Simply Fit of North America, Inc. v. Poyner

579 F. Supp. 2d 371, 2008 U.S. Dist. LEXIS 74457, 2008 WL 4416662
CourtDistrict Court, E.D. New York
DecidedSeptember 26, 2008
Docket07CV5402 (ADS)(ARL)
StatusPublished
Cited by1 cases

This text of 579 F. Supp. 2d 371 (Simply Fit of North America, Inc. v. Poyner) is published on Counsel Stack Legal Research, covering District Court, E.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Simply Fit of North America, Inc. v. Poyner, 579 F. Supp. 2d 371, 2008 U.S. Dist. LEXIS 74457, 2008 WL 4416662 (E.D.N.Y. 2008).

Opinion

*374 MEMORANDUM OF DECISION AND ORDER

SPATT, District Judge:

The plaintiff Simply Fit North America, Inc. d/b/a Simply Fit of the Northeast (“Northeast”) commenced this action on December 28, 2007, alleging inter alia fraud and breach of contract against Cort L. Poyner, Robert L. Cox, Ishmael Gonzalez, Daniel Minahan, Simply Fit Holdings Group, Inc. (“Holdings”), and Simply Fit Holdings, L.L.C., (collectively, the “defendants”). The action arises from an exclusive distributorship agreement for the distribution of the defendants’ wellness-drink product, “Simply-Fit.” Presently before the Court is the defendants’ motion to dismiss this action in favor of arbitration. The plaintiff, Northeast, is a New York corporation having its principal offices in Melville, New York 11747. The defendant, Holdings, is a Florida corporation having its principal offices in Lauderhill, Florida.

I. BACKGROUND

1. Procedural History

On January 30, 2008, the defendants filed a motion to dismiss the action in favor of arbitration, and alternatively, for failure to state a claim directed to the plaintiffs RICO, breach of contract, and tortious interference with a contract claims.

On March 26, 2008, the plaintiff filed a first amended complaint. On April 18, 2008, the defendants filed a second motion to dismiss for failure to state a claim, once again directed to the plaintiffs RICO, breach of contract, and tortious interference with a contract claims, and additionally disputing the viability of the plaintiffs fraud claims.

The defendants recognized that the portion of their original motion seeking dismissal for failure to state a claim pursuant to Fed.R.Civ.P. 12(b)(6) was rendered moot by the first amended complaint and withdrew that portion of the motion. Upon filing a motion to dismiss in response to the amended complaint, the defendants stated that the part of their motion seeking dismissal in favor of arbitration remained pending before the Court. On July 30, 2008, the plaintiff petitioned the Court for permission to file supplemental briefing in opposition to the defendant’s second motion to dismiss. The Court granted that petition and authorized additional briefing and declarations by each party. Accordingly, the present decision addresses only that portion of the defendants’ motion directed to the dismissal of the action in favor of arbitration.

2. The Present Motions

The following facts are derived from the amended complaint and the parties’ submissions on the motion.

On or about July 13, 2007, Northeast and Holdings entered into a distributorship agreement (the “Distribution Agreement”) whereby Northeast was to be the exclusive distributor of Holdings’ product within a designated territory, defined as the “Northeast United States.” Paragraph 11.8 of the Distribution Agreement is entitled “Governing Law” and provides:

This Agreement shall be governed by and construed in accordance with the laws of the State of Florida applicable to contracts executed and performed in such State, without giving effect to conflicts of laws principles. All controversies, claims and matters of difference arising between the parties under this Agreement shall be submitted to binding arbitration in Palm Beach County, Florida under the Commercial Arbitration Rules of the American Arbitration Association (“the AAA”) from time to time in force (to the extent not in conflict with *375 the provisions set forth herein). This agreement to arbitrate shall be specifically enforceable under applicable law in any court of competent jurisdiction. Notice of the demand for arbitration shall be filed in writing with the other parties to this Agreement and with the AAA. Once the arbitral tribunal has been constituted in full, a hearing shall be held and an award rendered as soon as practicable. The demand for arbitration shall be made within a reasonable time after the claim, dispute or other matter in question has arisen, and the parties are not making progress toward a resolution. In no event shall it be made after the date when institution of legal or equitable proceedings based on such claim, dispute or other matter would be barred by the applicable contractual or other statutes of limitations. The parties shall have reasonable discovery rights as determined by the arbitration. The award rendered by the arbitrators shall be final and judgment may be entered in accordance with applicable law and in any court having jurisdiction thereof. The decision of the arbitrators shall be rendered in writing and shall state the manner in which the fees and expenses of the arbitrators shall be borne.

Subsequently, in August 2007, Holdings and Northeast entered into an “Extension Agreement” whereby Northeast obtained non-exclusive rights to distribute Holdings’ product in areas outside of the originally designated territory. Paragraph 6 of the Extension Agreement provides that “[t]his Agreement supercedes all previous agreements with respect to this subject matter and embodies the entire agreement between the parties.” Paragraph 8 of the Extension Agreement sets for the Governing Law/Forum Selection as follows:

Any and all actions, claims or controversies of any kind arising out of this Agreement shall be governed by the laws of the State of Florida, without regard to any choice of law principles that may apply. The parties agree to submit to jurisdiction of the Courts of the State of Florida or the federal district courts within the territorial boundaries of the State of Florida.

Further, on August 31, 2007, the parties exchanged an e-mail communication memorializing a memorandum of understanding setting forth proposed changes to the Distribution Agreement.

Thereafter, a dispute arose regarding the performance of the Distribution Agreement. Specifically, the complaint alleges that Holdings used the contract with Northeast as leverage in its efforts to obtain financing from third parties and that such funds were earmarked by Holdings to enrich its shareholders without ever having been intended to meet the financial needs and commitments of Holdings. (Compl. ¶ 4). In addition, the plaintiff alleges that after Northeast objected to Holdings’ activities, Holdings “sent an agent into Northeast’s exclusive territory to surreptitiously negotiate with distributors and retailers Northeast had been negotiating with or [was] about to contract with.” (Compl. ¶ 6). Finally, the plaintiff contends that Holdings, through the individual defendants, made many false representations regarding its intention to market and support, and even supply its “Simply-Fit” product pursuant to the Distribution Agreement. (Compl. ¶¶ 22-27). The plaintiff contends that it was injured in reliance on the defendants’ fraudulent misrepresentations.

The defendants contend that the broad arbitration provision of the Distribution Agreement requires the submission of any claims arising from or “touching on” the Agreement to the American Arbitration *376 Association (the “AAA”) in Florida.

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Bluebook (online)
579 F. Supp. 2d 371, 2008 U.S. Dist. LEXIS 74457, 2008 WL 4416662, Counsel Stack Legal Research, https://law.counselstack.com/opinion/simply-fit-of-north-america-inc-v-poyner-nyed-2008.