PETA v. Doughney

CourtCourt of Appeals for the Fourth Circuit
DecidedSeptember 19, 2001
Docket00-1918
StatusPublished

This text of PETA v. Doughney (PETA v. Doughney) is published on Counsel Stack Legal Research, covering Court of Appeals for the Fourth Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
PETA v. Doughney, (4th Cir. 2001).

Opinion

Filed: September 18, 2001

UNITED STATES COURT OF APPEALS

FOR THE FOURTH CIRCUIT

Nos. 00-1918(L) (CA-99-1336-A)

People for the Ethical Treatment of Animals,

Plaintiff - Appellee,

versus

Michael T. Doughney, an individual,

Defendant - Appellant.

O R D E R

The Court further amends its opinion filed August 23, 2001,

and amended September 6, 2001, as follows:

On page 3, first full paragraph, lines 3-4 -- the words “and

other domain names relating to President George W. Bush” are

deleted.

For the Court - By Direction

/s/ Patricia S. Connor Clerk Filed: September 7, 2001

UNITED STATES COURT OF APPEALS FOR THE FOURTH CIRCUIT

CORRECTED ORDER

The court corrects its amending order filed September 6, 2001,

as follows:

The citation to Virtual Works was corrected to read “128 F.3d

at 270.” The citation should have been corrected to read “238 F.3d

at 270.”

/s/ Patricia S. Connor Clerk Filed: September 6, 2001

The court amends its opinion filed August 23, 2001, as

follows:

On page 2, section 2, line 1 -- counsel’s name is corrected to

read “G. Gervaise Davis, III.”

On page 2, section 2, line 4 -- counsel’s name is corrected to

read “Eric Bakri Boustani.”

On page 15, first paragraph, lines 1-2 -- the citation to

Virtual Works is corrected to read “128 F.3d at 270.”

/s/ Patricia S. Connor Clerk PUBLISHED

PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS, Plaintiff-Appellee,

v.

No. 00-1918 MICHAEL T. DOUGHNEY, an individual, Defendant-Appellant.

DIANE CABELL; MILTON MUELLER, Amici Curiae.

PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS, Plaintiff-Appellant,

v. No. 00-2289

MICHAEL T. DOUGHNEY, an individual, Defendant-Appellee.

Appeals from the United States District Court for the Eastern District of Virginia, at Alexandria. Claude M. Hilton, Chief District Judge. (CA-99-1336-A)

Argued: May 7, 2001

Decided: August 23, 2001

Before MICHAEL and GREGORY, Circuit Judges, and Benson E. LEGG, United States District Judge for the District of Maryland, sitting by designation. Affirmed by published opinion. Judge Gregory wrote the opinion, in which Judges Michael and Legg joined.

_________________________________________________________________

COUNSEL

ARGUED: G. Gervaise Davis, III, DAVIS & SCHROEDER, P.C., Monterey, California, for Appellant. Philip Jay Hirschkop, HIRSCHKOP & ASSOCIATES, P.C., Alexandria, Virginia, for Appellee. ON BRIEF: Eric Bakri Boustani, DAVIS & SCHROEDER, P.C., Monterey, California; Richard T. Rossier, Kath- ryn A. Kleiman, MCLEOD, WATKINSON & MILLER, Washington, D.C., for Appellant. Marianne R. Merritt, HIRSCHKOP & ASSO- CIATES, P.C., Alexandria, Virginia, for Appellee. Diane Cabell, HARVARD LAW SCHOOL, Cambridge, Massachusetts; Dr. Milton Mueller, Center for Science and Technology, SYRACUSE UNIVER- SITY, Syracuse, New York, Amici Curiae Pro Se.

_________________________________________________________________

OPINION

GREGORY, Circuit Judge:

People for the Ethical Treatment of Animals ("PETA") sued Michael Doughney ("Doughney") after he registered the domain name peta.org and created a website called "People Eating Tasty Ani- mals." PETA alleged claims of service mark infringement under 15 U.S.C. § 1114 and Virginia common law, unfair competition under 15 U.S.C. § 1125(a) and Virginia common law, and service mark dilu- tion and cybersquatting under 15 U.S.C. § 1123(c). Doughney appeals the district court's decision granting PETA's motion for summary judgment and PETA cross-appeals the district court's denial of its motion for attorney's fees and costs. Finding no error, we affirm.

I.

PETA is an animal rights organization with more than 600,000 members worldwide. PETA "is dedicated to promoting and heighten- ing public awareness of animal protection issues and it opposes the

2 exploitation of animals for food, clothing, entertainment and vivisec- tion." Appellee/Cross-Appellant PETA's Brief at 7.

Doughney is a former internet executive who has registered many domain names since 1995. For example, Doughney registered domain names such as dubyadot.com, dubyadot.net, deathbush.com, RandallTer- ry.org (Not Randall Terry for Congress), bwtel.com (Baltimore- Washington Telephone Company), pmrc.org ("People's Manic Repressive Church"), and ex-cult.org (Ex-Cult Archive). At the time the district court issued its summary judgment ruling, Doughney owned 50-60 domain names.

Doughney registered the domain name peta.org in 1995 with Net- work Solutions, Inc. ("NSI"). When registering the domain name, Doughney represented to NSI that the registration did "not interfere with or infringe upon the rights of any third party," and that a "non- profit educational organization" called "People Eating Tasty Animals" was registering the domain name. Doughney made these representa- tions to NSI despite knowing that no corporation, partnership, organi- zation or entity of any kind existed or traded under that name. Moreover, Doughney was familiar with PETA and its beliefs and had been for at least 15 years before registering the domain name.

After registering the peta.org domain name, Doughney used it to create a website purportedly on behalf of "People Eating Tasty Ani- mals." Doughney claims he created the website as a parody of PETA. A viewer accessing the website would see the title "People Eating Tasty Animals" in large, bold type. Under the title, the viewer would see a statement that the website was a "resource for those who enjoy eating meat, wearing fur and leather, hunting, and the fruits of scien- tific research." The website contained links to various meat, fur, leather, hunting, animal research, and other organizations, all of which held views generally antithetical to PETA's views. Another statement on the website asked the viewer whether he/she was "Feel- ing lost? Offended? Perhaps you should, like, exit immediately." The phrase "exit immediately" contained a hyperlink to PETA's official website.

3 Doughney's website appeared at "www.peta.org" for only six months in 1995-96. In 1996, PETA asked Doughney to voluntarily transfer the peta.org domain name to PETA because PETA owned the "PETA" mark ("the Mark"), which it registered in 1992. See U.S. Trademark Registration No. 1705,510. When Doughney refused to transfer the domain name to PETA, PETA complained to NSI, whose rules then required it to place the domain name on "hold" pending res- olution of Doughney's dispute with PETA.1 1 Consequently, Doughney moved the website to www.mtd.com/tasty and added a disclaimer stat- ing that "People Eating Tasty Animals is in no way connected with, or endorsed by, People for the Ethical Treatment of Animals."

In response to Doughney's domain name dispute with PETA, The Chronicle of Philanthropy quoted Doughney as stating that, "[i]f they [PETA] want one of my domains, they should make me an offer." Non-Profit Groups Upset by Unauthorized Use of Their Names on the Internet, THE CHRONICLE OF PHILANTHROPY, Nov. 14, 1996. Doughney does not dispute making this statement. Additionally, Doughney posted the following message on his website on May 12, 1996:

"PeTa" has no legal grounds whatsoever to make even the slightest demands of me regarding this domain name regis- tration. If they disagree, they can sue me.

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