Radio Corp. of America v. Rayon Corp. of America

139 F.2d 833, 31 C.C.P.A. 808, 60 U.S.P.Q. (BNA) 246, 1943 CCPA LEXIS 161
CourtCourt of Customs and Patent Appeals
DecidedDecember 16, 1943
DocketNo. 4783
StatusPublished
Cited by8 cases

This text of 139 F.2d 833 (Radio Corp. of America v. Rayon Corp. of America) is published on Counsel Stack Legal Research, covering Court of Customs and Patent Appeals primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Radio Corp. of America v. Rayon Corp. of America, 139 F.2d 833, 31 C.C.P.A. 808, 60 U.S.P.Q. (BNA) 246, 1943 CCPA LEXIS 161 (ccpa 1943).

Opinion

Lenboot, Judge,

delivered the opinion of the court:

This is an appeal in a trade-mark opposition proceeding- wherein the Commissioner of Patents held that appellant’s notice of opposition, should be dismissed and that appellee is entitled to the registration of the mark applied for by it. The Examiner of Trade-Mark Interferences had held that the notice of opposition should be sustained,, and his decision was reversed by the commissioner.

On June 14,1938, appellee made application under the Trade-Mark Act of February 20, 1905, for the registration of the mark “R. C. A. FABRIC” for knitted rayon materials. The word “Fabric” was disclaimed apart from the mark shown in the drawing.

On September 15, 19.38, appellant filed its notice of opposition to. said application, alleging that the letters “RCA” are an abbreviation of appellant’s corporate name, and that such abbreviation had. been used by appellant since 1936 to designate its corporate name; that it had been so extensively used by appellant that it has become-a matter of common knowledge over all parts of the United States- and in foreign countries that the letters “RCA” indicate appellant;, and that the mark of appellee is an appropriation of appellant’s name by. the appellee, prohibited by section 5 of the Trade-Mark Act of' February 20,1905.

Appellant further alleged that the RCA Manufacturing Company,. Rational Broadcasting Company, RCA Communications, Inc., Radio-marine Corporation of America, and RCA Institutes, Inc., are wholly owned subsidiary corporations of appellant; that the RCA Manufacturing Company is engaged in the manufacture and sale of a wide variety of products relating to radio communication, talking picture. [810]*810equipment, radio tubes and sets, phonographs, records, and many other electrical goods; and that the other above named subsidiary corporations are engaged in various lines of radio communication, including the training of personnel therefor.

As a separate ground of opposition appellant further alleged that appellee’s mark is the salient and dominating part of the corporate name of its subsidiary RCA Manufacturing Company, and that the use by appellee of its mark is calculated to deceive or confuse the public and thereby injure the reputation and good will of said subsidiary.

Appellant further alleged that the public seeing its well known abbreviated name on appellee’s goods will believe that the goods originated with appellant or are sponsored by it, to the damage of its reputation.

• Appellant took testimony and stipulated- testimony was introduced by appellee. In said stipulated testimony we find the following:

That the letters “R. C. A.” constituting applicant’s mark herein were, for brevity, adopted and taken from the first letters of each of the dominant words of the applicant’s corporate title, “Rayon Corporation of America,” and that at brevity, adopted and taken from the first letters of each of the dominant words the date of adoption of said' letters applicant knew of Radio Corporation of America and its use of the letters “RCA.”

The Examiner of Interferences, in his decision, found that in the early part of appellant’s career, which began in 1918, it adopted the notation “RCA” as an abbreviated name for its organization, and that its advertising in which the abbreviation “RCA” was featured was national in scope, and cost in excess of an average of two and one-half million dollars per year during the period 1929 to 1939.

The Examiner of Interferences in his decision further stated:

The evidence submitted is deemed to establish that as a result of opposer’s widespread activities the notation “RCA” at and since the time of applicant’s adoption thereof has for many years been well known as a name for the opposer company, and that when used alone the notation “RCA” is generally recognized as designating the opposer and is quite sufficient to identify the latter! The testimony to that effect is amply substantiated by news, trade and magazine articles appearing in numerous national magazines, newspapers and other publications since as early as 1922, of which Exhibits 31, 32, 33, 36, 37, and 47 to 68 are illustrative. In these articles the opposer company more often than not is referred to merely by this abbreviation of its corporate title.
Under these circumstances the examiner is persuaded that the notation “RCA” has become so identified with the opposer company that its use as a part of the mark “R. C. A. Fabric” sought to be registered would lead many purchasers to assume that the opposer has sponsored the production and sale of applicant’s goods.

With respect to appellant’s subsidiary corporations, the Examiner of Interferences stated:

[811]*811In connection with applicant’s argument to the effect that the nse of “RCA” as a name has not been ■ exclusive with the opposer because of its presence in the names of three of its before mentioned subsidiaries, the record is deemed to show that at and since the organization of these subsidiaries this notation without more has signified the opposer company alone. That is to say, the word “Manufacturing,” for example, is believed to be an essential feature of the name of RCA Manufacturing Company, and like corresponding portions of the names of the other of such subsidiaries, must be used in combination with “RCA” in order to distinguish this company from others including the parent organization.
Moreover, it appears that the relationship between opposer and each of its subsidiaries has been substantially that of principal and agent, the products and services of these subsidiary companies being advertised and sold under the sponsorship of opposer, as indicated, for instance, by the multiple page advertisements in Life Magazine (Exhibits 14a, b and c). In such case, use by the agent of a symbol in connection with the business of its principal would inure to the benefit of the latter and therefore could not well detract from an otherwise valid claim of the principal to the right to the exclusive use thereof.

The commissioner, in liis decision reversing the decision of the examiner, held'that the appropriation by appellee of appellant’s corporate name is only partial, and hence not absolutely prohibited by the name clause of section 5 of said trade-mark act. He further held that because of the difference between the goods to which appellee applied its mark and the goods with which appellant is concerned, the public would not be likely to associate appellee’s goods with those of appellant. He, therefore, held that appellant’s opposition should be dismissed.

It is our opinion that the- testimony abundantly establishes that the combination of the letters “RCA” is generally understood by the public as meaning “Radio Corporation of America.” Therefore, while only an abbreviation of appellant’s name is used, that abbreviation has become generally understood by the public to mean merely'the name of appellant. . - ,.

With respect to the use of abbreviations and nicknames to ihdicate a corporate name, we quote from Rims on Unfair Competition and Trade-Marks (Third Edition), p. 246, as follows :

Corporate names or parts of these names when used to designate goods or business bouses, or as trade “nicknames,” are trade names pure and simple, in most instances, and can be protected as such.

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139 F.2d 833, 31 C.C.P.A. 808, 60 U.S.P.Q. (BNA) 246, 1943 CCPA LEXIS 161, Counsel Stack Legal Research, https://law.counselstack.com/opinion/radio-corp-of-america-v-rayon-corp-of-america-ccpa-1943.