Menendez v. Holt

128 U.S. 514, 9 S. Ct. 143, 32 L. Ed. 526, 1888 U.S. LEXIS 2246
CourtSupreme Court of the United States
DecidedDecember 10, 1888
Docket77
StatusPublished
Cited by469 cases

This text of 128 U.S. 514 (Menendez v. Holt) is published on Counsel Stack Legal Research, covering Supreme Court of the United States primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Menendez v. Holt, 128 U.S. 514, 9 S. Ct. 143, 32 L. Ed. 526, 1888 U.S. LEXIS 2246 (1888).

Opinion

Mb. Chief Justice Fullee,

after stating the case, delivered the opinion of the court.

A. reversal of the decree in this case is asked on the grounds ■ that the words “ La Favorita,” as-used by the complainants; *520 cannot be protected as a trade-mark; that there has been • no infringement; that the words had been used as a brand before ' being used by Holt & Co.; that the title of Holt & Co. was not superior to that of S. O. Ryder ; and that whatever rights complainants may once have had had been forfeited by laches.

The fact that Holt & Co. were not the actual manufacturers of the flour upon which they had for years placed the brand in question, does not deprive them of the right to be protected in the use of that brand as a trade-mark.

They used the words “La Favorita” to designate flour selected by them, in the exercise of their best judgment, as equal to a certain standard. The brand did not indicate by whom the flour was manufactured, but it did indicate the origin of its selection and classification. It was equivalent to the signature of Holt & Co. to a certificate that the flour was the genuine article which had been determined by them to possess a certain degree of excellence. It did not, of course, in itself, indicate quality, for it was merely a fancy name and in a foreign language, but it evidenced, that.the skill, knowledge and judgment of Holt & Co. had been exercised in ascertaining that the particular flour so marked was possessed of a merit rendered definite by their examination and of a uniformity rendered certain by their selection. The case clearly does not fall within the rule announced in Manufacturing Co. v. Trainer, 101 U. S. 51, 55, that “letters or figures which, by the custom of traders, or the declaration of the manufacturer of the goods to which they are attached, are only used to denote quality, are incapable of exclusive appropriation, but are open to use by any one, like the adjectives of the language;” or in Raggett v. Findlater, L. R. 17 Eq. 29, where an injunction to restrain the use upon a trade label of the term “nourishing stout” was refused on the obvious ground that “nourishing” was a mere English word denoting quality. And the fact that flour so marked acquired' an extensive sale, because the public had discovered that it might be relied on as of a uniformly meritorious quality, demonstrates that the brand deserves protection rather than *521 that it should be debarred therefrom, on the ground, as argued, of being indicative of quality only. Burton v. Stratton, 12 Fed. Rep. 696; Godillot v. Harris, 81 N. Y. 263; Ransome v. Graham, 51 L. J. (N. S.) Ch. 897.

Holt & Co., then, having acquired the exclusive right to the words “ La Favorita,” as applied to this particular vendible commodity, it is no answer to their action to say that there was no invasion of that right because the name of S. O. Ryder accompanied the brand upon flour sold by appellants, instead of the name of Holt & Co. That is an aggravation and not a justification, for it is openly trading in the name of another upon the reputation acquired by the device of the true proprietor. Gillott v. Esterbrook, 47 Barb. 455; S. C. 48 N. Y. 374; Coats v. Holbrook, 2 Sandf. Ch. 586.

These views dispose of two of the defences specifically urged on behalf of appellants, and we do not regard that of prior public use, even if it could be properly considered under the pleadings, as entitled to any greater weight. Evidence was given to the effect that from 1857 to 1860 the words “La Favorita” were occasionally used in St. Louis by Sears & Co., then manufacturing in that city, as designating a particular flour, but the witnesses were not able to testify that any had been on sale there under that brand (unless it were that of Holt & Co.) for upwards of twenty years. The. use thus proven was so casual and such little importance apparently attached to it, that it is doubtful whether Sears & Co. could at any time have successfully claimed the words as a trade-mark, and at all events, such use was discontinued before Holt & Co. appropriated the words to identify their own flour, and there was no attempt to resume it.

It is argued, however, that the title of Holt & Co. to the. use of the mark was not superior to that of S. O. Ryder, because it is said that Ryder, upon leaving the firm, took with him his share of the good-will' of the business, and consequently of the trade-marks, and hence that the defendants .below rightfully sold flour under the brand “ La Favorita,” when selected by Ryder and so marked by him.

Good-will was defined by Lord Eldon, in Cruttwell v. Lye, *522 17 Ves. 335, 346, to be “nothing more than the probability that the old customers will resort to the old place; ” but Yice Chancellor Wood, in Churton v. Douglas, Johnson, V. C. 174, 188, says it would be taking too narrow a view of what is there laid down by Lord Eldon, to confine it to that, but that it must mean every positive advantage that has been acquired by the old firm in the progress of its business, whether connected with the premises in which the business was previously carried on, or with the name of the late firm, or with any other matter carrying with it the benefit of the business.

It may be that where a firm is dissolved and ceases to exist under the old name, each of the former partners would be' allowed to obtain “ his share ” in the good-will, so far as that might consist in the use of trade-marks, by continuing such use. in the absence of stipulation to the contrary; but when a partner retires from a firm, assenting to or acquiescing in the retention by the other partners of possession of the old place of business and the future conduct of the business by them under the old name, the good-will remains with the latter as of course.

Holt & Co. commenced business in 1845, and had had an uninterrupted existence under that name since 1855; the trade-mark in question was adopted by the senior member of the firm in 1861, and had been thereafter in continuous use; Ryder became a partner in 1861, and retired February 1,1869, when a circular was issued, in which he participated, announcing the dissolution by his, retirement,-the continuance of the business by the other partners under the same firm name, and the formation of another partnership by Ryder with one Rowland, • to transact the flour and ' commission business at' another place, under the name of Rowland & Ryder.

In addition to these facts it is established by the preponderance of evidence, that it was verbally agreed, at the time Ryder retired,, that he surrendered all interest in the brands belonging to Holt & Co.

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Bluebook (online)
128 U.S. 514, 9 S. Ct. 143, 32 L. Ed. 526, 1888 U.S. LEXIS 2246, Counsel Stack Legal Research, https://law.counselstack.com/opinion/menendez-v-holt-scotus-1888.