Santa Fe Goldworks, Inc. v. Bella Jewelry, LLC

District Court, D. New Mexico·Decided June 25, 2024·No. 1:23-cv-00602·Unknown

Opinion

IN THE UNITED STATES DISTRICT COURT FOR THE DISTRICT OF NEW MEXICO

SANTA FE GOLDWORKS, INC., et al.,

Plaintiffs,

v. Civ. No. 23-602 KK/JMR

BELLA JEWELRY, LLC, et al.,

Defendants.

MEMORANDUM OPINION AND ORDER

In this copyright infringement action, Plaintiffs have filed a Motion for Leave to File First Amended Complaint (Doc. 34) (“Motion”), seeking to (1) add two new defendants and several new claims, (2) remove a current defendant, and (3) update the factual allegations in their Complaint. As explained below, Plaintiffs’ Motion is not well-taken and is DENIED.1 I. Background In their Complaint for Injunction and Damages (Doc. 1) (“Complaint”), Plaintiffs Santa Fe Goldworks, Inc. (“Goldworks”) and David Griego allege the following. Mr. Griego has been designing, making, and selling jewelry in Santa Fe since the early 1970s. (Id. at ¶ 19.) In 1972, he founded Goldworks, a company he continues to own and operate. (Id. at ¶¶ 6, 19.) “In the decades since, Mr. Griego has become one of New Mexico’s most sought-after jewelry designers,” and Goldworks has been repeatedly voted the best jewelry store in Santa Fe. (Id. at ¶ 19.)

1 However, the Court’s denial of the present Motion is without prejudice to Plaintiffs’ ability to file an amended complaint, with Defendants’ consent, that corrects or updates the factual allegations in the original complaint, or alternatively to file an opposed motion to amend the complaint to correct or update factual allegations, provided the opposed motion specifically identifies the allegations Plaintiffs seek to modify. In analyzing an opposed motion to amend, the Court will not conduct a line-by-line comparison of the original and proposed amended complaints to identify Plaintiffs’ proposed changes. The Court’s denial of the present Motion is also without prejudice to Plaintiffs’ ability to remove Defendant Amini Enterprise, Inc. as a defendant, either by filing a motion to voluntarily dismiss this entity, or by omitting it from an unopposed or proposed amended complaint modifying their factual allegations. Mr. Griego’s best known jewelry is his River of Love (“RoL”) collection of rings, earrings, and pendants, which feature “an original zigzag channel pattern inlaid with opal, turquoise, or other stones.” (Id. at ¶¶ 2, 20.) Each RoL “piece Goldworks sells is handmade by Santa Fe craftsmen to rigorous quality standards.” (Id. at ¶ 20.) The RoL collection accounts for one third of Goldworks’ total sales, and “its popularity is the result of creativity and years of refinement,

innovation, research, hard work, and advertising.” (Id.) Eight registered copyrights—three owned by Mr. Griego and five by Goldworks—protect ten original RoL designs.2 (Id. at ¶¶ 3, 23-26.) Defendant Bella Jewelry, LLC (“Bella”), doing business as Bella Fine Jewelry and Art, sells jewelry on premises located less than 100 feet from Goldworks’ Santa Fe showroom. (Id. at ¶¶ 8, 28.) Defendant Amini Enterprise, Inc.3 (“Amini Enterprise”) sells jewelry on the same premises as Bella. (Id. at ¶¶ 8, 11, 39.) Defendant Amini Brothers, LLC (“Amini Brothers”), doing business as SFA Enterprises, owns the premises. (Id. at ¶ 12.) Defendant Frank Amini is the general manager and one of the owners of Bella, Amini Enterprise, and Amini Brothers.4 (Id. at ¶ 9.) Defendant Kevin Karimi manages Bella.5 (Id. at ¶ 10.)

2 The Complaint identifies each copyright registration by registration number and a photographic example of the design(s) it protects. (Doc. 1 at ¶¶ 23-26.) Mr. Griego registered his three copyrights in 1998, 2015, and 2016, while Goldworks registered the remaining five copyrights in 2009. (Id. at ¶¶ 24-26.)

3 The Complaint refers to this entity as “Amini Enterprise, Inc.,” but in their briefing on Plaintiffs’ Motion, the parties refer to it as “Amini Enterprises, Inc.” (See generally Docs. 1, 34-36.) This slight discrepancy may ultimately be immaterial because Plaintiffs omit the entity from their proposed First Amended Complaint (Doc. 34-1), and the Court’s denial of the present Motion is without prejudice to Plaintiffs’ ability to make that change. If, however, Plaintiffs decide that they do wish to maintain their claims against this Defendant, they should confirm and use its correct legal name. Meanwhile, for purposes of the present Motion, the Court will use the name given in the Complaint.

4 These facts lead Plaintiffs to believe that Amini Enterprise is Bella’s alter ego. (Doc. 1 at ¶¶ 11, 39.)

5 In this Memorandum Opinion and Order, the Court refers to Bella, Amini Enterprise, Amini Brothers, Mr. Amini, and Mr. Karimi collectively as “Bella Defendants.”

Within a year of Bella’s opening in 2010, Mr. Griego learned that Bella was selling rings and pendants that copied Plaintiffs’ RoL designs.6 (Id. at ¶¶ 28, 31.) In the fall of 2011, Mr. Griego’s counsel sent Bella’s registered agent a demand letter that included images of Plaintiffs’ designs, informed Bella Defendants that the depicted designs were protected by copyright, and demanded that they cease to manufacture and sell jewelry using the designs.7 (Id. at ¶ 32.) Mr.

Amini eventually met with Mr. Griego in person and told Mr. Griego that he would stop selling infringing jewelry. (Id. at ¶ 33.) However, Mr. Griego subsequently “discovered [D]efendants’ continuous infringement when he saw a magazine advertisement for Bella in The Catalogues that … featured jewelry copying his designs.” (Id. at ¶¶ 34-35.) The Catalogues is a “luxury magazine” that “features boutique jewelry, art, and clothing businesses across the Southwest,” published by Defendant Manic Enterprises, LLC (“Manic”), of which Defendant Cindy DeNapoli is the sole member. (Id. at ¶¶ 5, 14-15, 43.) Through further investigation, Plaintiffs learned that Bella Defendants have continued to sell jewelry that is “substantially similar” to the RoL protected designs in their Santa Fe jewelry

store and on their website. (Id. at ¶¶ 35-36.) Bella Defendants have tried to hide their infringing activity from Mr. Griego, and when he has tried to confront them about it, Bella staff have told him to leave the store. (Id. at ¶ 37.) Thus, in March 2023, Mr. Griego sent a second demand letter to Bella Defendants that was personally delivered to Mr. Karimi at the Bella store. (Id. at ¶ 38.)

6 The Complaint includes a side-by-side photo comparison of one of Goldworks’ copyrighted designs and one of Bella Defendants’ allegedly infringing works. (Doc. 1 at ¶ 29.) The Goldworks ring depicted in the photo comparison appears to be the one protected by the registration numbered VA 1-703-738. (Compare id. at ¶ 25(2) with id. at ¶ 29.)

7 The Complaint generally indicates that this letter was sent in 2011, but in one instance states that it was sent in 2017. (Compare Doc. 1 at ¶ 32 with id. at ¶¶ 33, 36, 56.) In their response (Doc. 30) to Bella Defendants’ motion to dismiss (Doc. 20), Plaintiffs clarify that the letter was in fact sent in 2011 and that the reference to 2017 is a typographical error. (Doc. 30 at 8 n.1.) Plaintiffs corrected this error in their proposed First Amended Complaint, and the Court’s denial of the present Motion is without prejudice to their ability to make that correction. (Doc. 34-1 at ¶ 36.) Defendants did not respond to the letter and when Mr. Griego contacted Mr. Karimi about it by phone, Mr. Karimi told him that “Bella had made minute changes to [his] designs so that what they sold was different.” (Id.) Mr. Karimi also told Mr. Griego that “it was the fault of the person who made the rings that Bella sells.” (Id.) Plaintiffs have never licensed or otherwise permitted Defendants to copy any of their

works. (Id. at ¶ 27.) Yet Bella Defendants have continued to reproduce, market, and sell copies of RoL protected designs. (Id.

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