla. 2009). However, this tenet does not apply to legal conclusions, and courts "are not bound to accept as true a legal conclusion couched as a factual allegation." Twombly , 550 U.S. at 555, 127 S.Ct. 1955 ; see Iqbal , 556 U.S. at 678, 129 S.Ct. 1937 ; Thaeter v. Palm Beach Cnty. Sheriff's Office , 449 F.3d 1342, 1352 (11th Cir. 2006). Moreover, "courts may infer from the factual allegations in the complaint 'obvious alternative explanations,' which suggest lawful conduct rather than the unlawful conduct the plaintiff would ask the court to infer." Am. Dental Ass'n v. Cigna Corp. , 605 F.3d 1283, 1290 (11th Cir. 2010) (quoting Iqbal , 556 U.S. at 682, 129 S.Ct. 1937 ).

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363 F. Supp. 3d 1368, Counsel Stack Legal Research, https://law.counselstack.com/opinion/thomas-v-petersons-harley-davidson-of-miami-l-lc-flsd-2018.