Prince Dog and Cat Food Company D. B. A. San Antonio Canning Co. v. Central Nebraska Packing Co. D. B. A. Star Sales Company

305 F.2d 904, 49 C.C.P.A. 1328
CourtCourt of Customs and Patent Appeals
DecidedJuly 25, 1962
DocketPatent Appeal 6821
StatusPublished
Cited by8 cases

This text of 305 F.2d 904 (Prince Dog and Cat Food Company D. B. A. San Antonio Canning Co. v. Central Nebraska Packing Co. D. B. A. Star Sales Company) is published on Counsel Stack Legal Research, covering Court of Customs and Patent Appeals primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Prince Dog and Cat Food Company D. B. A. San Antonio Canning Co. v. Central Nebraska Packing Co. D. B. A. Star Sales Company, 305 F.2d 904, 49 C.C.P.A. 1328 (ccpa 1962).

Opinion

SMITH, Judge.

Appellant-petitioner appeals from the decision of the Trademark Trial and Appeal Board (128 USPQ 405) which dismissed its petition to cancel respondentappellee’s principal register registration No. 627,506. The registration which petitioner seeks to cancel is for a composite mark consisting of the words “CROWN PRINCE” placed over an illustration of the head and front paws of a small dog. This composite mark was registered May 22, 1956 for “DOG AND CAT FOOD, in CLASS 46”. The registration recites the date of first use in commerce as June 15, 1955 and was issued to the “North Platte Rendering Company (Nebraska Corporation), doing business as Star Sales Company.” 1

Petitioner’s Petition for Cancellation, filed October 6, 1958, states that:

“# * * Prince Dog and Cat Food Company, a partnership composed of C. W. Bueche, Sr., C. W. Bueche, Jr., and Aliene Estes, also doing business as San Antonio Canning Co. * * * deems itself injured by said registration and hereby applies for cancellation thereof.”

The first four paragraphs of petitioner’s grounds for cancellation are as follows:

“1. The said mark consisting of the term CROWN PRINCE is confusingly similar to and is deceptively similar to the trademark owned and controlled by the petitioner, which mark PRINCE is now in use and has been used for canned dog and cat *906 food since long prior to June 15, 1955.
“2. The said mark consisting of the term CROWN PRINCE is confusingly similar to, and is substantially identical to, the trademark owned and controlled by the petitioner, which mark PRINCE is now in use and has been used for canned dog and cat food since long prior to June 15,1955.
“3. The goods [as] to which the registrant alleges use of the said trademark CROWN PRINCE are the same as, and of the same descriptive properties as the goods to which the petitioner is applying and has applied its valued trademark PRINCE since long prior to June 15, 1955, and at least as early as 1937.
“4. The petitioner is informed and believes and alleges it to be a fact that the registrant has made no use of the trademark CROWN PRINCE prior to June 15, 1955, the date verified in its application.”

Petitioner’s fifth and last ground alleges serious injury to “the valued trademark PRINCE owned and controlled by this petitioner.”

Respondent, in its Answer to the Petition for Cancellation, denied all the allegations of the petition except that contained in the fourth paragraph, which allegation was admitted. Respondent’s Answer alleges that the petition for cancellation did not state a claim upon which relief could be granted and that petitioner had not used “its alleged mark ‘PRINCE’ in commerce prior to June 15, 1955.” Respondent's Answer further requested, as relief in the alternative, that if the petitioner was found to have been the prior user of “PRINCE” in certain areas and if the marks as applied to the goods were found to be confusingly similar, that rather than to cancel its registration, respondent’s registration should be restricted to exclude the areas in which petitioner established its prior lawful use of its mark.

The Trademark Trial and Appeal Board found that petitioner had used PRINCE since 1937 in Texas and “at some indefinite time in the 1950’s” in Louisiana and further stated:

“ * * * considering that respondent adopted and used first ‘PRINCE’ and later ‘CROWN PRINCE’ without any knowledge of petitioner’s prior use of ‘PRINCE’, and that respondent in its trading area, which is separate and distinct from that of petitioner obviously possesses a very valuable goodwill symbolized by its mark ‘CROWN PRINCE’, it is concluded that the interests of justice would best be served herein not by cancelling but by restricting respondent’s registration so that it will cover only those states in which the record shows it has actually used the mark. * * * ”

The board concluded its decision by dismissing the petition and restricting respondent’s registration to the states in which respondent had established use of its mark.

The two issues presented for our decision are:

“1. Was the board correct in dismissing the Petition for Cancellation?
“2. Did the board correctly restrict respondent’s registration ?”

The alleged damage to petitioner arises from respondent’s registration of a mark which petitioner alleges to so resemble its mark “PRINCE” previously used in the United States as to be likely when applied to the goods of registrant to cause confusion, mistake or deception of purchasers. Petitioner has the burden of proof of these allegations.

Petitioner, to discharge this burden, offered in evidence a number of documentary exhibits and the testimony of two witnesses to prove the extent of its use of “PRINCE” on dog and cat foods prior to June 15, 1955.

The exhibits in evidence include labels, letters from label printing concerns showing summary tabulations of the number of labels ordered in certain years, invoices of shipments of dog and *907 cat food to various wholesalers and retailers, newspaper advertisements, advertisements in various dog show programs and photographs of various advertising displays used for the display of PRINCE animal foods. A careful study of all these exhibits and the testimony relative thereto forces us to the conclusion that none of them in any way establishes use of the mark PRINCE on dog and cat food by petitioner prior to June 15, 1955. The labels are undated, the earliest dated shipment invoice is 1956, the newspaper ads are dated 1958 and 1959, the earliest date on the dog show programs is 1956 and the various photographs of advertising displays, etc. are undated.

The two letters from label printing concerns summarize the number of “PRINCE” labels ordered from each concern during certain years. The letter from the Schmidt Lithograph Company of San Francisco, addressed to Mr. C. W. Bueche, Jr. of the Prince Dog and Cat Food Company, states that from 1937 to 1941 a total of 1,705,600 labels were ordered. The other letter from the Louis Roesch Co. of San Francisco, addressed to the San Antonio Canning Company, to the attention of “Mr. Chas. Bueche, Jr.”, states that from 1951 to 1959, approximately 73,000,000 labels were ordered. We do not think that these letters constitute sufficient proof of petitioner’s use of the PRINCE mark prior to 1955 or at any time for the reasons discussed immediately below. 2

The testimony of petitioner’s two witnesses fails to establish its use of the mark prior to June 15, 1955. Petitioner, as stated in its Petition for Cancellation, is a partnership. In said Petition, filed October 6, 1958, it is this partnership which deems itself injured. Petitioner’s Exhibit E is a Texas Certificate of Registration, No. 8113, registered February 11, 1938 in the name of C. W. Bueche, Sr.

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Bluebook (online)
305 F.2d 904, 49 C.C.P.A. 1328, Counsel Stack Legal Research, https://law.counselstack.com/opinion/prince-dog-and-cat-food-company-d-b-a-san-antonio-canning-co-v-central-ccpa-1962.