Scher Enterprises, Inc. v. Bronco Wine Co.

178 F. Supp. 2d 780, 2001 U.S. Dist. LEXIS 21749, 2001 WL 1677505
CourtDistrict Court, E.D. Michigan
DecidedDecember 11, 2001
Docket2:00-cv-74824
StatusPublished

This text of 178 F. Supp. 2d 780 (Scher Enterprises, Inc. v. Bronco Wine Co.) is published on Counsel Stack Legal Research, covering District Court, E.D. Michigan primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Scher Enterprises, Inc. v. Bronco Wine Co., 178 F. Supp. 2d 780, 2001 U.S. Dist. LEXIS 21749, 2001 WL 1677505 (E.D. Mich. 2001).

Opinion

MEMORANDUM AND ORDER DENYING DEFENDANT’S MOTION FOR SUMMARY JUDGMENT

COHN, District Judge.

I. Introduction

This is a commercial dispute under the Michigan Liquor Control Code of 1998, P.A. No. 58, eff. April 14, 1998, M.C.L. § 436.1101, et seq (the Liquor Control Code), formerly the Michigan Liquor Control Act, M.C.L. § 436.1, et seq. Plaintiff Scher Enterprises, Inc. f/k/a Viviano Wine Importers, Inc. (Viviano) is suing defendant Bronco Wine Company (Bronco) over Bronco’s refusal to consent to the transfer of a wine supplier agreement between Vi-viano and Bronco to J. Lewis Cooper Company (Cooper). Viviano and Cooper are wine wholesalers/distributors operating in Michigan; Bronco is a wine supplier based in California. Viviano claims that Bronco’s actions violate § 436.1403(16) of the Liquor Control Code which prohibits a supplier from withholding its consent to a transfer of a wholesaler’s business if the proposes transferee (Cooper) “meets the material and reasonable qualifications and standards required by the supplier.” Viviano also claims that Bronco’s failure to honor orders placed by Viviano prior to the sale, but not yet delivered as of the time Bronco learned of the impending transfer, violates §§ 436.1305(3) and 1305(7) which prohibit a supplier from withholding deliveries. 1 As a result of Bronco’s refusal to consent to the transfer and allow Cooper to distribute Bronco’s wine products, Viviano says it was forced to sell its business to Cooper at a greatly reduced price. 2

Before the Court is Bronco’s motion for summary judgment on the grounds that there is no genuine issue of material fact that Cooper failed to meet Bronco’s material and reasonable qualifications and standards and Bronco properly refused to consent to the transfer. Viviano argues that there is a factual dispute on this issue. For the reasons which follow, the motion is DENIED.

II. Background

For a substantial period of time (not specified in the parties’ papers), Viviano and Bronco had a wine supplier agreement providing that Bronco would sell certain brands of its wine to Viviano, including Forest Glen, Estrella, Silver Ridge, Fox Hollow, and Hacienda.

At some point, Viviano was interested in selling its wine distribution business. On July 26, 2000, Cooper signed a Letter of Intent addressed to Viviano reflecting their discussion regarding the terms of Cooper’s purchase of Viviano’s business. On September 29, 2000, Cooper and Vivi-ano executed an asset purchase agreement, later amended dated October 5, 2000, with a closing scheduled from October 17, 2000. Section 4.1.15, entitled Suppliers provides:

Schedule 4.1.15 sets forth the names and addresses of all suppliers of the Seller, the brands and brand names and quantities of each sold by each supplier to Seller, and the amount for which each supplier invoiced the Seller during the 36 month period ending June 30, 2000, and all purchase order, or commitments outstanding as of June 30, 2000, or *782 which have accrued thereafter. Seller is no engaged in any disputes with any suppliers of the Business, and not supplier of the Business has informed the Seller that it intends to terminate or materially alter its relationship with the Seller and, to the best knowledge of Seller, no supplier is considering or has any basis for the termination, cancellation, non-renewal, or material alteration of its relationship with Seller. Since December 31, 1999, no supplier has termination or materially altered its relationship with Seller. To the best of Seller’s knowledge, no supplier has otherwise threatened to take any action described in the preceding sentence as a result of a consummation of the transaction contemplated by the Agreement and the Collateral Agreements. Except as set forth in Schedule 4.1.15, Seller does not have any agreement or understanding with any supplier that restricts Seller’s ability to sell the products of that supplier or any other supplier.

See Bronco’s Ex. 7.

Schedule 4.1.15 has not been provided to the Court, but it is presumed that Schedule 4.1.15 lists Bronco as a supplier.

On October 12, 2000, Mark E. Scher (Scher), a Viviano representative, Jim Ab-della, Operations Manager of Viviano, J. Lewis Cooper, III, President and CEO of Cooper, and Juilian Bryzinski, Sales Manager of Cooper, attended a meeting in California with Fred Franzia (Franzia), CFO of Bronco. At the meeting, Bronco was informed of the impending sale to Cooper. According to Viviano, Bronco did not express any concerns regarding Cooper.

Viviano says that on October 16, 2000, a letter (undated) was delivered to Bronco notifying them of the sale and requesting approval of the transfer of the distributorship to Cooper.

On October 25, 2000, Bronco wrote to Viviano stating that it would not approve of the transfer in part because had Viviano not provided sufficient notice to Bronco as required under the Liquor Control Code and because Cooper already distributes wine from Bronco’s largest competitor (Gallo wine). The letter state in part:

[A]s a matter of national policy, we consciously avoid placement of our product lines in distributorships which carry the lines of our largest competitors. Additionally, we consider these requirements to constitute reasonable qualifications within the meaning of M.C.L. § 436.1305(l)(f) and have consistently enforced these requirements for many years. In our case, you have sold your business to a distributorship which already represents our single largest competitor. It is simply not in the best interests of our brands to play “second fiddle” to any product line where other alternatives are available.
Accordingly, given the lack of adequate notice and the competitive brand lineup of the purchaser of your business, we are unable to approve the transfer of our brands at this time. We will, however, continue to monitor the market closely, and if circumstances warrant, we may reconsider our position in the future.

Apparently, this letter was delivered while Franzia and another Bronco representative were in Detroit to discuss the sale. At that time, Viviano says it offered to have Cooper explain in greater detail how Cooper could market Bronco’s products and meet Bronco’s material and reasonable qualifications. Viviano says that Bronco refused to meet with Cooper.

On October 26, 2000, Cooper wrote to Bronco to express “extreme disappointment in our 30-second meeting today *783 where you disapproved the transfer” of Bronco brands to Cooper. Cooper then attempted to convince Bronco of its ability to distribute Bronco’s wines and requested Bronco meet with them to discuss any concerns.

At some point, Bronco contracted with another supplier, L & L, as its replacement Michigan distributor.

Thereafter, Viviano says it had to sell its distribution business to Cooper at a reduced price of $1,650,000.00.

On November 2, 2000, Viviano filed its complaint, claiming violations of the Liquor Control Code, set forth above.

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Bluebook (online)
178 F. Supp. 2d 780, 2001 U.S. Dist. LEXIS 21749, 2001 WL 1677505, Counsel Stack Legal Research, https://law.counselstack.com/opinion/scher-enterprises-inc-v-bronco-wine-co-mied-2001.