Pennsylvania Salt Manuf'g Co. v. Myers

79 F. 87, 1897 U.S. App. LEXIS 2541
CourtU.S. Circuit Court for the District of Eastern Missouri
DecidedMarch 3, 1897
DocketNo. 3,905
StatusPublished
Cited by9 cases

This text of 79 F. 87 (Pennsylvania Salt Manuf'g Co. v. Myers) is published on Counsel Stack Legal Research, covering U.S. Circuit Court for the District of Eastern Missouri primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Pennsylvania Salt Manuf'g Co. v. Myers, 79 F. 87, 1897 U.S. App. LEXIS 2541 (circtedmo 1897).

Opinion

ADAMS, District Judge.

The complainant invokes the aid of this court to restrain the defendant from unfair competition in trade, and to protect its trade-mark or label upon a package of concentrated lye.

1. Complainant’s package is cylindrical in form, about two inches in height and two inches in diameter. Its label consists of a wrapper surrounding this package horizontally. The wrapper has a white background, with black lines around its margin, and two or three black lines extending vertically from top to the bottom. These vertical black lines serve as divisions of the subjects treated of on the label. The word “Saponifier,” in large, prominent black, letters, runs horizontally about halfway around the periphery of this circular package, midway its height. The word “Saponifier” is the striking feature of the label. The complainant adopted this word, as indicating its particular lye, more than JO years ago. It became many years ago, and bas continued to the present time to be, the word designating complainant’s lye, and distinguishing it from the lye of other manufacturers. It has been for many years recognized by all lyé manufacturers (except defendant and his family) as the property of complainant, and has been generally recognized by the trade, retail dealers and consumers, as the distinguishing word denoting complainant’s ownership of the lye on which it appears. Complainant, by judicious and expensive advertisement, has secured a large demand in different localities of this country for its lye, under the name “Saponifier.” The defendant some six or seven years ago put up a lye manufactured by him at St. Louis in a package of similar shape and size as that of complainant’s. He employed a label with wfhite background, black marginal and intersecting lines, and the word “Saponifier,” in large-sized black letters, prominently upon the periphery of his package, in substantially the same relative position as complainant had done. While defendant placed his own trade-name upon his label, and in other respects differentiated the reading- matter, appearing- in smaller type, from that found on complainant’s package, the proof shows that he intended to and did make his article known to the public and to purchasers as “Saponifier.” The proof, in my opinion, further shows that defendant deliberately sought out and found the localities in which complainant had created a demand for its “Saponifier,” and shipped his own article, under the same distinguishing and prominent name, to the retail dealers of such localities with the intention, in its least obnoxious phase, “of putting into the hands of retail dealers the means of deceiving the ultimate purchasers, and of encouraging them in the use of such means.” This is condemned as unfair competition in the very recent case of N. K. Fairbank Co. v. R. W. Bell Manuf’g Co. (U. S. Ct. App., 2d Cir.) 77 Fed. 869. The proof further shows that retail dealers [89]*89have zealously employed the opportunity so offered (hem. They have purchased defendant’s “Saponifler” for less than they had been in the habit of paying' for complainant’s; and, when a purchaser inquired for “Saponifier,” they have frequently handed out defendant's article, without comment, charging the same price which consumers had been in the habit of paying for complainant’s. In this way the proof shows that the retail dealers have deceived and defrauded the unsuspecting and generally ignorant classes who are the purchasers and consumers of lye. The proof further shows that the defendant and his agents have made use of the possibility of deceiving consumers in the way already stated as persuasive and effective arguments for retail dealers to purchase his “Saponifier” instead of complainant’s. He therefore has not only offered the retail dealers an opportunity to mislead and deceive the purchasing public, but the proof shows that he deliberately adopted this scheme of deception for the purpose of taking advantage of complainant’s reputation and palming off his own goods as the goods of the complainant. This amounts to unfair comité ¡ilion, in its most aggravated form, and for this reason complainant is clearly entitled to (he relief prayed for. McLean v. Fleming, 96 U. S. 245; N. K. Fairbank Co. v. R. W. Bell Manuf’g Co., supra; Coats v. Thread Co., 149 U. S. 562, 13 Sup. Ct. 966; Celluloid Manuf’g Co. v. Cellonite Manuf'g Co., 32 Fed. 94. For a very interesting collection of cases on this subject, reference is made to the note at the end of the case of Scheuer v. Muller, 20 C. C. A. 161, and special attention is called to a recent case in the house of lords, of Reddaway v. Banluun, referred to in the note, wherein a defendant was enjoined from describing his belting, although made of camel’s hair, as “camel hair" belting, on the ground that complainant, by long use of such descriptive term, had become exclusively entitled to it, as designating his own particular belting, and that customers understood it to mean complainant’s belting and nothing else, and that permitting the defendant to apply the term to his belting would deceive purchasers. While this last-mentioned case marks quite an advance in the law under consideration, its tendency to prevent unfair competition is in the right direction.

2. Now, as to the complainant’s right to the word “Saponifler” as a technical trade-mark: I was at first impressed with the idea that the word was so descriptive of the article to which it is affixed that it could not he exclusively appropriated by any one, but I. think this impression was wrong. To a student who is familiar with the Latin language and the rules of etymology, it may be true that the word “Saponifler,” made up of the words “sapo” (soap) and “lacere” (to make), would suggest some of the characteristics and qualities of the-article to which it referred. It doubtless would suggest that the article had something to do with soap making. The formation of the word indicates that it is a soap maker, but, taken by itself, it imparts no information as to whether such soap maker is a machine, a man, a woman, or a chemical agent. It therefore would not, even to the most erudite, necessarily describe a chemical agent like concentrated lye. But the proof shows that students rarely ever purchase a soap-[90]*90making -agent. The uneducated part of the community alone generally deal in this article. To them the word “Saponifier,” in itself, would probably have no special etymological signification. It would be considered as a fanciful or arbitrary term, and in no sense descriptive of the quality, characteristics, or ingredients of the article. Even if the word did of itself suggest to the ordinary purchaser the chemical action of lye upon grease, such suggestiveness is not fatal to its appropriation as a part of a trade-mark. N. K. Fairbank Co. v. Central Lard Co., 64 Fed. 133. In the last-mentioned case it is held that although the word “Cottolene,” designating a substitute for lard, composed of cotton-seed oil and the product of beef fat, is suggestive of the compound, it is not so descriptive of the substance and quality of its component parts that it cannot be used as a trade-mark. At the time the complainant adopted the word “Saponifier,” no such word had found its place in any lexicon. As already seen, the word was coined by complainant and applied to its lye as early as 1855, and has been in constant use, as designating complainant’s particular ownership, since then. By this word its lye became known to the manufacturers, dealers, and consumers long before defendant or any one else undertook to make use of it.

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Cite This Page — Counsel Stack

Bluebook (online)
79 F. 87, 1897 U.S. App. LEXIS 2541, Counsel Stack Legal Research, https://law.counselstack.com/opinion/pennsylvania-salt-manufg-co-v-myers-circtedmo-1897.