SoCal Powersports Inc. v. Timken Company

CourtDistrict Court, N.D. Ohio
DecidedApril 28, 2025
Docket5:24-cv-02085
StatusUnknown

This text of SoCal Powersports Inc. v. Timken Company (SoCal Powersports Inc. v. Timken Company) is published on Counsel Stack Legal Research, covering District Court, N.D. Ohio primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
SoCal Powersports Inc. v. Timken Company, (N.D. Ohio 2025).

Opinion

UNITED STATES DISTRICT COURT NORTHERN DISTRICT OF OHIO EASTERN DIVISON

SoCal Powersports, Inc., ) CASE NO. 5:24 CV 2085 ) Plaintiff, ) JUDGE PATRICIA A. GAUGHAN ) vs. ) ) The Timken Co., et al., ) ) Memorandum of Opinion and Order ) Defendants. )

INTRODUCTION This matter is before the Court upon Defendant The Timken Company’s Motion to Dismiss (Doc. 17), which was joined by defendant Shane Smith. This is a diversity action alleging defamation, tortious interference, and violation of Ohio Deceptive Trade Practices Act. For the reasons that follow, Defendant The Timken Company’s Motion to Dismiss is GRANTED IN PART AND DENIED IN PART. BACKGROUND For purposes of ruling on the pending motion to dismiss, all well-plead factual allegations in plaintiff’s Complaint (Doc. 1) are presumed true. Plaintiff SoCal Powersports, Inc. (“SoCal” or “Plaintiff”) resells products on Amazon, including, relevant here, Ultimax brand power transmission belts. These belts have been sold under different brand names in the past, including by “Dayco” and “Carlisle.” Most recently, defendant The Timken Company (“Timken”) purchased the brand from Carlisle. Since at least September 30, 2021, Timken has manufactured and marketed the previous Carlisle belts as “Ultimax belts by Timken.” SoCal was an authorized distributor of the belts under Carlisle’s ownership and Timken has confirmed that SoCal continued to be an authorized reseller of Ultimax belts as of April 15, 2024. (Doc. 1-3.) On December 17, 2023, Timken notified SoCal that Timken had updated its brand guidelines to include a new policy that prohibited online sales through third-party websites and a

new “Minimum Advertised Price” for those products. The guidelines also advised that “[p]revious brands such as Carlisle or Dayco should NEVER be used in association with the Ultimax brand or product.” (Doc. 1-2, at 2.) The policies announced were retroactively effective as of December 15, 2023, but Timken wrote that it would take the “late notice . . . into consideration to allow [SoCal] an opportunity to update [its] online content.” (Id. at 1.) Before it sent SoCal this notice, however, Timken, through defendant Shane Smith (“Smith” and, together with Timken, “Defendants”), filed at least 267 reports with Amazon alleging that SoCal was selling trademark infringing products. Defendants filed these reports between November 30, 2023, and December 17, 2023. Although the reported listings were for products that SoCal

purchased from authorized dealers of Ultimax products, the depicted products included Carlisle’s name on the packaging. Defendants represented in their reports to Amazon that “[a] brand called ‘Carlisle’ is using our Ultimax trademark on the packaging[.]” (Doc. 1 ¶ 73.) In response, Amazon notified SoCal that it had received reports of trademark infringement from Defendants. Amazon’s notice informed SoCal that Amazon had removed each reported listing but that it “may let [SoCal] list this content again if [Amazon] receive[s] a retraction from the rights

2 owner.” (Id. ¶ 70.) The notice also directed SoCal to visit Amazon’s “Account Health page in Seller Central” to appeal the listing deactivation and included a link to that page. Finally, the notice informed SoCal that Amazon may provide SoCal’s contact information to Defendants if Defendants did not “retract their complaint, or [SoCal did] not provide supporting information[.]” (Id.) According to SoCal, when it asked Defendants to retract the complaints through Amazon, they refused.1 SoCal provided Amazon invoice receipts showing authenticity of the Ultimax products but substantially all of the appeals were rejected because, according to SoCal, “Amazon no

longer accepted receipts as proof of authenticity.” (Id. ¶ 10.) Rather, “Amazon needed a retraction of the complaints done only through the same Brand Registry system that was used to file the reports and then only within 180 days from when those reports were filed.” (Id.) The reports tanked SoCal’s Account Health Rating (“AHR”), which led to Amazon suspending the entirety of SoCal’s selling privileges from February 2024 until August 2024. All SoCal’s listings for the Ultimax products remain deactivated. As a result, SoCal alleges that it has suffered losses, including, loss of product sales during the period of deactivation and diminished sales after reactivation due to the damage to its AHR rating. SoCal filed this action against Defendants on November 29, 2024. Defendants move to dismiss SoCal’s entire complaint.2 SoCal opposes the motion.

1 Defendants did eventually provide a letter of authorization to Amazon on April 15, 2024, representing that “SoCal . . . a dealer in good standing with Timken .. . is authorized to purchase and resell Ultimax belts through authorized channels. This seller is authorized to use [Timken’s] intellectual property including trademark, images and fitment data in the course of product advertisement for online sales until further notice.” (Doc. 1-3.) 2 On February 20, 2025, Timken filed the present motion to dismiss. On March 3, 2025, Smith filed a notice joining in Timken’s motion to dismiss. (Doc. 18.) Smith does not present any unique 3 STANDARD OF REVIEW When considering a motion to dismiss pursuant to Rule 12(b)(6) of the Federal Rules of Civil Procedure, the factual allegations of the complaint must be taken as true and construed in the light most favorable to the plaintiff. Comtide Holdings, LLC v. Booth Creek Mgmt. Corp., 335 F. App’x 587, 588 (6th Cir. 2009) (citing Bassett v. Nat’l Collegiate Athletic Ass’n, 528 F.3d 426, 430 (6th Cir. 2008)). That said, the complaint must set forth “more than the bare assertion of legal conclusions.” In Re DeLorean Motor Co., 991 F.2d 1236, 1240 (6th Cir. 1993) (citing Scheid v. Fanny Farmer Candy Shops, Inc., 859 F.2d 434, 436 (6th Cir. 1988)). The Court is not required to

accept as true legal conclusions or unwarranted factual inferences. In re Sofamor Danek Group, Inc., 123 F.3d 394, 400 (6th Cir. 1997) (citing Morgan v. Church’s Fried Chicken, 829 F.2d 10, 12 (6th Cir. 1987)). A cause of action fails to state a claim upon which relief may be granted when it lacks “plausibility in [the] complaint.” Bell Atl. Corp. v. Twombly, 550 U.S. 544, 564 (2007). A pleading must contain a “short and plain statement of the claim showing that the pleader is entitled to relief.” Ashcroft v. Iqbal, 556 U.S. 662, 677–78 (2009). The factual allegations in the pleading must be sufficient to raise the right to relief above the speculative level on the assumption that all the allegations in the complaint are true. Twombly, 550 U.S. at 555. The plaintiff is not required to

include detailed factual allegations, but must provide more than “an unadorned, the-defendant- unlawfully-harmed-me accusation.” Iqbal, 556 U.S. at 678 (citing Twombly, 550 U.S. at 555). A

grounds for dismissing the claims against him, but rather incorporates Timken’s motion “as though fully rewritten[.]” (Id. at 1.) Smith likewise filed a notice joining Timken’s reply in support of its motion to dismiss. (Doc. 25.) 4 complaint that merely offers legal conclusions or a simple recitation of the elements of a cause of action will not meet this pleading standard.

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SoCal Powersports Inc. v. Timken Company, Counsel Stack Legal Research, https://law.counselstack.com/opinion/socal-powersports-inc-v-timken-company-ohnd-2025.