UNITED STATES DISTRICT COURT EASTERN DISTRICT OF MISSOURI EASTERN DIVISION
NIKE, INC., ) ) Plaintiff, ) ) vs. ) Case No. 4:25-cv-01596-MTS ) THE PARTNERSHIPS AND ) UNINCORPORATED ASSOCIATIONS ) IDENTIFIED ON SCHEDULE A, ) ) Defendants. )
MEMORANDUM AND ORDER This matter is before the Court on Plaintiff Nike, Inc. (“Nike”)’s Motion for Preliminary Injunction. Doc. [32]. In a prior Order, the Court set a December 24, 2025, deadline to file any response in opposition to Nike’s Motion. Doc. [34] at 4. No response has been filed, and the time for doing so has elapsed. For the reasons that follow, the Court will enter the preliminary injunction that Nike seeks.1 * Nike asserts one count of Trademark Infringement and Counterfeiting, see 15 U.S.C. § 1114, and another for False Designation of Origin, see 15 U.S.C. § 1125(a), against ninety-one individuals and business entities (the “Defendants”), each of whom operates an e-commerce store that advertises and sells products violating the following trademarks:
1 The Court declines to hold an evidentiary hearing on Nike’s Motion because, on the current record, there is no “material factual controversy.” See United Healthcare Ins. Co. v. AdvancePCS, 316 F.3d 737, 744 (8th Cir. 2002). Registration Trademark Number
1,214,930 NIKE
1,277,066 NIKE
1,370,283 AIR JORDAN
4,908,872 VOMERO
6,639,128 FS
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Number
“| we AIR ZOOM
Doc. [1] at 4-5; Doc. [1-1]. The Court elsewhere set forth much of the evidence demonstrating Defendants’ infringing practices, their Missouri-targeted conduct, and the irreparable harm that Nike has suffered. Doc. [28] at 1-5; 2025 WL 3171350 at *1—2. Based on the record before it, the Court entered a Temporary Restraining Order that, in general, (1) enjoined Defendants’ unauthorized and unlawful use of Nike’s trademarks, and (2) restrained Defendants’ assets to preserve the Court’s ability to grant relief in this case. Doc. [29]. The circumstances that justified a temporary restraining order now justify the entry of a preliminary injunction. As previously explained, the standard for issuing a temporary injunction is identical to the standard for issuing a preliminary injunction. See S.B. McLaughlin & Co. v. Tudor Oaks Condo. Project, 877 F.2d 707, 708 (8th Cir. 1989). Four factors apply: “(1) the threat of irreparable harm to the movant; (2) the state of the balance between this harm and the injury that granting the injunction will inflict on other [litigants]; (3) the probability that movant will succeed on the merits; and (4) the public interest.” Dataphase Sys., Inc. v. C L Sys., Inc., 640 F.2d 109, 113 (8th Cir. 1981) (en banc). All four factors weigh in favor of issuing a preliminary injunction here.
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As before, Nike has shown that it will likely succeed on the merits. In the absence of adversarial presentation, the Court concludes that it has personal jurisdiction over the Defendants, see NBA Props. Inc. v. HANWJH, 46 F.4th 614, 627 (7th Cir. 2022) (finding personal jurisdiction over defendant that “availed itself of the [relevant] market in offering and shipping a product to the forum”), and Nike has demonstrated a likelihood of success on its infringement claims because
it has shown “a valid, protectable mark” and that “there is a likelihood of confusion between [Nike’s] mark and the marks that [Defendants are] using.” H&R Block, Inc. v. Block, Inc., 58 F.4th 939, 946 (8th Cir. 2023); see Doc. [15] ¶¶ 5–6; Doc. [1-1]. Further, Nike has demonstrated sufficient irreparable harm because its consumers will likely be confused by the Defendants’ infringing conduct, see Coca-Cola Co. v. Purdy, 382 F.3d 774, 789 (8th Cir. 2004), and there is “a loss of intangible assets like reputation and goodwill,” see United Healthcare Ins. Co. v. AdvancePCS, 316 F.3d 737, 741 (8th Cir. 2002). Additionally, the balance of the equities favors Nike as the trademark owner. See Krause Int’l, Inc. v. Reed Elsevier, Inc., 866 F. Supp. 585, 587–88 (D.D.C. 1994); see also Powerlift Door
Consultants, Inc. v. Shepard, 0:21-cv-1316-WMW-ECW, 2021 WL 2911177, at *7 (D. Minn. July 12, 2021) (entering a preliminary injunction and describing the “self-inflicted” harm that infringers suffer when enjoined); accord Buffalo Wild Wings Int’l, Inc. v. Grand Canyon Equity Partners, LLC, 829 F. Supp. 2d 836, 846 (D. Minn. 2011) (balancing the equities in favor of trademark owner in part because defendants “brought this harm upon themselves through their non-payment and infringement”). And the injunctive relief Nike seeks is in the public interest because “protecting property rights, including plaintiff’s trademark, is obviously in the public interest,” Xiem Studio, LLC v. Nguyen, 4:14-cv-1366-CEJ, 2015 WL 3795852, at *3 (E.D. Mo. June 18, 2015), as is “avoiding consumer confusion,” Anheuser-Busch, Inc. v. Balducci Publications, 28 F.3d 769, 776 (8th Cir. 1994), and “ensuring that defendants do not fraudulently or otherwise transfer assets during litigation to circumvent recovery by a wronged plaintiff,” MeccaTech, Inc. v. Kiser, 8:05-cv-570-LSC, 2008 WL 934366, at *4 (D. Neb. Apr. 1, 2008). Therefore, for the same reasons that the Court entered a Temporary Restraining Order in this action, a preliminary injunction is appropriate as well. See Doc. [28].
Accordingly, IT IS HEREBY ORDERED that Plaintiff Nike, Inc.’s unopposed Motion for Preliminary Injunction, Doc. [32], is GRANTED. IT IS FURTHER ORDERED that: 1. Defendants, their affiliates, officers, agents, servants, employees, attorneys, confederates, and all persons acting for, with, by, through, under, or in active concert with them are preliminarily enjoined and restrained from:
a. using the Nike Trademarks or any reproductions, counterfeit copies, or colorable imitations thereof in any manner in connection with the distribution, marketing, advertising, offering for sale, or sale of any product that is not a genuine Nike product or not authorized by Nike to be sold in connection with the Nike Trademarks; b. passing off, inducing, or enabling others to sell or pass off any product as a genuine Nike product or any other product produced by Nike, that is not
Nike’s or not produced under the authorization, control, or supervision of Nike and approved by Nike for sale under the Nike Trademarks; c. committing any acts calculated to cause consumers to believe that Defendants’ Counterfeit Products are those sold under the authorization, control, or supervision of Nike, or are sponsored by, approved by, or otherwise connected with Nike; d. further infringing the Nike Trademarks and damaging Nike’s goodwill; and
e.
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UNITED STATES DISTRICT COURT EASTERN DISTRICT OF MISSOURI EASTERN DIVISION
NIKE, INC., ) ) Plaintiff, ) ) vs. ) Case No. 4:25-cv-01596-MTS ) THE PARTNERSHIPS AND ) UNINCORPORATED ASSOCIATIONS ) IDENTIFIED ON SCHEDULE A, ) ) Defendants. )
MEMORANDUM AND ORDER This matter is before the Court on Plaintiff Nike, Inc. (“Nike”)’s Motion for Preliminary Injunction. Doc. [32]. In a prior Order, the Court set a December 24, 2025, deadline to file any response in opposition to Nike’s Motion. Doc. [34] at 4. No response has been filed, and the time for doing so has elapsed. For the reasons that follow, the Court will enter the preliminary injunction that Nike seeks.1 * Nike asserts one count of Trademark Infringement and Counterfeiting, see 15 U.S.C. § 1114, and another for False Designation of Origin, see 15 U.S.C. § 1125(a), against ninety-one individuals and business entities (the “Defendants”), each of whom operates an e-commerce store that advertises and sells products violating the following trademarks:
1 The Court declines to hold an evidentiary hearing on Nike’s Motion because, on the current record, there is no “material factual controversy.” See United Healthcare Ins. Co. v. AdvancePCS, 316 F.3d 737, 744 (8th Cir. 2002). Registration Trademark Number
1,214,930 NIKE
1,277,066 NIKE
1,370,283 AIR JORDAN
4,908,872 VOMERO
6,639,128 FS
_2-
Number
“| we AIR ZOOM
Doc. [1] at 4-5; Doc. [1-1]. The Court elsewhere set forth much of the evidence demonstrating Defendants’ infringing practices, their Missouri-targeted conduct, and the irreparable harm that Nike has suffered. Doc. [28] at 1-5; 2025 WL 3171350 at *1—2. Based on the record before it, the Court entered a Temporary Restraining Order that, in general, (1) enjoined Defendants’ unauthorized and unlawful use of Nike’s trademarks, and (2) restrained Defendants’ assets to preserve the Court’s ability to grant relief in this case. Doc. [29]. The circumstances that justified a temporary restraining order now justify the entry of a preliminary injunction. As previously explained, the standard for issuing a temporary injunction is identical to the standard for issuing a preliminary injunction. See S.B. McLaughlin & Co. v. Tudor Oaks Condo. Project, 877 F.2d 707, 708 (8th Cir. 1989). Four factors apply: “(1) the threat of irreparable harm to the movant; (2) the state of the balance between this harm and the injury that granting the injunction will inflict on other [litigants]; (3) the probability that movant will succeed on the merits; and (4) the public interest.” Dataphase Sys., Inc. v. C L Sys., Inc., 640 F.2d 109, 113 (8th Cir. 1981) (en banc). All four factors weigh in favor of issuing a preliminary injunction here.
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As before, Nike has shown that it will likely succeed on the merits. In the absence of adversarial presentation, the Court concludes that it has personal jurisdiction over the Defendants, see NBA Props. Inc. v. HANWJH, 46 F.4th 614, 627 (7th Cir. 2022) (finding personal jurisdiction over defendant that “availed itself of the [relevant] market in offering and shipping a product to the forum”), and Nike has demonstrated a likelihood of success on its infringement claims because
it has shown “a valid, protectable mark” and that “there is a likelihood of confusion between [Nike’s] mark and the marks that [Defendants are] using.” H&R Block, Inc. v. Block, Inc., 58 F.4th 939, 946 (8th Cir. 2023); see Doc. [15] ¶¶ 5–6; Doc. [1-1]. Further, Nike has demonstrated sufficient irreparable harm because its consumers will likely be confused by the Defendants’ infringing conduct, see Coca-Cola Co. v. Purdy, 382 F.3d 774, 789 (8th Cir. 2004), and there is “a loss of intangible assets like reputation and goodwill,” see United Healthcare Ins. Co. v. AdvancePCS, 316 F.3d 737, 741 (8th Cir. 2002). Additionally, the balance of the equities favors Nike as the trademark owner. See Krause Int’l, Inc. v. Reed Elsevier, Inc., 866 F. Supp. 585, 587–88 (D.D.C. 1994); see also Powerlift Door
Consultants, Inc. v. Shepard, 0:21-cv-1316-WMW-ECW, 2021 WL 2911177, at *7 (D. Minn. July 12, 2021) (entering a preliminary injunction and describing the “self-inflicted” harm that infringers suffer when enjoined); accord Buffalo Wild Wings Int’l, Inc. v. Grand Canyon Equity Partners, LLC, 829 F. Supp. 2d 836, 846 (D. Minn. 2011) (balancing the equities in favor of trademark owner in part because defendants “brought this harm upon themselves through their non-payment and infringement”). And the injunctive relief Nike seeks is in the public interest because “protecting property rights, including plaintiff’s trademark, is obviously in the public interest,” Xiem Studio, LLC v. Nguyen, 4:14-cv-1366-CEJ, 2015 WL 3795852, at *3 (E.D. Mo. June 18, 2015), as is “avoiding consumer confusion,” Anheuser-Busch, Inc. v. Balducci Publications, 28 F.3d 769, 776 (8th Cir. 1994), and “ensuring that defendants do not fraudulently or otherwise transfer assets during litigation to circumvent recovery by a wronged plaintiff,” MeccaTech, Inc. v. Kiser, 8:05-cv-570-LSC, 2008 WL 934366, at *4 (D. Neb. Apr. 1, 2008). Therefore, for the same reasons that the Court entered a Temporary Restraining Order in this action, a preliminary injunction is appropriate as well. See Doc. [28].
Accordingly, IT IS HEREBY ORDERED that Plaintiff Nike, Inc.’s unopposed Motion for Preliminary Injunction, Doc. [32], is GRANTED. IT IS FURTHER ORDERED that: 1. Defendants, their affiliates, officers, agents, servants, employees, attorneys, confederates, and all persons acting for, with, by, through, under, or in active concert with them are preliminarily enjoined and restrained from:
a. using the Nike Trademarks or any reproductions, counterfeit copies, or colorable imitations thereof in any manner in connection with the distribution, marketing, advertising, offering for sale, or sale of any product that is not a genuine Nike product or not authorized by Nike to be sold in connection with the Nike Trademarks; b. passing off, inducing, or enabling others to sell or pass off any product as a genuine Nike product or any other product produced by Nike, that is not
Nike’s or not produced under the authorization, control, or supervision of Nike and approved by Nike for sale under the Nike Trademarks; c. committing any acts calculated to cause consumers to believe that Defendants’ Counterfeit Products are those sold under the authorization, control, or supervision of Nike, or are sponsored by, approved by, or otherwise connected with Nike; d. further infringing the Nike Trademarks and damaging Nike’s goodwill; and
e. manufacturing, shipping, delivering, holding for sale, transferring or otherwise moving, storing, distributing, returning, or otherwise disposing of, in any manner, products or inventory not manufactured by or for Nike, nor authorized by Nike to be sold or offered for sale, and which bear any of Nike’s trademarks, including the Nike Trademarks, or any reproductions, counterfeit copies, or colorable imitations thereof. 2. Upon Nike’s request, any third party with actual notice of this Order who is
providing services for any of the Defendants, or in connection with any of the Online Marketplaces, including, without limitation, any online marketplace platforms such as eBay, Inc. (“eBay”), AliExpress E-Commerce One Pte. Ltd. (“AliExpress”), Alibaba Group Holding Ltd. (“Alibaba”), ContextLogic Inc. d/b/a Wish.com (“Wish.com”), and Walmart, Inc. (“Walmart”), (collectively, the “Third- Party Providers”) shall, within seven (7) calendar days after receipt of such notice, provide to Nike expedited discovery, including copies of all documents and records in such person’s or entity’s possession or control relating to:
a. the identities and locations of Defendants, their affiliates, officers, agents, servants, employees, confederates, attorneys, and any persons acting in concert or participation with them, including all known contact information and all associated e-mail addresses; b. the nature of Defendants’ operations and all associated sales, methods of payment for services and financial information, including, without limitation, identifying information associated with the Online Marketplaces, and Defendants’ financial accounts, as well as providing a full accounting of Defendants’ sales and listing history related to their respective Online Marketplaces; and
c. any financial accounts owned or controlled by Defendants, including their agents, servants, employees, confederates, attorneys, and any persons acting in concert or participation with them, including such accounts residing with or under the control of any banks, savings and loan associations, payment processors or other financial institutions, including, without limitation, eBay, AliExpress, Alibaba, Wish.com, Walmart, or other merchant account providers, payment providers, third-party processors, and credit card associations (e.g., MasterCard and VISA).
3. Upon Nike’s request, those with notice of the injunction, including the Third-Party Providers as defined in Paragraph 2, shall, within seven (7) calendar days after receipt of such notice, disable and cease displaying any advertisements used by or associated with Defendants in connection with the sale of counterfeit and infringing goods using the Nike Trademarks. 4. Defendants shall be preliminarily enjoined and restrained from transferring or
disposing of any money or other of Defendants’ assets until further ordered by this Court. 5. Any Third-Party Providers, including eBay, AliExpress, Alibaba, Wish.com, Walmart, shall, within seven (7) calendar days of receipt of this Order: a. locate all accounts and funds connected to Defendants and the Seller Aliases and Online Marketplaces, including, but not limited to, any financial accounts connected to the information listed in Schedule A hereto and any e-mail addresses provided for Defendants by third parties; and
b. restrain and enjoin any such accounts or funds from transferring or disposing of any money or other of Defendants’ assets until further ordered by this Court. 6. Nike is authorized to issue expedited written discovery, pursuant to Federal Rules of Civil Procedure 33, 34, 36, and 45 related to:
a. the identities and locations of Defendants, their affiliates, officers, agents, servants, employees, confederates, attorneys, and any persons acting in concert or participation with them, including all known contact information, including any and all associated e-mail addresses; and b. the nature of Defendants’ operations and all associated sales, methods of payment for services and financial information, including, without limitation, identifying information associated with the Online Marketplaces, and Defendants’ financial accounts, as well as providing a
full accounting of Defendants’ sales and listing history related to their respective Online Marketplaces. c. Nike is authorized to issue any such expedited discovery requests via e- mail. Defendants shall respond to any such discovery requests within three (3) business days of being served via e-mail. 7. The ten-thousand-dollar ($10,000) bond posted by Plaintiff shall remain with the Court until a final disposition of this case or the Preliminary Injunction is terminated. 8. Any Defendants that are subject to this Order may appear and move to dissolve or modify the Order as permitted by and in compliance with the Federal Rules of Civil Procedure and Eastern District of Missouri Local Rules. Dated this 7th day of January 2026. he fu Pe UNITED STATES DISTRICT JUDGE
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