Stark Bros. Nurseries & Orchards Co. v. Stark

248 F. 154, 1918 U.S. Dist. LEXIS 1167
CourtDistrict Court, W.D. Missouri
DecidedJanuary 30, 1918
DocketNo. 18
StatusPublished
Cited by2 cases

This text of 248 F. 154 (Stark Bros. Nurseries & Orchards Co. v. Stark) is published on Counsel Stack Legal Research, covering District Court, W.D. Missouri primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Stark Bros. Nurseries & Orchards Co. v. Stark, 248 F. 154, 1918 U.S. Dist. LEXIS 1167 (W.D. Mo. 1918).

Opinion

VAN VALKENBURGH, District Judge.

The complainant is a nursery corporation of long standing, located at Louisiana, Mo. It and its predecessors have been engaged in this business for approximately a century. It and its products have been ’widely known for many years and enjoy a national reputation. About 35 years ago it adopted the words “Stark Trees” as its trade-mark, and all its shipments have long been marked by a label in which the word “Stark” is superimposed upon the word “Trees” in striking and characteristic arrangement. June 24, 1913, this mark was duly registered under the 10-year clause of the act of 1905.

Defendant William P. Stark is one of the Stark brothers, and was for many years and still is a stockholder in the plaintiff corporation; a.nd the defendant William H. Stark, son of William P. Stark, was formerly in the employ of the plaintiff, severing his connection therewith in April, 1912. Shortly thereafter, defendants formed the William Stark Nurseries, operated at first at Louisiana, Mo., and later under the present name, and at present, at Neosho, Mo. Defendants adopted á label, exploited in their catalogues and also attached to nursery and orchard stock shipped to purchasers, containing the following words:

On this label the word “Stark” appears prominently in white letters upon the dark background of a fruit tree; the balance of the label being printed in black letters. In this manner the word “Stark” is given special emphasis, and from its position the term “Stark Trees” is vividly suggested. Complainant brings its bill to enjoin this alleged infringement of its trade-mark, and prays an injunction, damages, and accounting for profits therefor, and also for unfairness in trade incidental thereto. Inasmuch, as both plaintiff and defendants are citizens and residents of this state, the charge of unfair trade can be [156]*156sustained, if at all, only through the jurisdiction acquired by reason of the technical trade-mark involved.

[1,2] That the plaintiff’s trade-mark is a valid and subsisting one under -the act of 1905 admits of no debate. Complainant had the right to register it, and, having registered it, is entitled to its protection as a valid trademark under the statute. Thaddeus Davids Co. v. Davids Mfg. Co., 233 U. S. 461, 34 Sup. Ct. 648, 58 L. Ed. 1046, Ann. Cas. 1915B, 322; Rossman v. Garnier (C. C. A.) 211 Fed. 403, 128 C. C. A. 73; Schueler et al. v. Manitou Springs Mineral Water Co. (C. C. A.) 239 Fed. 593-602, 152 C. C. A. 427. Nor is that protection limited to its use when standing alone and the precise manner in which complainant has used it on its label. As said by Mr. Justice Hughes in Davids v. Davids, supra:

“The statutory right cannot Re so narrowly limited. Not only exact reproduction, but a ‘colorable imitation,’ is within the statute; otherwise, the trade-mark would be of little avail, as by shrewd simulation it could he appropriated with impunity.”

It is equally apparent that the defendants’ device falls within this prohibited category and constitutes a palpable infringement. The substitution of the drawing of a tree for the written word is so obvious in the connection in which the marks are used as to afford little room for hesitation; nor does writing “William P.” before tire surname “Stark” legitimize the unwarranted appropriation, any more than the initials “C. I.” before the word “Davids” were effectual in the case before the Supreme Court. There the name “Davids,” as a label for ink, was the important word which had acquired a secondary meaning subsequently ripened into the technical trade-mark. Here the name “Stark,” in connection with fruit trees, is the term which stamps the origin and ownership of the product. The case at bar differs radically from that of Pittsburgh Crushed-Steel Co. v. Diamond Steel Co. (C. C.) 85 Fed. 637, and same case under title Kann v. Diamond Steel Co. (C. C. A.) 89 Fed. 706, 32 C. C. A. 324, both.as to.the similarity of the respective marks, the circumstances of their respective use, and the element of copfusion which, by this record, is shown to have been created.

[3] It is urged by defendants that the purchasers from complainant and defendants alike do not buy upon the faith of this trade-mark, and do not see it, if at all, until the trees have been shipped and reach their destination; that then the mark is found attached to the box or package containing the trees, and not to the trees themselves. This defense is unsound. Given a valid trade-mark, its use by another than the owner cannot be excused upon the ground that the purchaser in any case did not happen to see it and rely upon it prior to the initial act of purchase. He has the right to- verify the desired origin of his goods by examination upon receipt. Complainant affixes its mark to its goods, or to the packages containing the same, as it said it would do in its statement to the. Patent Office upon which that mark was registered, and it is a like use by any other than the owner that the law of trade-marks prohibits, irrespective of who may or may not make ocular examination thereof. In Moet v. Pickering, 6 Ch. Div. 770, Jus[157]*157tice Sir Edward Fry sustained a charge of infringement and granted an accounting where the mark was branded on the cork of a champagne bottle, and could not be seen until the cork was drawn. There the same contention was made, and at first challenged the attention of the Justice, who said:

“How can a brand which is not visible till the cork is drawn be the subject oC protection as a trade-mark? The spurious brand cannot be the means of inducing any one to purchase the defendant’s wine, as the purchaser would not see it until after he had made the purchase.”

Nevertheless, upon mature consideration, he had no difficulty in sustaining the mark and granting the relief prayed. Since this controversy arose, defendants have discontinued the exploitation of the mark in their catalogues and claim to have abandoned the use of the label in shipments. There is some evidence, however, that the shipping label has been employed since the period of such claimed abandonment.

[4] There can be no doubt that the defendants, for some time prior to the dates on which they severed their active connection with the complainant company, were exploiting their individual names and personalities through the literature of the complainant corporation and otherwise, and were engaging in other activities with a view to setting up a competitive business and of appropriating a portion of the prestige which had been acquired and which was being enjoyed by complainant. Since the establishment of defendants’ business, their literature has pointedly aimed at such appropriation of the high reputation of the Stark name in connection with nursery products in Missouri- — a reputation acquired by and identified with the complainant in this case. This statement, as well as the ruling of the court upon the issue of technical trade-mark, is supported and confirmed by the language of defendants themselves, taken from their catalogues and advertising matter:

•‘The name of ‘Stark’ has for nearly a century been associated with the nursery business of America, and for the last quarter of a century William P. Stark has made the name a sort of a trade-mark for big things in the nursery world. Now, with William P. Stark’s great name and lifelong experience to direct affairs, and William II.

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Bluebook (online)
248 F. 154, 1918 U.S. Dist. LEXIS 1167, Counsel Stack Legal Research, https://law.counselstack.com/opinion/stark-bros-nurseries-orchards-co-v-stark-mowd-1918.