Medtronic, Inc. v. Medical Design Research, Inc.

398 F. Supp. 849
CourtDistrict Court, C.D. California
DecidedJuly 28, 1975
DocketCiv. A. No. CV 75-1023-AAH
StatusPublished
Cited by1 cases

This text of 398 F. Supp. 849 (Medtronic, Inc. v. Medical Design Research, Inc.) is published on Counsel Stack Legal Research, covering District Court, C.D. California primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Medtronic, Inc. v. Medical Design Research, Inc., 398 F. Supp. 849 (C.D. Cal. 1975).

Opinion

[850]*850FINDINGS OF FACT, CONCLUSIONS OF LAW, AND ORDER RE PLAINTIFF’S MOTION FOR PRELIMINARY INJUNCTION

HAUK, District Judge.

This cause having come on for hearing before this Court on the 14th of July, 1975, on Plaintiff’s Motion . For Preliminary Injunction, and the Court having considered the papers filed herein and the arguments of counsel, and the Court having granted plaintiff’s Motion for good cause shown, finds the facts to be and states the conclusions of law pursuant to Rule 52(a) of the Federal Rules of Civil Procedure, as set forth below:

These Findings of Fact and Conclusions of Law are entered only for the purpose of, and in connection with, the aforesaid Motion For Preliminary Injunction. They are loased only on the evidence now before the Court and are entered without prejudice to the same contentions being urged by the parties on a Motion to Dissolve or at the trial of the action, and are not final adjudications.

FINDINGS OF FACT PARTIES

Plaintiff is a corporation organized and existing under the laws of the State of Minnesota and has its principal place of business at 3055 Old Highway Eight, Minneapolis, Minnesota 55418.

Defendant, Medical Design Research, Inc. is a corporation organized and existing under the laws of the State of California and has its principal place of business at 24521 Chamalea Drive, Mission Viejo, Orange County, California.

Defendant, Ronald D. Deahr, is an individual, a citizen of the State of California and resides at 24521 Chamalea Drive, Mission Viejo, California.

4.

Defendant, William E. Maxey, is an individual, a citizen of the State of California and resides at 858 45th Avenue, San Francisco, California.

PLAINTIFF’S BUSINESS AND CUSTOMER LIST

Since 1949, plaintiff and its predecessors have engaged in the invention, development, investigation, production and marketing of innovative and sophisticated medical electronic devices which are implanted in or applied to humans to rectify pathological conditions. Plaintiff has pioneered and is today the largest producer of implantable artificial cardiac pacemakers. In the last few years plaintiff has marketed chemical cell powered implantable and topical neurological stimulators for amelioration of pain locally and temporarily. Plaintiff’s neurostimulators, trademarked NEUROMOD, are sold ethically only on prescription of a physician.

In biomedical engineering terms, a nerve stimulator, such as the Medtronic NEUROMOD device, by a carefully controlled and specifically locally applied electrical current stimulates certain of the nerve fibers in the body namely the sensory nerves, in a manner effecting a sensed soothing of pain and without undesirable effects of “burning” or motor nerve spasms.

The Medtronic, Inc. approach to the market has been carefully limited to only certain doctors and early users have been screened for appropriateness in order that the product have a solid performance record before generally being made available. Plaintiff’s approach to the market on a highly selective ethical basis has resulted in only certain doctors being contacted and even fewer doctors being actively engaged in the explora[851]*851tion of the feasibility of nerve stimulation by the NEUROMOD device for the relief of pain. Plaintiff, Medtronic, Inc., has sponsored establishment and operation of Study Groups of selected physicians whose efforts with NEURO-MOD neurostimulator devices have been given maximum technical support and whose results have been carefully monitored to develop a base of information from which sales of NEUROMOD devices could someday be extended more generally.

Medtronic, Inc. has expended in excess of $1.5 million in advertising, promotion, salesmen’s salaries, bonuses and expense and like sales support activities since the introduction of the NEUROMOD units about three years ago.

In the course of this limited market activity, plaintiff Medtronic, Inc. hired a number of market development specialists whose job it was to introduce the product in a select way and work with the doctors to define the use range of the new neurostimulator devices.

Defendant Deahr was employed by plaintiff from January 15, 1968 to May 16, 1974. Defendant Maxey was employed by plaintiff from June 18, 1973 to January 31, 1975. Defendants Deahr and Maxey were employed as market development specialists. As such these men were given names of customers and potential customers and sales support, substantial salaries, bonuses and expense accounts to enable them to find other and additional doctors among the specialties of neurosurgery, physical therapy and orthopedics who would be willing to prescribe this new mode of pain relief for their patients.

Neither Deahr nor Maxey was familiar with NEUROMOD or competitive neurostimulator devices nor doctors using or prescribing such devices at the time of their employment by Medtronic, Inc.

Deahr and Maxey were directed to and did work toward and create for plaintiff, Medtronic, Inc., a list of particular doctor-customers out of the thousands of potential doctor customers who were willing and ready to use on and prescribe for their patients NEURO-MOD neurostimulator devices.

The duties of both Deahr and Maxey were not merely to obtain sales of NEUR-OMOD neurostimulator devices. Their duties were to create a market for plaintiff’s neurostimulator devices by a gradual and deliberate, ethical introduction of these devices to selected members of the Medical profession. For this purpose, during their respective periods of employment, defendants Deahr and Max-ey were virtually the sole medical marketing specialists for NEUROMOD neu-rostimulation products in the portion of the United States extending from Washington to Arizona and from Colorado to California.

Defendants Deahr and Maxey were highly successful in generating a list of doctor customers for plaintiff although such doctors actually using these devices represent only a tiny fraction of the specialists who theoretically at least are potentially customers for such devices.

The defendants in their Answer admit that only a relatively few practitioners out of the thousands of practicing physicians in the applicable specialties of neurosurgery, orthopedics and physical therapy are customers for or will prescribe devices of the neurostimulation type.

[852]*85216

Sales of neurostimulation devices are determined by a physician. In fact few physicians actually do prescribe these devices, since the product has not long been available and the existing physician customers of plaintiff Medtronics, Inc. are in large measure unknown as preservers of neurostimulation devices to those outside Medtronic’s employ. Many, if not most physicians, are reluctant to try these devices for their patients until further passage of time and as a result only a relatively few doctors in the affected specialties: neurosurgery, orthopedics and physical therapy, have been found willing and these through face-to-face interviewing and on-patient demonstrations, to prescribe the NEUROMOD device on a recurring basis for their patients suffering chronic pain.

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Related

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648 F. Supp. 661 (D. Minnesota, 1986)

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Bluebook (online)
398 F. Supp. 849, Counsel Stack Legal Research, https://law.counselstack.com/opinion/medtronic-inc-v-medical-design-research-inc-cacd-1975.