Plaza Services LLC v. Kimberly Burton

CourtCourt of Appeals of Wisconsin
DecidedJuly 22, 2025
Docket2024AP001129
StatusPublished

This text of Plaza Services LLC v. Kimberly Burton (Plaza Services LLC v. Kimberly Burton) is published on Counsel Stack Legal Research, covering Court of Appeals of Wisconsin primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Plaza Services LLC v. Kimberly Burton, (Wis. Ct. App. 2025).

Opinion

COURT OF APPEALS DECISION NOTICE DATED AND FILED This opinion is subject to further editing. If published, the official version will appear in the bound volume of the Official Reports. July 22, 2025 A party may file with the Supreme Court a Samuel A. Christensen petition to review an adverse decision by the Clerk of Court of Appeals Court of Appeals. See WIS. STAT. § 808.10 and RULE 809.62.

Appeal No. 2024AP1129 Cir. Ct. No. 2023CV1375

STATE OF WISCONSIN IN COURT OF APPEALS DISTRICT III

PLAZA SERVICES LLC,

PLAINTIFF-RESPONDENT-CROSS-APPELLANT,

V.

KIMBERLY BURTON,

DEFENDANT-APPELLANT-CROSS-RESPONDENT.

APPEAL and CROSS-APPEAL from an order of the circuit court for Brown County: THOMAS J. WALSH, Judge. Affirmed.

Before Stark, P.J., Hruz, and Gill, JJ.

¶1 STARK, P.J. Kimberly Burton appeals, and Plaza Services LLC cross-appeals, from the circuit court’s order granting Plaza’s motion to dismiss Burton’s counterclaims. In an issue of first impression involving the Wisconsin Consumer Act (the WCA), Burton asks this court to interpret WIS. STAT. No. 2024AP1129

§ 425.104(1)(k) (2023-24)1 consistent with 15 U.S.C. § 1692e(3), which has been held to require that an attorney have “meaningful involvement” in the preparation of communications attempting to collect a debt under the Fair Debt Collection Practices Act (the FDCPA). Thus, Burton seeks a decision as to whether a federal meaningful involvement claim is cognizable under § 425.104(1)(k). Based on our review of the plain language of the statute, we conclude that § 425.104(1)(k) does not mirror the language in § 1692e(3). Therefore, a meaningful involvement claim is not viable under the WCA.

¶2 Burton also asks us to determine whether a curable procedural violation of the pleading requirements under WIS. STAT. § 425.109 supports a cause of action under WIS. STAT. ch. 427 and whether an alleged failure to give notice of the right to cure default and/or notice of assignment before filing suit can support an FDCPA claim. We agree with the circuit court’s conclusion that these issues were resolved by our supreme court in Security Finance v. Kirsch, 2019 WI 42, 386 Wis. 2d 388, 926 N.W.2d 167.2 Accordingly, we affirm the circuit court’s order.

1 All references to the Wisconsin Statutes are to the 2023-24 version. 2 In Plaza’s cross-appeal, it argues that Burton’s counterclaims under WIS. STAT. ch. 425 fail to state a claim because they are limited to creditor actions, and Plaza is not a creditor as defined by the WCA. Thus, Plaza’s cross-appeal is more akin to an alternative basis for us to affirm the circuit court’s dismissal of Burton’s ch. 425 counterclaims in this case, rather than a true cross-appeal. According to Plaza, “[u]nder the WCA, a ‘creditor’ is defined as a ‘merchant who regularly engages in a consumer credit transaction[] or in arranging for the extension of consumer credit by or procuring consumer credit from 3rd persons.’” See WIS. STAT. § 421.301(16). Plaza explains that because it is a debt purchaser, it “does not regularly engage in any of the … activities that would make it a ‘creditor’ because it is not a creditor.”

(continued)

2 No. 2024AP1129

BACKGROUND

¶3 On September 27, 2023, Plaza3 commenced a small claims action against Burton, seeking to recover a defaulted consumer debt in the amount of $1,821.98. On November 6, 2023, Plaza filed a motion to dismiss its complaint with prejudice, and the circuit court entered an order of dismissal.

¶4 Before Plaza’s complaint was dismissed, Burton filed an answer and counterclaims, in which she alleged violations of the WCA and the FDCPA. Based on the large number of cases filed by Plaza’s counsel in Wisconsin courts, Burton alleged that counsel “was not meaningfully involved in the preparation or consideration of the demand and the complaint, and thus the [demand] letter and complaint were not truly ‘authorized’ by [counsel] in any meaningful way.” According to Burton, this purported lack of meaningful involvement in the small claims action was a violation of WIS. STAT. § 427.104(1)(k), which states that “a debt collector may not” “[u]se a communication which simulates legal or judicial process or which gives the appearance of being authorized, issued or approved by a government, governmental agency or attorney-at-law when it is not.”

¶5 In Burton’s next counterclaim, she alleged that Plaza violated WIS. STAT. § 425.109 by failing to include required information in its complaint,

Given that we are affirming the circuit court’s decision to grant Plaza’s motion to dismiss on other grounds, we conclude that it is not necessary to resolve the question of whether Plaza is a creditor pursuant to the WCA. See Turner v. Taylor, 2003 WI App 256, ¶1 n.1, 268 Wis. 2d 628, 673 N.W.2d 716 (noting that we need not address all issues when the resolution of one of those issues is dispositive); State v. Blalock, 150 Wis. 2d 688, 703, 442 N.W.2d 514 (Ct. App. 1989) (“[C]ases should be decided on the narrowest possible ground.”). We will not address Plaza’s cross-appeal further. 3 Plaza is an assignee of Burton’s previous creditor.

3 No. 2024AP1129

including “the figures necessary to determine the amount owed” and “detailed specific information about the exact default.” Further, Burton alleged that Plaza’s “failure to include required information” was “intentional or willful” because Plaza and its counsel are “serial filer[s] in Wisconsin and know[] or should know of the pleading requirements in Wisconsin.”

¶6 Lastly, Burton argued that Plaza violated the FDCPA by filing suit against Burton without first providing Burton with a statutorily compliant notice of Burton’s right to cure or notice of assignment under WIS. STAT. §§ 425.104, 425.105, and 422.409. According to Burton, Plaza’s conduct in that regard violated the FDCPA “by falsely and misleadingly claiming a right to payment in full and to sue when no such right exists, by constituting harassing and abusive conduct, and by constituting an unfair or unconscionable collection practice.”

¶7 Plaza responded with a motion to dismiss Burton’s counterclaims based upon a failure to state a claim upon which relief could be granted. Thereafter, Burton filed an amended answer and counterclaims. Plaza subsequently filed a motion to dismiss Burton’s amended counterclaims, which was essentially an amended motion to dismiss. The circuit court held a nonevidentiary hearing on the motion, and it thereafter granted dismissal by a comprehensive written decision and order.

¶8 In its decision, the circuit court first concluded that Burton’s meaningful involvement claim failed. According to the court, “Wisconsin courts have never recognized an extension of this principle akin to the meaningful involvement doctrine at federal common law.” The court found that Plaza’s counsel “‘authorized’ Plaza’s complaint against Burton when [counsel] placed his

4 No. 2024AP1129

signature on the complaint” and that counsel’s “signature is all the proof of authorization that is required” under WIS. STAT. § 427.104(1)(k).

¶9 The circuit court also determined that Burton’s counterclaim under WIS. STAT. § 425.109 failed. According to the court, “the state of the law in Wisconsin regarding the availability of a damages action predicated upon procedural defects … was clearly addressed by the Wisconsin Supreme Court in” Kirsch, where our supreme court determined that “a creditor’s failure to provide [notice of the right to cure] does not constitute a sufficient basis for relief under [WIS. STAT.] ch. 427.” See Kirsch, 386 Wis. 2d 388, ¶31.

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Plaza Services LLC v. Kimberly Burton, Counsel Stack Legal Research, https://law.counselstack.com/opinion/plaza-services-llc-v-kimberly-burton-wisctapp-2025.