Revelry Vintners LLC v. Mackay Restaurant Management Group Inc

CourtDistrict Court, E.D. Washington
DecidedFebruary 29, 2024
Docket4:21-cv-05110
StatusUnknown

This text of Revelry Vintners LLC v. Mackay Restaurant Management Group Inc (Revelry Vintners LLC v. Mackay Restaurant Management Group Inc) is published on Counsel Stack Legal Research, covering District Court, E.D. Washington primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Revelry Vintners LLC v. Mackay Restaurant Management Group Inc, (E.D. Wash. 2024).

Opinion

1 2

3 4 5 UNITED STATES DISTRICT COURT EASTERN DISTRICT OF WASHINGTON 6

7 REVELRY VINTNERS, LLC, NO. 4:21-CV-5110-TOR 8 Plaintiff, ORDER DENYING PRELIMINARY 9 v. INJUNCTION AND GRANTING IN PART AND DENYING IN PART 10 MACKAY RESTAURANT PLAINTIFF’S MOTION TO SEAL MANAGEMENT GROUP, INC.; 11 FIRE & VINE HOLDINGS, LLC; EL GAUCHO BELLEVUE, LLC; EL 12 GAUCHO PORTLAND, LLC; EL GAUCHO SEATTLE, LLC; EL 13 GAUCHO TACOMA, LLC; EL GAUCHO VANCOUVER, LLC; 14 WILSON MACKAY 1, LLC; WATERFRONT, LLC; DENIM 15 HOSPITALITY LLC; WALLA WALLA STEAK CO, LLC; WALLA 16 WALLA STEAK CO WOODINVILLE, LLC; T-POST 17 TAVERN WW LLC; and YELLOWHAWK RESORT WW, 18 LLC,

19 Defendants. 20 1 BEFORE THE COURT is Plaintiff’s Motion for Preliminary Injunction 2 (ECF No. 98) and Motion to Seal Declaration in Support of Motion (ECF No.

3 105). These matters were submitted for consideration without oral argument. The 4 Court has reviewed the record and files herein and is fully informed. For the 5 reasons discussed below, Plaintiff’s Motion for Preliminary Injunction (ECF No.

6 98) is DENIED and Motion to Seal Declaration in Support of Motion (ECF No. 7 105) is GRANTED in part and DENIED in part. 8 BACKGROUND 9 This request for preliminary injunction and to unseal related portions of

10 the record arise out a claim for trademark infringement. Plaintiff, a Walla Walla 11 Washington based winery, which has been using the mark “REVELRY” since its 12 founding in 2005 and gained official trademark rights in 2009. ECF Nos. 98 at 6,

13 100-1 at 2. Plaintiff later named its flagship red wine “THE REVELER” which it 14 began selling in 2009 and gained a trademark for in 2020. Id., 100-2 at 2. Plaintiff 15 began its business relationship with Defendant Mackay Restaurant Management 16 Group, in 2011, selling Defendant wines for its affiliated restaurants. Id., ECF No.

17 120 at 5. Defendant later expanded its group to Walla Walla in 2018, and Plaintiff 18 continued to supply its wines. ECF No. 98 at 7. The parties’ recitation of facts 19 diverges at this point.

20 1 Plaintiff asserts that in late 2018, it learned that Defendant was operating a 2 restaurant dining and loyalty program called the “Revelers Club,” and in 2019

3 discovered that Defendant was selling “Revelers Red” wine and “Revelers’” 4 branded whiskey. ECF No. 98 at 7. After speaking with Defendant, Plaintiff 5 states that it was under the impression that both sides had come to an

6 understanding that Defendant would cease using the mark. Id. However, Plaintiff 7 asserts that in 2021, Defendant acquired a winery, named Yellowhawk Resort, less 8 than mile from Plaintiff. Id. As part of this expansion, Plaintiff asserts that 9 Defendant expanded the “Revelers Club” to Yellowhawk Resort and used the

10 Reveler(s) mark to promote and sell its own wine. Id. In 2022, Plaintiff asserts 11 that Defendant took infringement even further by starting a dedicated Revelers 12 Club wine club, called SIP with a “REVELER” tier. Id. As part of this expansion,

13 Defendant began selling Revelers-branded wine related merchandise, and gift 14 cards. Id. at 8. 15 Defendant, which brands itself as the largest purchaser of wine in 16 Washington State, contends that it initially launched its “Revelers Club” rewards

17 program in 2012. ECF No. 120 at 5. The Revelers Club now contains fourteen 18 properties and 154,000 members. Id. According to Defendant, the Revelers Club 19 was initially launched as a mechanism to support and promote the local wine

20 industry through Defendant’s affiliated restaurants. Id. at 6. Defendant argues that 1 Plaintiff was fully aware of the Revelers Club over the course of their business 2 relationship. Id. Further, it maintains that the agreement between itself and

3 Plaintiff over the use of the mark amounted to Defendant’s ability to sell the 4 remaining inventory of “revel” labeled wine and thereafter cease use on alcohol 5 beverage labels, but that the agreement did not include any mention of the Revelers

6 Club. Id. at 6–7. 7 Plaintiff commenced this lawsuit on July 29, 2021. ECF No. 1. Since that 8 time, there has been extensive motions practice, in which Plaintiff has amended its 9 complaint twice, and the Court has issued seven scheduling orders. Plaintiff now

10 seeks a preliminary injunction against all Defendants on the basis that the use of 11 the mark is causing confusion among customers and industry professionals. ECF 12 No. 98 at 8. Defendant opposes on the basis that Plaintiff is not likely to succeed

13 on the merits and the request for injunction is untimely. ECF No. 120 at 7. 14 Plaintiff replied. ECF No. 133. 15 Plaintiff also seeks to unseal ECF Nos. 99-16, 99-17, 99-18, and 99-23, 16 which Defendant has sealed under a “Confidential” and “Highly Confidential –

17 Attorney’s Eyes Only,” label. ECF No. 105 at 2. Defendant responded, requesting 18 the Court maintain the seal. ECF No. 115 at 2. 19

20 1 DISCUSSION 2 I. Preliminary Injunctions Standard

3 A preliminary injunction is “an extraordinary remedy that may only be 4 awarded upon a clear showing that the plaintiff is entitled to such relief.” Winter v. 5 Nat. Res. Def. Council, Inc., 555 U.S. 7, 20 (2008); see also All. for the Wild

6 Rockies v. Cottrell, 632 F.3d 1127, 1131–32 (9th Cir. 2011). 7 “A plaintiff seeking a preliminary injunction must establish [1] that he is 8 likely to succeed on the merits, [2] that he is likely to suffer irreparable harm in the 9 absence of preliminary relief, [3] that the balance of equities tips in his favor, and

10 [4] that an injunction is in the public interest.” Winter, 555 U.S. at 20. 11 “[P]laintiffs must establish that irreparable harm is likely, not just possible, in 12 order to obtain a preliminary injunction.” All. for the Wild Rockies, 632 F.3d at

13 1131. 14 The Ninth Circuit has also developed a “sliding scale approach,” which 15 balances the elements of the Winter test. Id. Under this approach, ““a preliminary 16 injunction could issue where the likelihood of success is such that ‘serious

17 questions going to the merits were raised and the balance of hardships tips sharply 18 in [plaintiff’s] favor.’” Id. (quoting Clear Channel Outdoor, Inc. v. City of Los 19 Angeles, 340 F.3d 810, 813 (9th Cir. 2003)); see also Farris v. Seabrook, 677 F.3d

20 858, 864 (9th Cir. 2012) (“We have also articulated an alternate formulation of the 1 Winter test, under which serious questions going to the merits and a balance of 2 hardships that tips sharply towards the plaintiff can support issuance of a

3 preliminary injunction, so long as the plaintiff also shows that there is a likelihood 4 of irreparable injury and that the injunction is in the public interest.” (internal 5 quotation marks and citation omitted)).

6 A preliminary injunction can either be prohibitory or mandatory. Marlyn 7 Nutraceuticals, Inc. v. Mucos Pharma GmbH & Co., 571 F.3d 873, 878 (9th Cir. 8 2009). A prohibitory injunction preserves the status quo which is the “last, 9 uncontested status which preceded the pending controversy.” Id. at 879. A

10 mandatory injunction “orders a responsible party to take action.” Id. at 878. 11 Mandatory injunctions are disfavored and require a higher showing that the “facts 12 and law clearly favor the moving party.” Garcia v. Google, 786 F.3d 733, 740 (9th

13 Cir. 2015).

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Revelry Vintners LLC v. Mackay Restaurant Management Group Inc, Counsel Stack Legal Research, https://law.counselstack.com/opinion/revelry-vintners-llc-v-mackay-restaurant-management-group-inc-waed-2024.