Process Posters, Inc. v. Winn-Dixie Stores, Inc.

587 S.E.2d 211, 263 Ga. App. 246, 2003 Fulton County D. Rep. 2653, 2003 Ga. App. LEXIS 1103
CourtCourt of Appeals of Georgia
DecidedSeptember 4, 2003
DocketA03A2038, A03A2039
StatusPublished
Cited by3 cases

This text of 587 S.E.2d 211 (Process Posters, Inc. v. Winn-Dixie Stores, Inc.) is published on Counsel Stack Legal Research, covering Court of Appeals of Georgia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Process Posters, Inc. v. Winn-Dixie Stores, Inc., 587 S.E.2d 211, 263 Ga. App. 246, 2003 Fulton County D. Rep. 2653, 2003 Ga. App. LEXIS 1103 (Ga. Ct. App. 2003).

Opinion

Eldridge, Judge.

This is an appeal and cross-appeal arising from a jury verdict in favor of defendant Winn-Dixie Stores, Inc. (“W/D”) in a contract action wherein plaintiff Process Posters, Inc. (“PPI”) sought to recover payment for promotional materials it created for W/D’s use. For the reasons that follow, we affirm the judgment of the court below in Case No. A03A2038 and dismiss Case No. A03A2039.

Leo Weber & Associates (“Weber”) is a marketing and promotional firm. George Vickerman is a freelance creative designer, who had previously worked for Weber. PPI makes promotional materials and had previously done work for Vickerman.

In 1997, Weber created a supermarket promotional game and, in late 1997/early 1998, contracted with four W/D entities for its implementation in certain market areas. The express terms of the four contracts state, “Each party is an independent contract [sic] and nothing in this agreement shall be deemed to constitute either party as the agent of the other.”

In August 1997, Weber had approached Vickerman to design the artwork and other promotional materials for the game. A profit sharing agreement was reached between Vickerman and Weber wherein Weber was to receive 75 percent and Vickerman 25 percent of the profits. No contract was executed between Weber and Vickerman. After Weber obtained the W/D contracts, he informed Vickerman. Vickerman did not review the contracts, but he understood that Weber was “the point man” on the project.

Vickerman then hired PPI to manufacture certain game promotional materials because “any business that [he] had that fit [PPI’s] production capabilities [he] referred to Jack Spier and Process Posters.” Weber approved the hire. No contract was executed between PPI and Vickerman. Vickerman instructed PPI to submit its invoices to Weber for payment upon completion of the work.

The game and promotional materials were completed by PPI and sent to W/D. The supermarket game went forward in various W/D area stores and prizes were awarded. W/D paid Weber pursuant to the terms of the contracts. Weber paid Vickerman his 25 percent share of the profits. Weber then, pursuant to submitted invoices, paid PPI with four checks drawn on First National Bank. Several months later, PPI attempted to cash two of the checks; they were returned “Account Closed.” Apparently, Weber had trouble with the Internal Revenue Service, and his accounts were closed in between the time of the checks’ issuance and their deposit. PPI was never paid $149,000 *247 for its manufacture of the W/D promotional game materials. Weber admits that he owes the money to PPI.

PPI filed the instant suit, seeking payment from W/D. The crux of the suit is PPI’s claim that, because of the amount of control W/D exercised over the game promotion and Vickerman’s repeated contacts with W/D with regard thereto, Vickerman was W/D’s agent. Thus, W/D was liable when PPI — hired by Vickerman — was not paid for the promotional materials.

Just before the start of trial, W/D argued in limine that Vick-erman should not be permitted to testify that he was an “agent” of W/D. Following lengthy argument, the trial court reasoned that the express terms of the only contracts in existence disavowed any agency relationship between Weber and W/D. And Weber had hired Vickerman. Accordingly, a statement from Vickerman that he was an “agent” of W/D would be without factual basis. The court held that Vickerman could testify extensively about his relationship with W/D, but could not claim he was W/D’s legal agent without first establishing some factual basis for that claim.

The first witness at trial was the president of PPI, Jack Spier, who testified Vickerman contacted him in late 1997 or early 1998; Vickerman told Spier “he had been employed by Winn-Dixie to do a promotional game for them.” Evidence shows that Spier’s only basis for believing an agency relationship existed between Vickerman and W/D was that, “he [(Vickerman)] told me so.”

After Spier’s testimony, plaintiff’s counsel asked the trial court to revisit its ruling that Vickerman would not be permitted to testify he was an agent of W/D. After extensive argument, the following colloquy occurred between plaintiff’s counsel and the trial court:

[Court:] So what evidence does Vickerman have that he’s an agent?
[Plaintiff:] Based on his constant contact with Winn-Dixie and what his dealings with them were. . . . And it was the control aspect that they — it was what they made Vick-erman do. It was the total. . . Judge, it can be based on circumstantial evidence.
[Court:] So if — what I’m understanding is this is what Vick-erman thinks, not what someone told him. This is what he thinks, based on control and past issue, not what someone told him, not what’s in the contract; based on what he thinks?
[Plaintiff:] Yes.
[Court:] He can just testify as to what the facts are. He can’t stick [W/D] for another 145 grand, when they’ve already paid it [to Weber], That is not fair, that is not fair, and if *248 that gets taken up and I’m wrong, that’s great, but. I have a real strong sense of what’s fair, and that ain’t.

Thereafter, Vickerman testified about the amount of control W/D exercised over the game promotion, including approval of game content and anything to be distributed to its customers; approval of art work; contacting individual vendors regarding participation in the game; dictating what suppliers to use in certain areas; paying for the game prizes; advertising the game; taking out insurance to protect it from suppliers; and approval of the time periods for the game promotion. Vickerman further testified that he had “conversations with Winn-Dixie representatives throughout the process of putting together the game.” Vickerman testified that W/D was “involved in everything. They weren’t standing over my shoulder, but they were burning the telephone lines up.”

From Vickerman’s testimony it also appears that Weber was “the main liaison” with W/D on the game promotion, and Vickerman knew he was “subordinate” to him. It was Weber, not Vickerman, who was responsible for obtaining approval from W/D about game content and art work; Weber was contacted by W/D regarding certain suppliers to use in certain areas; Weber told Vickerman what invoices to prepare and where to send them; and Weber negotiated the prices for the prizes and discussed their award with W/D. In addition, without assistance from Vickerman or Weber, W/D directly contracted with agencies for advertising, directly contracted with vendors to participate in the game, and directly purchased protective insurance. The record shows that Vickerman’s repeated contact with W/D was in the nature of “expertise, guidance in conduct of the Game and intangible professional advice and promotional services,” pursuant to the contracts between Weber and W/D, as well as Weber’s agreement with Vickerman.

Vickerman’s testimony also showed that, in addition to PPI, he hired at least two other businesses to do work on the W/D game project; Vickerman, however, paid the other two businesses and did not claim he was acting as an agent for W/D at the time of the hires.

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Cite This Page — Counsel Stack

Bluebook (online)
587 S.E.2d 211, 263 Ga. App. 246, 2003 Fulton County D. Rep. 2653, 2003 Ga. App. LEXIS 1103, Counsel Stack Legal Research, https://law.counselstack.com/opinion/process-posters-inc-v-winn-dixie-stores-inc-gactapp-2003.