Sassone v. Board of Chiropractic Examiners

201 Cal. App. 2d 165, 20 Cal. Rptr. 231, 1962 Cal. App. LEXIS 2578
CourtCalifornia Court of Appeal
DecidedMarch 12, 1962
DocketCiv. 24373
StatusPublished
Cited by3 cases

This text of 201 Cal. App. 2d 165 (Sassone v. Board of Chiropractic Examiners) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Sassone v. Board of Chiropractic Examiners, 201 Cal. App. 2d 165, 20 Cal. Rptr. 231, 1962 Cal. App. LEXIS 2578 (Cal. Ct. App. 1962).

Opinion

WOOD, P. J.

In an accusation filed with the Board of Chiropractic Examiners three causes for disciplinary action were alleged against Serafino M. Sassone, a chiropractor. The first two causes of action were based upon alleged misleading newspaper advertising. The third cause of action was to the effect that he had used an assumed name, “Sassone Diagnostic Office,” in the advertisements.

After an administrative agency hearing the Board of Chiropractic Examiners (referred to herein as the board) *167 made certain findings; and it made a determination that the advertisements were in contravention of section 10, subdivision (a), of the Chiropractic Act; and that the use of the name, “Sassone Diagnostic Office,” was not the use of an assumed name. The board made an order suspending his license for one year.

The licensee filed a petition for a writ of mandate, requiring the board to vacate the order suspending his license. The court denied the petition. The appeal is from the judgment.

The first charge against the licensee alleged that he violated section 10, subdivision (a), of the Chiropractic Act [Stats. 1923, p. xx; Deering’s Gen. Laws, Act 4811], as follows: About April 1, 1958, he caused and permitted an advertisement to appear in the “Los Angeles Mirror news,” a newspaper of general circulation in Los Angeles County; a copy of the advertisement is attached to and made a part of the accusation j 1 said advertisement contained the following statement: “Childless brides who wish to become mothers cannot fail to be benefited by emptying the colon if engorged. Men who are sluggish, below par, prematurely old, impotent, cannot fail to be benefited by removing colon impactions. ’ ’; these statements when read in the context of said advertisement constitute advertising in a newspaper that the licensee will treat, cure and attempt to treat and cure persons afflicted with sexual disease, lost manhood, sexual weakness, sexual disorder and disease of the sexual organs, all in violation of said section 10, subdivision (a), of the Chiropractic Act.

The second charge against the licensee alleged that he violated section 311 of title 16 of the California Administrative Code, which violation constitutes grounds for disciplinary action, in the following manner: About March 13, 1958, he *168 caused and permitted an advertisement to appear in the “Los Angeles Mirror News,” a newspaper of general circulation in Los Angeles County; a copy of the advertisement' is attached to and made a part of the accusation; 2 the greater part of said advertisement consists of statements concerning the symptoms and causes of cancer of the prostate gland, cancer of the bowels and cancer of the rectum; although said advertisement contains the phrase “Personally I Do Not treat cancer or malignancies,” it states, immediately thereafter: “Amazing results. Here is proven, inexpensive method of treatment that has been eminently successful in thousands of cases. Endorsed by outstanding medical authority. Unbelievable. Testimonials”; said statement when read in the context of the entire advertisement is a misstatement and misrepresentation that the licensee can bring about the detection and cure of cancer; said advertisement is a distorted, sensational, and fabulous statement which has a tendency to deceive the public and lead credulous or ignorant persons to believe that the licensee’s treatment has amazing results with the disease of cancer.

At the administrative hearing, it was stipulated that the licensee caused the said advertisements to appear in said newspapers.

*169 The proposed decision of the hearing officer included findings as follows: About April 1, 1958, the licensee authorized the publication of said advertisement of April 1, 1958 (above quoted, which included the statements commencing with the words: “Childless brides . . . .” and “Men who are sluggish . . Said statements constitute an invitation to the general public that the licensee will treat, cure or attempt to treat or cure any person afflicted with any sexual disease, for lost manhood, sexual weakness or sexual disorder or any disease of the sexual organs.

The proposed decision of the hearing officer also included findings as follows: About March 13, 1958, the licensee authorized the publication of said advertisement of March 13, 1958 (above quoted, which included statements commencing with the words: “Cancer of the bowels . . “Cancer of the rectum . . .,” and “Amazing results. . . Said statements constitute an invitation to the general public that the licensee can bring about the detection and cure of cancer, and said statements in said advertisement have a tendency to deceive the public and lead credulous or ignorant persons to believe that licensee’s treatment has amazing results with the disease of cancer.

*170 In Ms proposed decision, the hearing officer made the following determination of issues: Licensee has authorized the publications of advertisements which are in contravention of the provisions of section 10, subdivision (a), of the Chiropractic Act, thereby subjecting his license to disciplinary action as provided by section 10. Licensee’s publication of the title, “Sassone Diagnostic Office,” does not amount to the practice of chiropraetie under an assumed name.

The proposed decision also included the proposed order that the license of the licensee be and is suspended for one year.

The board adopted the proposed decision as its decision.

As above stated, the licensee sought a writ of mandate, requiring the board to vacate the order suspending his license.

The trial court found that about April 1, 1958, and about March 13, 1958, the licensee authorized the publications of said advertisements; David G-. Rucker was a special investigator for the board; he filed the accusation in his official capacity as such investigator; he was not biased or prejudiced against the licensee; it is not true that the board in adopting the proposed decision of the hearing officer took into account statements and evidence of other matters which were not received in evidence at the hearing; it is not true that the hearing officer was biased or prejudiced; the board afforded the licensee a full and fair hearing and did not abuse its discretion ; the board’s findings of fact and determination of issues are supported by the weight of the evidence in the light of the whole record.

The court made the following conclusions of law: Licensee has advertised in a newspaper of general circulation that he will treat, cure and attempt to treat and cure persons afflicted with sexual disease, for lost manhood, sexual weakness, sexual disorder and disease of the sexual organs. He has advertised in a newspaper of general circulation that he can bring about the detection and cure of cancer. Said advertisement has a tendency to deceive the public and lead credulous and ignorant persons to believe that licensee’s treatment has amazing results with the disease of cancer.

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Bluebook (online)
201 Cal. App. 2d 165, 20 Cal. Rptr. 231, 1962 Cal. App. LEXIS 2578, Counsel Stack Legal Research, https://law.counselstack.com/opinion/sassone-v-board-of-chiropractic-examiners-calctapp-1962.