Prime-Site Media, LLC v. City of Oak Park

CourtDistrict Court, E.D. Michigan
DecidedMay 20, 2020
Docket2:19-cv-12143
StatusUnknown

This text of Prime-Site Media, LLC v. City of Oak Park (Prime-Site Media, LLC v. City of Oak Park) is published on Counsel Stack Legal Research, covering District Court, E.D. Michigan primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Prime-Site Media, LLC v. City of Oak Park, (E.D. Mich. 2020).

Opinion

UNITED STATES DISTRICT COURT EASTERN DISTRICT OF MICHIGAN SOUTHERN DIVISION PRIME-SITE MEDIA, LLC,

Plaintiff, Case No. 19-12143 Honorable Laurie J. Michelson v.

CITY OF OAK PARK,

Defendant.

OPINION AND ORDER DENYING PLAINTIFF’S MOTION FOR JUDGMENT ON THE PLEADINGS [13] AND DENYING IN PART AND GRANTING IN PART DEFENDANT’S MOTION FOR SUMMARY JUDGMENT [19] Prime-Site Media is in the billboard business: it constructs them, maintains them, and gets revenue from people who want to post messages on them. Prime-Site wanted to construct a billboard on a property located in the City of Oak Park, Michigan. So, in May 2019, Prime-Site applied for a sign permit. Oak Park denied the application. Prime-Site then sued Oak Park. Prime-Site claims that Oak Park’s sign ordinance violates the First Amendment in several ways. In fact, from Prime-Site’s perspective, the sign ordinance is facially unconstitutional and so no discovery is necessary for this Court to enjoin Oak Park from enforcing it in the future and to award damages for past enforcement of it. Accordingly, soon after it filed its complaint, Prime-Site filed a motion for judgment on the pleadings. After Prime-Site filed its motion, Oak Park amended its sign ordinance. Following that amendment, but again, before any discovery was exchanged in this case, Oak Park moved for summary judgment. It claims that the new ordinance moots Prime-Site’s request for declaratory and injunctive relief. And, sticking with Article III’s “cases” or “controversies” requirement, Oak Park argues that Prime-Site’s request for damages is based on claims it has no standing to bring. As will be explained in detail, the Court agrees in part with Oak Park. Prime-Site’s request that this Court enjoin Oak Park from enforcing the old ordinance is moot. But Oak Park might or might not be right about Prime-Site’s standing—discovery and more briefing is necessary to say

for sure. So Oak Park is not entitled to summary judgment on Prime-Site’s claims insofar as they seek damages. But Prime-Site is not entitled to judgment on those claims either—for it may lack standing to pursue them. I. A. Because Prime-Site applied for and was denied a sign permit in May 2019, the Court starts with a description of the City of Oak Park’s sign ordinance as it existed in May 2019. See Code of Ordinances, City of Oak Park, Michigan, App’x A, Art. XVIII, Signs (Apr. 16, 2019) [hereinafter, “2019 Ordinance”], available at https://bit.ly/3b9NnuN.

According to the 2019 Ordinance, Oak Park regulated signs for several reasons. These included “enabl[ing] the public to locate” businesses and products “without difficulty” and “promot[ing] the continued attractiveness of the City.” See 2019 Ordinance § 1800. The 2019 Ordinance also explained that the proliferation of signs “would be unduly distracting to pedestrians and motorists” and create a traffic hazard. Id. Several parts of the 2019 Ordinance are worth highlighting. One is that off-site signs were prohibited. In “every zoning district within the City of Oak Park,” the 2019 Ordinance declared, “[o]nly on-site signs are permitted.” See id. § 1802.A. Although the 2019 Ordinance did not define an “on-site” sign, similar requirements in other locales have been the subject of litigation. See, e.g., Thomas v. Bright, 937 F.3d 721, 725 (6th Cir. 2019) (Tennessee); Midwest Media Prop., L.L.C. v. Symmes Twp., 503 F.3d 456, 459 (6th Cir. 2007) (Symmes, Ohio). In the case law, an “on site” or “on premises” requirement means that a sign can only pertain to a business or a product that is located on the same property as the sign. See, e.g., Thomas, 937 F.3d at 725. So, for example, a sign in the parking lot of a coffee shop could say,

“Pour-Over Coffee: $4 a cup,” but could not say, “Injured? Call 1-800-LAWYERS.” Also noteworthy is the 2019 Ordinance’s permit requirement. The 2019 Ordinance prohibited the construction or display of a sign “without first obtaining a sign permit.” See 2019 Ordinance §§ 1807, 1809. But there were numerous exceptions. For example, a small, noncommercial, “opinion sign” could be placed in the front yard or window “year-round” without a permit. Id. at § 1807.I. The 2019 Ordinance did not list the criteria that a sign applicant needed to satisfy to obtain a permit. See id. at § 1809. How the 2019 Ordinance was organized is also worth a mention. Sections of the 2019 Ordinance were directed to particular zoning districts in Oak Park; subsections were directed to

particular properties within the districts. For example, section 1805 regulated signs in Oak Park’s “B-1” districts; then subsections A, B, C, and D of section 1805 set out regulations for “office buildings,” “retail and similar buildings,” “planned shopping centers under single ownership and management,” and “gasoline service stations” within B-1 districts, respectively. Simplifying somewhat, “retail and similar buildings” were allowed “one freestanding monument style sign” not to exceed six feet in height and 30 square feet in area and “one wall sign per tenant” not to exceed 15 percent of the front wall or 120 square feet. Id. § 1805.B. In contrast, a “planned shopping center” was permitted “one freestanding (pole or monument style) shopping center identification sign per business street providing access to the site” and “one wall sign per tenant” in the center; if the shopping center was large (more than 100,000 square feet), the freestanding pole sign could be 24 feet high and 200 square feet in area and a tenant’s wall sign could be anywhere from 440 to 560 square feet. Id. § 1805.C. The 200 square-foot pole sign was the largest freestanding sign allowed in Oak Park under the 2019 Ordinance. B.

Sometime before May 2019, Prime-Site Media obtained permission to erect a sign on private property in Oak Park. (See ECF No. 1, PageID.10.) The property was located at 12701 10 Mile Road. (ECF No. 1, PageID.10.) That is apparently the address of the “Scotia Stop Food Store.” See Google Maps, https://bit.ly/3ctmYd3. The property was (and is) located in a B-1 district. (ECF No. 1, PageID.10.) On May 15, 2019, Prime-Site applied to the City of Oak Park for a sign permit. The application was to build a new, freestanding sign on the Scotia Stop property. (ECF No. 1, PageID.130.) The application indicated that the sign would be 14 by 48 feet, for a total of 672 square feet. (Id.) Where the application asked Prime-Site for the “Wording” of the sign, Prime-

Site wrote, “The sign intends to display noncommercial and truthful commercial messages. The noncommercial messages will commonly involve political issues, paid and unpaid religious messages, general public emergency messages of weather and Amber Alerts and missing children.” (ECF No. 1, PageID.130.) The application included a mock-up of the would-be sign: i Rava

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(ECF No. 1, PageID.133.) Three weeks and two Prime-Site inquiries later, Oak Park verbally informed Prime-Site that its application had been denied. (ECF No. 1, PageID.12.) Specifically, on June 7, 2019, an official from the city’s building department, Jeff Wren, told Prime-Site that the city planner had denied the application because “the City does not allow billboards.” Ud.) It appears that Kevin Rulkowski was the city planner at the time. (See ECF No. 18-6, PageID.355.) Wren told Prime- Site that the city would soon send a letter detailing the denial. (ECF No. 1, PageID.12.) Sure enough, a letter was drafted three days later. The June 10, 2019, letter stated: The City of Oak Park has reviewed your plans for the proposed sign at the above mentioned address to determine compliance with the City of Oak Park Zoning Ordinance and all applicable codes.

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Prime-Site Media, LLC v. City of Oak Park, Counsel Stack Legal Research, https://law.counselstack.com/opinion/prime-site-media-llc-v-city-of-oak-park-mied-2020.