Shu v. Toyota Motor Sales USA, Inc.

District Court, N.D. California·Decided April 19, 2023·No. 3:22-cv-04661·Unknown

Opinion

San Francisco Division SHARLENE SHU, MARK TENGOWSKI, Case No. 3:22-cv-04661-LB ROMAN SIVION, AND MOHAMED ALMAKALEH, individually and on behalf ORDER DISMISSING COMPLAINT of all others similar situated, Re: ECF No. 24 Plaintiffs, v. TOYOTA MOTOR SALES USA, INC. AMERICA, INC., Defendants. In this putative class action on behalf of a nationwide class, a California subclass, and a New York subclass, the plaintiffs allege that the Toyota defendants knowingly misrepresented that RAV4 SUVs came with an advanced-headlight feature (when in fact, they did not), and the plaintiffs relied on that misrepresentation in buying the RAV4s. The plaintiffs claim fraud, violations of state consumer-protection statutes, and breach of warranty. The defendants moved to dismiss the claims on the grounds that the plaintiffs (1) did not allege fraud with particularity under Fed. R. Civ. P. 9(b) for reasons that include lumping the defendants together without specifying their individual roles and not alleging pre-purchase Consumer Legal Remedies Act (CLRA) or allege Toyota’s pre-sale notice of the misrepresentations, (3) did not allege the special relationship required to plead negligent misrepresentation under New York law, and (4) did not plausibly plead breach-of-express- warranty claims because they did not allege the specific promises. The allegations about responsibility are sufficient against Toyota Motor Sales (but not Toyota North America). The court otherwise dismisses all claims with leave to amend: (1) the allegations about the misrepresentations generally are sufficient (with some caveats), as are the express- warranty claims predicated on the promises, but the plaintiffs cannot rely on the new facts in their opposition and instead must amend the complaint; (2) the CLRA claim is dismissed for lack of statutory notice and failure to plead pre-sale notice; (3) the plaintiffs did not allege a special relationship under New York law; and (4) the California Unfair Competition Law (UCL) claims fail because they are predicated on dismissed claims. 1. The Parties There are four named plaintiffs: Sharlene Shu, a resident of California who bought her RAV4 here, and Mark Tengowski, Roman Sivion, and Mohamed Almakaleh, residents of New York state who bought their RAV4s there.1 The defendants are Toyota Motor North America and Toyota Motor Sales USA, California corporations with their principal places of business in Plano, Texas.2 The complaint generally refers to them collectively as Toyota.3 An issue is the sufficiency of the allegations against each individual defendant.4 Toyota Motor Sales USA is responsible for the marketing, advertising, and sales of the RAV4 vehicles, including all versions of the website, brochures, Monroney labels, communications with dealers about the

1 Am. Compl. – ECF No. 16 at 4 (¶¶ 12–15). Citations refer to material in the Electronic Case File (ECF); pinpoint citations are to the ECF-generated page numbers at the top of documents. 2 Id. (¶¶ 16–17). 3 See, e.g., id. at 1 (¶ 1). RAV4 vehicles, and the maintenance and service of and complaints about the Adaptive Headlights feature in the RAV4 vehicles. It is also the warrantor for the limited warranties offered by Toyota against defects in materials or workmanship.5 The complaint alleges that the defendants are agents of each other and acted as a joint venture.6 2. The Alleged Fraud Each plaintiff bought a 2022 RAV4 Prime XSE during the time period from December 2021 to February 2022.7 Toyota gave each plaintiff “written documentation indicating that they were purchasing a RAV4 with a premium package that included adaptive headlights.”8 Adaptive headlights make cars safer to drive at night because the headlights’ “sensors cause them to automatically adjust the angle of the lighting when the driver turns the steering wheel,” which means that the headlights “pitch the low beams toward the inside of the corner of a turn. By angling the headlights in the direction of travel, the Adaptive Headlights widen the area that the lights cover and illuminate the direction of travel,” not just the sides of the road. This makes “hazards on the side of the road more visible and improve[s] safety.” The auto-level feature of the headlights also “automatically adjusts the vertical angle of the headlights’ beam in response to sensors that detect changes in ride height caused by changes in the number of passengers or luggage volume .”9 A “RAV4 Pamphlet” — distributed to dealerships and available online — said that upgraded vehicles like the RAV4 Prime XSEs and RAV4 Hybrid Limited SUVs had the adaptive headlights.10 The plaintiffs provide screenshots of the marketing materials and downloadable 5 Am. Compl. – ECF No. 16 at 4–5 (¶ 18). 6 Id. at 5 (¶¶ 19–24); Opp’n – ECF No. 29 at 9 (characterizing complaint). 7 Am. Compl. – ECF No. 16 at 8 (¶ 42), 10 (¶ 51), 12 (¶ 60), and 13 (¶ 69). 8 Id. at 3 (¶ 6). 9 Id. at 7 (¶¶ 34–35). 10 Id. at 6 (¶ 30) (describing “without limitation” eleven specific models that are the subject of the complaint), 7 (¶ 36) (suggests that pamphlets said that the models had the system), 7–8 (¶ 37) PDFs. Brochures at the time listed “adaptive headlights” as features of the RAV4 Prime XSEs and Hybrid Limited SUVs. Later, Toyota removed the “adaptive headlights” reference.11 New cars are sold with a “Monroney label” that is attached to the car window and lists the manufacturer’s suggested retail price (MSRP), including options like the headlights. The stickers for “several” of the RAV4s here said that the vehicles had the adaptive-headlight safety feature.12 The plaintiffs allegedly saw misrepresentations that the 2022 RAV4 Prime XSEs had the adaptive headlights. Ms. Shu bought her RAV4 in Daly City, California, in January 2022. Before she bought the RAV4, she read marketing materials that said that it had the adaptive headlights as a premium feature. She “reviewed the Monroney label on the vehicle she purchased, which included the Adaptive Headlights as a feature of the premium package on her vehicle.” When she bought the vehicle, she thought the vehicle had the adaptive headlights “and paid a higher price . . . under th[at] mistaken belief.” On July 9, 2022, Toyota sent her a letter telling her that “it has recently come to our attention” that the Monroney label on her RAV4 said that it had the adaptive- headlight feature, it did not have the feature because the “feature is not standard on your model[,] and the price was not included in the MSRP.” Toyota “refused to take steps” to replace the RAV4, install headlights, or give a refund.13 Mr. Tengowski ordered his RAV4 in upstate New York in February 2022 using Toyota’s online tool, which allows buyers to negotiate price and options. His negotiated price included $3,500 for a premium package that included the adaptive headlights. “The adaptive headlights were the key

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Shu v. Toyota Motor Sales USA, Inc., (N.D. Cal. 2023).

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