People v. Lorillard Tobacco Company

CourtAppellate Court of Illinois
DecidedMarch 30, 2007
Docket1-06-2326 Rel
StatusPublished

This text of People v. Lorillard Tobacco Company (People v. Lorillard Tobacco Company) is published on Counsel Stack Legal Research, covering Appellate Court of Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
People v. Lorillard Tobacco Company, (Ill. Ct. App. 2007).

Opinion

FIFTH DIVISION March 30, 2007

No. 1-06-2326

THE PEOPLE OF THE STATE OF ILLINOIS, ) Appeal from the ) Circuit Court of Plaintiff-Appellant, ) Cook County ) v. ) ) LORILLARD TOBACCO COMPANY; PHILIP MORRIS ) Honorable USA INC.; R.J. REYNOLDS TOBACCO COMPANY, ) Dennis J. Burke, INC.; COMMONWEALTH BRANDS, INC., ) Judge Presiding. DAUGHTERS AND RYAN, INC.; FARMERS ) TOBACCO COMPANY OF CYNTHIANA, INC.; ) HOUSE OF PRINCE A/S; JAPAN TOBACCO ) INTERNATIONAL U.S.A., INC.; KING MAKER ) MARKETING, INC.; KRETEK INTERNATIONAL, INC.; ) LIBERTY BRANDS, LLC; LIGGETT GROUP LLC; P.T. ) DJARUM; PETER STOKKEBYE TOBAKSFABRIK A/S; ) SANTA FE NATURAL TOBACCO COMPANY, INC.; ) SHERMAN 1400 BROADWAY N.Y.C., INC.; TOP ) TOBACCO, L.P.; VIBO CORPORATION, d/b/a General ) Tobacco; VIRGINIA CAROLINA CORPORATION, INC.; ) and VON EICKEN GROUP, ) ) Defendants-Appellees. )

JUSTICE GALLAGHER delivered the opinion of the court:

The State of Illinois (Illinois) filed this interlocutory appeal, pursuant to Supreme Court

Rule 307(a)(1) (188 Ill. 2d R. 307(a)(1)), from an order of the circuit court of Cook County,

which, among other things, compelled arbitration of the instant dispute between the parties. We

affirm and remand. 1-06-2326

BACKGROUND

Several years ago, Illinois, as well as other states and jurisdictions, filed suit against

several tobacco manufacturers based upon alleged wrongdoing in the marketing and advertising

of their cigarettes. Illinois alleged, inter alia, that the manufacturers had defrauded the public by

concealing evidence of smoking's adverse health effects and by affirmatively misleading the

public with medical research reports. Illinois sought to recover the billions it had spent on health

care for its residents with smoking-related illnesses.

On November 23, 1998, the defendant tobacco manufacturers entered into a Master

Settlement Agreement (MSA) with 46 states,1 including Illinois, as well as the District of

Columbia, Puerto Rico, the U.S. Virgin Islands, American Samoa, the Northern Mariana Islands,

and Guam. Although not all states, these settling entities are referred to as Settling States in the

MSA. The Settling States agreed to dismiss their lawsuits and release past and future claims in

exchange for annual payments from the tobacco manufacturers, as well as several other

concessions, including marketing and advertising restrictions. The instant case involves the

annual payment due for the calendar year 2003.

Originally, only the four largest tobacco companies, defendants Philip Morris, Inc. (Philip

Morris), R.J. Reynolds Tobacco Co., Inc. (Reynolds), Lorillard Tobacco Co., Inc. (Lorillard), and

a fourth company, Brown & Williamson, entered into the MSA. In 2004, Brown & Williamson

merged with defendant Reynolds. As the first tobacco companies to enter into the MSA, Philip

1 The tobacco companies and four states, Florida, Minnesota, Mississippi, and Texas,

entered into separate individual settlement agreements.

2 1-06-2326

Morris, Reynolds, and Lorillard became known as “original participating manufacturers”

(OPMs). The MSA permitted other tobacco companies to join into the settlement in order to

avoid future litigation. Many did so and became known as “subsequent participating

manufacturers” (SPMs). The remaining defendants in this case, Commonwealth Brands, Inc.;

Daughters and Ryan, Inc.; Farmers Tobacco Co. of Cynthiana, Inc.; House of Prince A/S; Japan

Tobacco International U.S.A., Inc.; King Maker Marketing, Inc.; Kretek International, Inc.;

Liberty Brands, LLC; Liggett Group LLC; P.T. Djarum; Peter Stokkebye Tobaksfabrik A/S;

Santa Fe Natural Tobacco Co., Inc.; Sherman 1400 Broadway N.Y.C., Inc.; Top Tobacco, L.P.;

Vibo Corporation, d/b/a General Tobacco; Virginia Carolina Corp., Inc.; and von Eicken Group

are SPMs. Collectively, the OPMs and SPMs are referred to as participating manufacturers

(PMS). Those tobacco companies that did not enter into the settlement are known as non-

participating manufacturers (NPMs).

The MSA requires the PMS to make annual payments that are intended to help the

Settling States achieve “significant funding for the advancement of public health measures” and

“the implementation of important tobacco-related public health measures.” The PMS do not

make payments directly to individual Settling States. Rather, each PM is required to make a

single, nationwide payment into an escrow account on April 15 of each year, which is then

allocated among the Settling States. The PMS' payment obligation is calculated and determined

annually by an “Independent Auditor.” The MSA provides that “[t]he Independent Auditor shall

be a major, nationally recognized, certified public accounting firm.” Currently, the Independent

Auditor is PricewaterhouseCoopers.

3 1-06-2326

The MSA contains a comprehensive formula for the Independent Auditor to use in

determining the PMS' annual payment obligation. The starting point is the aggregate base

payment obligation for all OPMs set forth in the MSA. This amount is then subject to several

adjustments. One of these adjustments is the “Non-Participating Manufacturer Adjustment”

(NPM Adjustment), which is at issue in the present case.

As noted earlier, NPMs are tobacco companies that have not joined the MSA. Therefore,

these NPMs – unlike their PM competitors – are not subject to the MSA's marketing restrictions

and payment obligations. The drafters of the MSA recognized that the marketing restrictions and

payment obligations could put the PMS at a competitive disadvantage relative to the NPMs and

potentially cause PMS to lose market share to NPMs. Thus, the NPM adjustment attempts to

level the playing field by reducing the annual payment obligations of PMS if, collectively, it is

proven that they actually lost market share to NPMs. The threshold question is whether the PMS

experienced a collective loss of United States market share of more than 2%, relative to their

combined market share in 1997 (the year before the MSA went into effect). Without such a loss,

the analysis ends and the PMS are not entitled to an NPM Adjustment. In the instant case,

however, the parties do not dispute that the PMS experienced such a loss.

Where the PMS do experience an aggregate market share loss of more than 2%, the next

step is for an economic consulting firm (the Firm) to determine “whether the disadvantages

experienced as a result of the provisions of [the MSA] were a significant factor contributing to

the Market Share Loss.” If the PMS experience the requisite aggregate market share loss and the

Firm also concludes that the MSA was a “significant factor” contributing to that loss, the MSA

4 1-06-2326

provides that the NPM adjustment shall apply.

Even if an NPM Adjustment is otherwise potentially available to PMS, the MSA contains

a way for a Settling State to avoid a reduction in payments. Specifically, the MSA provides that

“[a] Settling State's Allocated Payment shall not be subject to an NPM Adjustment * * * if such

Settling State continuously had a Qualifying Statute * * * in full force and effect during the entire

calendar year immediately preceding the year in which the payment in question is due, and

diligently enforced the provisions of such statute during such entire calendar year.” (Emphasis

added.) MSA §IX(d)(2)(B). The MSA additionally provides that “[t]he aggregate amount of the

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Related

State v. Phillip Morris, Inc.
905 A.2d 42 (Supreme Court of Connecticut, 2006)
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Cohen v. Blockbuster Entertainment, Inc.
814 N.E.2d 933 (Appellate Court of Illinois, 2004)
State v. Philip Morris Inc.
30 A.D.3d 26 (Appellate Division of the Supreme Court of New York, 2006)

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