Murray v. Sunrise Chevrolet, Inc.

441 F. Supp. 2d 940, 2006 U.S. Dist. LEXIS 55336, 2006 WL 2165747
CourtDistrict Court, N.D. Illinois
DecidedJuly 31, 2006
Docket04 C 7668
StatusPublished

This text of 441 F. Supp. 2d 940 (Murray v. Sunrise Chevrolet, Inc.) is published on Counsel Stack Legal Research, covering District Court, N.D. Illinois primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Murray v. Sunrise Chevrolet, Inc., 441 F. Supp. 2d 940, 2006 U.S. Dist. LEXIS 55336, 2006 WL 2165747 (N.D. Ill. 2006).

Opinion

MEMORANDUM OPINION AND ORDER

COAR, District Judge.

This is a class action suit against a car dealership and a lending company on behalf of all persons with Illinois addresses who received the “pre-approval notice” flyer at issue in this case on or after November 24, 2002 and before December 14, 2004. Class Representative Nancy R. Murray filed a class action Complaint alleging that Defendant Sunrise Chevrolet, Inc. and Defendant Triad Financial Corporation (“Triad”), d/b/a RoadLoans, obtained consumer credit reports for an im *942 permissible purpose in violation of the Fair Credit Reporting Act. 15 U.S.C. § 1681 et seq. Now before this Court are the parties’ cross-motions for summary judgment and Plaintiffs motion for an order deeming certain statements of material fact admitted.

Background Facts

Unless otherwise noted, the following undisputed facts are taken from the parties’ Local Rule 56.1 statements of undisputed fact. Plaintiff Murray is a resident of Joliet, Illinois. In mid-July 2004, Murray received a mailing from defendant Sunrise Chevrolet, Inc. (“Sunrise”), a car dealership with a location in Glendale Heights, Illinois, and defendant Triad Financial Corporation (“Triad”) a automobile financing company that does business in Illinois under the name “RoadLoans.” The text of the mailer reads:

PRE-APPROVED NOTICE
Dear Nancy,
You have been pre-approved for an auto loan up to $19,500*. Information contained in your credit bureau report, obtained from a consumer reporting agency, was used in conjunction with selecting you for this offer.
The amount of the loan may vary. For security reasons, the pre-approved amount is not listed. Just call with your pint number listed below, to find out what your pre-approval amount is: 800-293-8411.
SECOND CHANCE FINANCING AVAILABLE HERE. This offer has been extended to you because you have satisfied criteria for creditworthiness used to select consumers for this pre-approved offer.
Your pre-approval is valid at Sunrise Chevrolet (see below) who has agreed to mark down all their new and used car inventory to keep within the guidelines of your pre-approval.
As low as ZERO CASH DOWN PAYMENT: May times your trade-in is sufficient for a down payment.
This is a unique offer and we want you to take advantage of your pre-approved auto loan but you must come in as soon as possible, as this offer will expire on 7/24/04. Come early for the best selection on over 600 new and pre-owned vehicles.

In a black box the width of the Notice with white text, the consumer is instructed to bring to the dealer a recent pay stub, a phone bill at the consumer’s residence, a utility bill with the consumer’s name on it, and “yourself and/or your trade.” If the consumer wishes to determine the “pre-approval amount” of the loan offered, the Notice directs her to call “our live 24-Hour Pre-Approval Specialist: 800-293-8411” and provide the pin number listed on the Notice. “Your identity will be verified and your pre-approval amount and personal pre-approval code will be given. Write down your pre-approval amount and personal pre-approval code in the spaces below. Present this letter upon entering the dealership listed below. (Note: Be prepared to accept immediate delivery of your new or used vehicle.)” The Notice then reports that “Your Authorized Dealer is: Sunrise Chevrolet” and provides a street address and the toll-free number already listed. At the bottom of the flyer, in much smaller type and a different font, the following text appears:

You have been pre-approved for an auto loan by RoadLoans™. This offer is available for 30 days from the date of this letter, and is conditioned upon obtaining a first lien security interest in your vehicle. You received this offer based on information in your credit report and upon your satisfying certain predetermined credit criteria used to select individuals for this offer. This offer *943 is conditioned upon verification that you continue to meet the specific criteria used to select you for this offer. Credit may be refused if you no longer meet those criteria or other applicable criteria bearing on creditworthiness or if your vehicle does not meet collateral guidelines. There is a limit of one pre-quali-fied credit offer per customer, which may be applied to an eligible new or used vehicle. Specific credit terms such as APR, length of contract, payment amount, and amount of credit, are subject to RoadLoans™ finance program parameters. Your pre-approved reservation code is ROL3. Just visit www.roadloans.com and complete the application form. RoadLoans ™ assumes no responsibility for incorrect information supplied by various credit reporting agencies. You have the right to prohibit the use of information in your file maintained by the consumer reporting agencies from being used in transactions not initiated by you by calling 1-888-50PT-OUT (1-888-567-8688), or writing Equi-fax Options, P.O. Box 740123, Atlanta, GA 30374-0123.

Murray had not given written permission to Sunrise or Triad to obtain her consumer report. In addition, the Notice does not state the minimum amount of credit to be extended to the consumer, the interest rate on the loan, the method by which interest would be computed, the length of the loan repayment period, any applicable penalties, fees, costs, or charges, or Triad’s underwriting guidelines.

Sunrise used MAN Marketing, a marketing company, in some of its promotional and advertising efforts in 2004. The account executive managing Sunrise’s account at MAN presented Sunrise’s general manager, Dan Kurtz, with a sample direct mail flyer some time in 2004. Sunrise decided to use the flyer as part of a marketing program. The MAN account executive contracted with Direct Mail Express, of Daytona Beach, Florida, to mail the flyer. The work order specified that 14,-000 copies of the flyer would be used, and Direct Mail Express was to “start with Bankruptcies June 1-30,” and to “fill remaining names from Beacon [FICO credit] score list 529-629 — with 20 mile radius from 60139.” The order also requested the “telemall package” which would set appointments for the dealership.

The advertising flyer Murray received was designed by R.L. Polk & Company, which does business as PolkOne (“Polk”), or Direct Mail Express. It was created pursuant to a Service Agreement between Polk, Masada Direct Corporation (“Masada”), and Triad. Under this agreement, Polk agreed to develop all materials for marketing pre-approved offers to consumers who satisfied certain initial lending criteria set by Triad. Polk also warranted that it would ensure that the flyer complied with applicable law, including FCRA. Polk contracted to solicit mailing contracts from dealerships and marketing companies. It would give the dealership’s requirements to Masada, which matched the dealer’s credit criteria with Triad’s and then created a mailing list for use in a direct mailing. Triad provided lending criteria in order for Polk and Masada to qualify consumers for pre-approved credit offers.

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Bluebook (online)
441 F. Supp. 2d 940, 2006 U.S. Dist. LEXIS 55336, 2006 WL 2165747, Counsel Stack Legal Research, https://law.counselstack.com/opinion/murray-v-sunrise-chevrolet-inc-ilnd-2006.