The Fashion Exchange LLC v. Hybrid Promotions, LLC

CourtDistrict Court, S.D. New York
DecidedJanuary 24, 2023
Docket1:14-cv-01254
StatusUnknown

This text of The Fashion Exchange LLC v. Hybrid Promotions, LLC (The Fashion Exchange LLC v. Hybrid Promotions, LLC) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
The Fashion Exchange LLC v. Hybrid Promotions, LLC, (S.D.N.Y. 2023).

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK THE FASHION EXCHANGE, Plaintiff, | 14-CV-1254 (SHS) v. ORDER HYBRID PROMOTIONS et al., Defendants. SIDNEY H. STEIN, U.S. District Judge.

On September 29, 2022, this Court granted partial summary judgment to defendants on plaintiff The Fashion Exchange (“TFE”)’s claims for monetary relief and unfair competition. Fashion Exch. LLC v. Hybrid Promotions, LLC, No. 14-cv-1254, 2022 WL 4554480 (S.D.N.Y. Sept. 29, 2022). Specifically, this Court held inter alia that defendants did not willfully infringe plaintiff's marks as a matter of law, and because no other equitable factors support a disgorgement of profits, plaintiff may not recover defendants’ profits in this lawsuit. Id. at *5-6. Plaintiff now asks this Court to reconsider its decision to grant summary judgment as to disgorgement of defendants’ profits. (ECF No. 442.) TFE asserts that 1) the Court erred by relying on a determination that defendants did not act in “bad faith” in order to find that they did not act willfully; 2) in light of new evidence, the Court should reconsider its finding that defendants did not act willfully as a matter of law; and 3) plaintiff should be permitted to brief the Court on the other equitable factors that might justify an award of defendants’ profits. (ECF No. 443.) The Court disagrees and therefore denies plaintiff's motion for reconsideration. Pursuant to Local Rule 6.3, “[a] motion for reconsideration should be granted only when the [movant] identifies ‘an intervening change of controlling law, the availability of new evidence, or the need to correct a clear error or prevent manifest injustice.’” Kolel Beth Yechiel Mechil of Tartikov, Inc. v. YLL Irrevocable Tr., 729 F.3d 99, 104 (2d Cir. 2013) (citation omitted). Reconsideration will generally be denied unless “the moving party can point to controlling decisions or data that the court overlooked — matters, in other words, that might reasonably be expected to alter the conclusion reached by the court.” Brown v. New York City Dep’t of Educ., No. 10-cv-5023 (SHS), 2011 WL 13383431, at *1 (S.D.N.Y. Oct. 4, 2011) (quoting Shrader v. CSX Transp., Inc., 70 F.3d 255, 257 (2d Cir. 1995)). “[T]he legal standard must be ‘narrowly construed and strictly applied so as to avoid repetitive arguments on issues that have been considered fully by the Court.’” Id. (quoting Hoffenberg v. Hoffman & Pollok, 296 F. Supp. 2d 504, 505 (S.D.N.Y. 2003)).

None of the grounds proposed by plaintiff alter the conclusion reached by the Court. I. Defendants’ conduct is not willful as a matter of law. Plaintiff asserts that even if defendants’ conduct does not rise to the level of “bad faith,” this Court may still find that defendants’ conduct was willful infringement justifying the disgorgement of defendants’ profits if it was the result of “reckless disregard . . . or willful blindness.” 4 Pillar Dynasty LLC v. New York & Co., Inc., 933 F.3d 202, 210 (2d Cir. 2019) (quoting Island Software & Comput. Serv., Inc. v. Microsoft Corp., 413 F.3d 257, 263 (2d Cir. 2005)). The Court agrees. However, the Court finds that defendants did not recklessly disregard plaintiff’s allegedly superior rights to the disputed marks, nor were they willfully blind to those alleged rights, for the same reasons set forth in the Court’s September 29 Opinion and Order. Fashion Exch. LLC, No. 14-cv-1254, 2022 WL 4554480, at *5-6. Moreover, “[a] defendant might decline to halt sales of a challenged product in a manner consistent with non-willful infringement, if careful due diligence in response to an infringement claim leads it to believe reasonably that it has not infringed[,]” 4 Pillar Dynasty LLC, 933 F.3d at 210, and plaintiff has not presented evidence suggesting that due diligence was not conducted in response to plaintiff’s infringement claims.! The cases invoked by TFE to suggest otherwise either cite the continued use of a disputed mark together with other facts or circumstances that are much more suggestive of willful infringement than the evidence presented here, or are wholly inapposite. See, e.g., Diesel S.p.A. v. Diesel Power Gear, LLC, 19-cv-9308, 2022 WL 956223, at *19 (S.D.N.Y. March 30, 2022) (plaintiff’s marks had been registered for 25 years prior to defendant's first use and many were designated incontestable); Int’l Star Class Yacht Racing Ass’n v. Tommy Hilfiger, U.S.A., Inc., 80 F.3d 749, 751 (2d Cir. 1996) (defendant marketed its product as using “authentic details taken from the sport of competitive sailing” and “elements and patterns taken directly from actual racing sails.”) (emphasis added); 4 Pillar Dynasty LLC v. New York & Co., Inc., 257 F. Supp. 3d 611, 621 (S.D.N.Y. 2017) (finding “no evidence in the record that defendants took any steps to determine whether its use of the [disputed] mark was infringing plaintiffs’ [] mark” and that “defendants did not take this litigation —and its assertion of blatant infringement—very seriously until the eve of trial.”); N.A.S. Imp., Corp. v. Chenson Enters., Inc., 968 F.2d 250, 253 (2d Cir. 1992) (defendant's infringing product was “identical” to plaintiff’s, being sold one block from plaintiff’s, and defendant continued to sell the product after its attorney represented it would cease doing so). The “new evidence” presented by plaintiff — that in 2021, defendants began selling apparel with one of the disputed marks on Amazon, and that in 2022, defendants’

1 Indeed, plaintiff admitted in response to defendants’ Rule 56.1 statement that years before this infringement action commenced, Hybrid’s President and CFO consulted with Hybrid’s attorneys following the PTO’s 2011 office action and continued use of the marks because they “believed Hybrid had a strong case” to get plaintiff's registration canceled. (Compare ECF No. 384, J 25 with ECF No. 379, J 25.)

trademark registration application for use of that mark was denied but they continued to use it (ECF No. 443 at 12) — does not affect the Court’s conclusion. See Kohler Co. v. Bold Int'l FZCO, 422 F. Supp. 3d 681, 729 (E.D.N.Y. 2018) (noting of the USPTO that “[a]n administrative agency's finding of a likelihood of confusion for registration purposes does not necessarily mean that a likelihood of confusion has been established for infringement purposes.”). II. Additional briefing would not alter the Court’s conclusion. During briefing on the defendants’ motion for summary judgment, the U.S. Supreme Court held in Romag Fasteners that willfulness is not an “inflexible precondition” to recovery of defendants’ profits in a trademark infringement suit, but maintained that “a trademark defendant’s mental state is a highly important consideration” in determining whether an award of profits is available to the plaintiff. Romag Fasteners, Inc. v. Fossil, Inc., 140 S. Ct. 1492, 1497 (2020).

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The Fashion Exchange LLC v. Hybrid Promotions, LLC, Counsel Stack Legal Research, https://law.counselstack.com/opinion/the-fashion-exchange-llc-v-hybrid-promotions-llc-nysd-2023.