Milgram v. ORBITZ WORLDWIDE, INC.

16 A.3d 1113, 419 N.J. Super. 305
CourtNew Jersey Superior Court Appellate Division
DecidedAugust 26, 2010
DocketC-142-09
StatusPublished
Cited by5 cases

This text of 16 A.3d 1113 (Milgram v. ORBITZ WORLDWIDE, INC.) is published on Counsel Stack Legal Research, covering New Jersey Superior Court Appellate Division primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Milgram v. ORBITZ WORLDWIDE, INC., 16 A.3d 1113, 419 N.J. Super. 305 (N.J. Ct. App. 2010).

Opinion

16 A.3d 1113 (2010)
419 N.J. Super. 305

Anne MILGRAM, Attorney General of the State of New Jersey, and David Szuchman, Director of the State of New Jersey Division of Consumer Affairs, Plaintiffs,
v.
ORBITZ WORLDWIDE, INC., d/b/a www.cheaptickets.com and TicketNetwork, Inc., d/b/a TicketNetwork Direct, Defendants.

No. C-142-09

Superior Court of New Jersey, Law Division, Essex County.

Decided August 26, 2010.

*1116 James J. Savage, for plaintiffs (Anne Milgram, Attorney General of New Jersey, attorneys).

Peter C. Harvey, for defendant TicketNetwork, Inc., (Patterson Belknap Webb & Tyler, LLP, attorneys).

Brian R. Tipton, Phillipsburg, for defendant Orbitz Worldwide, Inc., (Florio Perrucci Steinhardt & Fader, LLC, attorneys).

PATRICIA K. COSTELLO, A.J.S.C.

This matter comes before the court by way of motions for summary judgment filed by defendants Orbitz Worldwide, LLC, TripNetwork, Inc. d/b/a Cheaptickets (collectively "Orbitz") and TicketNetwork, Inc. d/b/a TicketNetwork Direct ("TicketNetwork"). Plaintiffs, the Attorney General of New Jersey and Director of the New Jersey Division of Consumer Affairs (collectively "plaintiffs") have opposed both motions. I have reviewed the papers submitted and the arguments of counsel. The motions for summary judgment are granted.

This action arises out of certain ticket selling practices for several "Bruce Springsteen and the E Street Band" concerts scheduled for fall 2009 at Giants Stadium. Plaintiffs allege defendants offered more than 900 tickets to these shows through the http://tickets.cheaptickets.com ("Private Label Site") website on May 26, 2009, six days prior to the date TicketMaster Entertainment, Inc.[1] announced it *1117 would offer tickets for sale to the general public. Plaintiffs also allege that defendants' offering failed to inform consumers that defendants did not have the advertised tickets in their possession or control. Additionally, plaintiffs allege that at least two offered tickets had section and row numbers that did not exist in Giants Stadium.

Count one of the complaint alleges violations of New Jersey's Consumer Fraud Act, N.J.S.A. 56:8-2 ("CFA"). Count one alleges defendants violated the CFA by using or employing unconscionable commercial practices, deception, fraud, false pretense and/or misrepresentation to New Jersey consumers in the manner that tickets were advertised or sold for the Springsteen concerts. Specifically, plaintiffs allege defendants did not and could not possess the offered tickets at the time of the sale and defendants offered tickets for locations that did not exist in Giants Stadium.

Count two of the complaint alleges violations of advertising regulations, N.J.A.C. 13:45A-9.1 to 9.8, promulgated pursuant to the CFA. Plaintiffs allege defendants violated the Advertising Regulations by (1) falsely implying they had possession and control over the advertised tickets; (2) advertising the tickets for sale before they had been offered to the general public through the concert's primary distributor; and (3) advertising tickets which do not physically exist in the stadium.

On July 23, 2009 and September 3, 2009, TicketNetwork and Orbitz, respectively, moved to dismiss the complaint arguing plaintiffs' claims were preempted by federal law and failed to state a claim under the CFA. This court denied defendants' motions and permitted plaintiffs discovery to determine, among other things, defendants' role in the sale of tickets to the Springsteen concerts. The relevant material facts are as follows.

Orbitz is a global Internet based service provider, primarily in the business of providing the public with the latest technology to search, access and book a myriad of travel, vacation, and entertainment options offered by third parties. The Private Label Site is one such site owned by Orbitz. TicketNetwork owns and operates TicketNetwork Exchange, an online marketplace for buyers to locate and purchase live-event tickets directly from independent sellers on the secondary market. TicketNetwork also operates TicketNetwork Direct, which is a service sold by TicketNetwork to brokers to sell scalped tickets on the TicketNetwork Exchange. TicketNetwork sells the TicketNetwork Direct service to professional ticket sellers, allowing them to post and update their own self-acquired inventory on the TicketNetwork Exchange. The TicketNetwork Exchange gives buyers access to inventory of thousands of ticket resellers, including both professional sellers and individuals. At any time, the TicketNetwork Exchange can contain upwards of seven million different tickets offered for sale by third-party sellers.

In 2007, Orbitz and TicketNetwork entered into a contract pursuant to which the Private Label Site was listed, or enrolled, in the TicketNetwork Exchange. The terms of development and operation of the Private Label Site were made pursuant to a Private Label Site Agreement dated June 25, 2007, as amended by an Addendum to Private Label Site agreement dated October 15, 2007 (collectively, the "Agreement"). Orbitz, like TicketNetwork, does not possess any tickets for sale, but only provides access to the ticket listings posted by independent ticket sellers on the TicketNetwork Exchange.

*1118 In May 2009, the Division of Consumer Affairs began its investigation into reports of tickets to Bruce Springsteen shows at Giants Stadium being offered for sale before the public on-sale date. On May 26, 2009, a Division investigator visited the Private Label Site. The investigator purchased two tickets in Section 317, Row 29 for $110 each. TicketMaster began selling tickets to the general public for these concerts on June 1, 2009, known as the "public on-sale date." A footer appearing on the internet page the investigator purchased the tickets from stated "You are buying tickets from a third-party broker. Ticket prices are set by the seller and may differ from face value." Also displayed on the website was the following language:

General TicketNetwork Direct acts as an intermediary between buyers and ticket sellers ("TICKET SELLERS") to facilitate the purchase and sale of event tickets, and as such is not directly involved in the actual ticket sale transaction between the buyers and TICKET SELLERS. The following are the rules or "TERMS" that govern use of any TicketNetwork Direct Web Site, including this website ("SITE") by USER, the USER of the SITE ("USER"). By using or visiting the SITE, USER expressly agrees to be bound by these TERMS and to foUow these TERMS and all applicable laws and regulations governing the SITE....

Additionally, TicketNetwork and Orbitz notified prospective buyers that they could not vouch for the ticket descriptions listed in the marketplace:

Event Listings. SITE does not guarantee the accuracy of event information on SITE including but not limited to event name, event location or venue, event start time, or event date.
Ticket Availability. SITE cannot guarantee ticket availability until the USER is in possession of their tickets. Generally, all ticket listings on SITE are a unique set of tickets from an individual TICKET SELLER....

In order to encourage potential consumers to purchase tickets through the TicketNetwork Exchange, TicketNetwork provided a number of consumer protection measures. These protections were laid out in TicketNetwork's Broker Guidebook.

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Bluebook (online)
16 A.3d 1113, 419 N.J. Super. 305, Counsel Stack Legal Research, https://law.counselstack.com/opinion/milgram-v-orbitz-worldwide-inc-njsuperctappdiv-2010.