Test Masters Educational Services, Inc. v. Singh

428 F.3d 559, 76 U.S.P.Q. 2d (BNA) 1865, 2005 U.S. App. LEXIS 22439, 2005 WL 2650945
CourtCourt of Appeals for the Fifth Circuit
DecidedOctober 18, 2005
Docket03-20787, 04-20861 and 05-20049
StatusPublished
Cited by45 cases

This text of 428 F.3d 559 (Test Masters Educational Services, Inc. v. Singh) is published on Counsel Stack Legal Research, covering Court of Appeals for the Fifth Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Test Masters Educational Services, Inc. v. Singh, 428 F.3d 559, 76 U.S.P.Q. 2d (BNA) 1865, 2005 U.S. App. LEXIS 22439, 2005 WL 2650945 (5th Cir. 2005).

Opinion

CARL E. STEWART, Circuit Judge:

The principal issue in this case is whether Robin Singh is estopped by res judicata from asserting his claims of unfair competition, false designation of origin, and deceptive advertising pursuant to 15 U.S.C. § 1125(a)(1)(A); false advertising pursuant to 15 U.S.C. § 1125(a)(1)(B); and infringement of a registered trademark under California law. The district court held that a prior action and final judgment on the merits between these parties barred this litigation. Singh also challenges the district court’s permanent injunction order. For the following reasons, we affirm in part, vacate in part, and remand.

I. FACTUAL AND PROCEDURAL BACKGROUND

As the district court in California so aptly stated, “[tjhis is the second coming of the Hatfields versus the McCoys.” Robin Singh Educ. Servs., Inc. v. Test Masters Educ. Servs., Inc., No. CV 03-04436 PA (C.D.Cal. Aug. 15, 2003). The parties seem to share a mutual animosity, as evidenced by their litigious history. 1 Their problems stem from the fact that Appel *566 lant Robin Singh (“Singh”) and Appellee Test Masters Educational Services, Tne. (“TES”) both operate test preparation companies under the name “Testmasters” or “Test Masters.” Singh began doing business as “Testmasters” in Beverly Hills in 1991, offering test preparation classes exclusively for the LSAT. He only offered classes in California until 1996, when he began to expand nationally. TES began operations in 1992, offering test preparation for the SAT, GMAT, MCAT, and other standardized tests and professional licensing exams. Appellee Vivek Israni is the owner and president of TES. Until 2002, TES offered classes mostly in Houston, Texas, though sometimes in other cities in the. state, but it did not operate outside of Texas. Curiously, despite the ongoing controversy between these two. companies, TES has begun to provide LSAT classes outside of Texas under the “Test Masters” name. To add to the ongoing confusion, Singh has begun to offer test preparation classes for the SAT, GRE and GMAT.

The dispute between these parties centers around whether the “TEST-MASTERS” mark is a valid trademark that can be federally registered. “In order to be registered as a trademark, a mark must be capable of distinguishing the applicant’s goods from those of others,” or stated another way, a mark must be distinctive. Sugar Busters, LLC v. Brennan, 177 F.3d 258, 267-68 (5th Cir.1999) (citations omitted). A distinctive mark identifies the source of the manufacturer to the buying public. Id. A mark is inherently distinctive if by its intrinsic nature the mark serves to identify the particular source of a product. Two Pesos, Inc. v. Taco Cabana, Inc., 505 U.S. 763, 768, 112 S.Ct. 2753, 120 L.Ed.2d 615 (1992). Examples are Judge Henry Friendly’s often cited description of inherently distinctive marks as being either “arbitrary” (“Camel” cigarettes), “fanciful” (“Kodak” film), or “suggestive” (“Tide” laundry detergent). Id. (citing Abercrombie & Fitch Co. v. Hunting World, Inc., 537 F.2d 4, 10-11 (2d Cir.1976)). The holder of a distinctive mark is entitled to trademark protection and can enjoin the use of similar marks that might cause confusion in the market. Id.; see also 15 U.S.C. § 'lll4(l)(a).

Descriptive marks are marks that denote “a characteristic or quality of an article or service, such as its color, odor, function, dimensions, or ingredients.” Zatarains, Inc. v. Oak Grove Smokehouse, Inc., 698 F.2d 786, 790 (5th Cir.1983) (citations omitted). Because descriptive marks do not inherently identify a source, they cannot be protected unless they acquire distinctiveness through secondary meaning. Id. The “likelihood of confusion” is the basic test for both common-law and federal statutory trademark infringement. 2 J. Thomas McCarthy, McCarthy on Trademarks and Unfair Competition § 23:1 (4th ed.1992) [hereinafter McCar thy]. A descriptive mark must develop secondary meaning to be afforded trademark protection because, without an association between the mark and a seller in the minds of buyers, its use by multiple sellers is not likely to cause confusion. See 2 McCarthy § 15:11. A descriptive mark can become distinctive if over time “it has developed secondary meaning, which occurs when, ‘in the minds of the public, the primary significance of a [mark] is to identify the source of the product rather than the product itself.’” Wal-Mart Stores, Inc. v. Samara Bros., Inc., *567 529 U.S. 205, 211, 120 S.Ct. 1339, 146 L.Ed.2d 182 (2000) (quoting Inwood Labs., Inc. v. Ives Labs., Inc., 456 U.S. 844, 851, n. 11, 102 S.Ct. 2182, 72 L.Ed.2d 606 (1982)).

Registration is prima facie proof that the registered mark is distinctive. Vision Ctr. v. Opticks, Inc., 596 F.2d 111, 119 (5th Cir.1979). However, this presumption can be overcome by showing that the mark is merely descriptive. Id. The burden then shifts to the registrant to prove that its mark has secondary meaning. Id. The burden is substantial and requires a high degree of proof. Bank of Tex. v. Commerce Southwest, Inc., 741 F.2d 785, 787 (5th Cir.1984); Sugar Busters, 177 F.3d at 269.

A. Original Litigation

Neither party knew of the other until 1999. In March 1999, Singh received a trademark registration from the U.S. Patent and Trademark Office (“PTO”) for the mark “TESTMASTERS.” Subsequently, Singh tried to set up a website for his company only to learn that TES had acquired the rights to the domain name test-masters.com in October 1995. Singh’s attorney sent a demand letter to TES and threatened to sue it for violating Singh’s trademark rights if it did not relinquish the rights to the domain name. Instead, TES filed suit in the federal district court in Texas seeking a declaratory judgment of non-infringement, or in the alternative, a judgment that ■ Singh’s trademark was invalid because “TESTMASTERS” does not -have a secondary meaning. TES also claimed that Singh committed fraud on the PTO. Singh brought a separate action against TES in the federal district court in California, alleging infringement and unfair competition under California law. Singh’s California suit was transferred to the district court in Texas and the two suits were consolidated. The district court granted summary judgment to Singh on TES’s fraud claim. The remaining claims went to trial in February 2001.

After a five-day trial, the jury found that “TESTMASTERS” was a descriptive mark but it had acquired a secondary meaning. The jury also found that TES had infringed the mark, but that TES was not subject to liability because it was an innocent prior user.

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428 F.3d 559, 76 U.S.P.Q. 2d (BNA) 1865, 2005 U.S. App. LEXIS 22439, 2005 WL 2650945, Counsel Stack Legal Research, https://law.counselstack.com/opinion/test-masters-educational-services-inc-v-singh-ca5-2005.