Orange Peel Events, LLC v. Ninja Brewing, Inc.

2025 NCBC 39
North Carolina Business Court·Decided July 30, 2025·No. 25-CVS-40·Published

Opinion

Orange Peel Events, LLC v. Ninja Brewing, Inc., 2025 NCBC 39.

STATE OF NORTH CAROLINA IN THE GENERAL COURT OF JUSTICE SUPERIOR COURT DIVISION

BUNCOMBE COUNTY 25CV000040-100

ORANGE PEEL EVENTS, LLC, a North Carolina limited liability company; and PUBLIC INTEREST PROJECTS, INC., a North Carolina corporation, in its corporate capacity,

Plaintiffs,

ORDER AND OPINION

v.

ON MOTIONS TO DISMISS

NINJA BREWING, INC., f/k/a ASHEVILLE PIZZA & BREWING COMPANY, a North Carolina Corporation; and ASHEVILLE BREWING PROPERTIES, LLC, a North Carolina limited liability company,

Defendants.

1. This dispute concerns the management and operation of an outdoor entertainment venue in western North Carolina. Each side has moved to dismiss claims asserted by the other. For the following reasons, the Court GRANTS the plaintiffs’ motion and GRANTS in part and DENIES in part the defendants’ motion.

Searson, Jones, Gottschalk & Cash, PLLC, by W. Scott Jones, Tikkun A.S. Gottschalk, and Stephen L. Cash, for Plaintiffs Orange Peel Events, LLC and Public Interest Projects, Inc.

Allen Stahl & Kilbourne, PLLC, by Christopher G. Lewis and Robert C.

Carpenter, for Defendants Ninja Brewing, Inc. f/k/a Asheville Pizza & Brewing Co. and Asheville Brewing Properties, LLC.

Conrad, Judge.

I.

BACKGROUND

2. The following background is drawn from the allegations in the amended complaint.

3. Orange Peel Events, LLC books and manages live music shows at a range of outdoor venues in Asheville, North Carolina and the surrounding area. Its only member is Public Interest Projects, Inc. (See Am. Compl. ¶¶ 8, 41, ECF No. 42.)

4. Ninja Brewing, Inc. operates a brewery and pizzeria in downtown Asheville. A sister company, Asheville Brewing Properties, LLC, owns the pizzeria’s real estate. Ninja and Asheville Brewing share common ownership. (See Am. Compl. ¶¶ 10, 13.)

5. The parties’ dealings go back to 2019, when the lot next to Ninja’s pizzeria went up for sale. Ninja’s owners wanted to buy the lot but lacked the means, so they approached Orange Peel with a business proposal. The basic idea was to acquire the lot jointly and turn it into a year-round, outdoor entertainment venue, with Orange Peel to put on live music shows in the warm season and Ninja to operate an outdoor movie theater in cooler months. To go with the entertainment, Ninja would also run a biergarten-style pizza restaurant. (See Am. Compl. ¶¶ 13, 42, 43, 45.)

6. Orange Peel was receptive to this idea. It alleges that the parties agreed “to form a joint venture” to be called Rabbit Rabbit. The original concept called for the formation of two new LLCs—one to buy and own the land and another to manage the entertainment venue. Public Interest and Asheville Brewing were to split membership in the land-owning LLC equally, and Orange Peel and Ninja were to split membership in the venue-management LLC equally. But a lawyer representing

Ninja and Asheville Brewing allegedly advised that forming a venue-management LLC would complicate alcohol sales under governing laws. His solution was to have the land-owning LLC lease the land to Ninja and to have Ninja and Orange Peel manage the venue directly under a separate contract. (See Am. Compl. ¶¶ 47, 48, 50, 54, 64.)

7. And that is what the parties did. They first formed 75 Coxe Properties, LLC to buy the land. Public Interest and Asheville Brewing became equal members and managers of this new entity. Just a few months after buying the land, 75 Coxe Properties leased it to Ninja for a term of ten years, and Ninja and Orange Peel signed a management agreement for the leased property and the soon-to-be-built entertainment venue. Later, there came one last contract, dubbed the Green Room Lease, in which Ninja leased part of its adjacent property to Public Interest to be used as hospitality rooms for performing artists. (See Am. Compl. ¶¶ 12, 71, 77.)

8. The management agreement is central to this dispute. That agreement (as amended) identifies Ninja as the tenant with “control over all uses” of the property. Ninja kept “primary responsibility for managing and staffing food and beverage services, movies, televised events, small shows and special events and 3rd party vendors” but delegated to Orange Peel “primary responsibility for managing and staffing live music and comedy entertainment and large special events.” Several provisions lay out how to calculate and apportion revenues and expenses for shows, special events, and day-to-day operations. Both sides agreed that they were “not partners or joint venturers with each other” but “recognize[d] their fiduciary duty to act entirely in the best interest of the Parties’ joint project and not elevate individual . . . self-interest above that duty.” And Ninja reserved the right to terminate the agreement on 180-days’ notice and retain a replacement management company. (Am. Compl. Ex. C §§ 1, 2, 4–6, 9, 17 [“Mgmt. Agrmt.”], ECF No. 42.3.)

9. Live shows at the Rabbit Rabbit venue began in 2021. As alleged, over the next few years, Orange Peel’s shows were profitable while Ninja’s events flopped. Signs of enmity began to surface near the end of 2023 when Public Interest sent a notice of deadlock concerning the management of 75 Coxe Properties. Convinced that Ninja and Asheville Brewing were in financial distress, Public Interest advocated shoring up 75 Coxe Properties’ reserves and halting cash distributions. Asheville Brewing downplayed its financial difficulties, denied any deadlock, and agreed to delay the next distribution until at least April 2024. Just a few weeks later, though, Asheville Brewing made a distribution without Public Interest’s consent. Asheville Brewing initially refused Public Interest’s demand to return the money but eventually did so about nine months later. Various disputes about how to account for expenses and profits emerged during this period as well. (See, e.g., Am. Compl. ¶¶ 84, 86, 89, 91, 92, 94, 95, 101–03, 105, 107, 109, 113, 128, 130, 132, 133.)

10. Push came to shove in the summer of 2024. Ninja contacted Orange Peel’s competitors about handling management of the venue’s live shows and, soon after, gave notice that it intended to terminate the management agreement at the end of the year. Since then, Ninja has retained a new manager, rebranded the Rabbit Rabbit venue as Asheville Yards, and rebooked shows that Orange Peel had booked and planned to manage in 2025. (See, e.g., Am. Compl. ¶¶ 118, 123, 125, 137.)

11. In this case, Orange Peel and Public Interest assert that they have been unfairly ousted from the Rabbit Rabbit venue. They have advanced eight direct claims and two derivative claims on behalf of 75 Coxe Properties, alleging that Ninja and Asheville Brewing breached their fiduciary duties and the parties’ contracts in sundry ways. They seek not only damages but also declaratory relief and punitive damages. Ninja and Asheville Brewing have counterclaimed, alleging that they have held true to their contractual duties but that Orange Peel and Public Interest have not.

12. Both sides have filed motions to dismiss. (ECF Nos. 46, 48.) Ninja and Asheville Brewing seek to dismiss six of the ten claims in the amended complaint. 1 Orange Peel and Public Interest seek to dismiss just one counterclaim. Both motions have been fully briefed, and the Court held a hearing on 15 July 2025. The motions are ripe.

II.

DEFENDANTS’ MOTION TO DISMISS

13. A motion to dismiss under Rule 12(b)(6) “tests the legal sufficiency of the complaint.” Isenhour v. Hutto, 350 N.C. 601, 604 (1999) (citation and quotation marks

1 Earlier, Ninja and Asheville Brewing had moved to dismiss most claims in the original

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