Media Services Group, Inc. v. Bay Cities

CourtCourt of Appeals for the Eleventh Circuit
DecidedJanuary 12, 2001
Docket99-15367
StatusPublished

This text of Media Services Group, Inc. v. Bay Cities (Media Services Group, Inc. v. Bay Cities) is published on Counsel Stack Legal Research, covering Court of Appeals for the Eleventh Circuit primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Media Services Group, Inc. v. Bay Cities, (11th Cir. 2001).

Opinion

MEDIA SERVICES GROUP, INCORPORATED, a Virginia corporation, Plaintiff-Appellee,

v. BAY CITIES COMMUNICATIONS, INC., a Florida corporation, Defendant-Appellant.

No. 99-15367.

United States Court of Appeals,

Eleventh Circuit. Jan. 12, 2001.

Appeal from the United States District Court for the Northern District of Florida. (No. 98-00015-CV-RV- SMN), Roger Vinson, Chief Judge. Before BLACK, FAY and COX, Circuit Judges.

FAY, Circuit Judge:

Defendant Bay Cities Communications, Inc. ("Defendant") appeals from the district court's judgment in favor of Plaintiff Media Services Group, Inc. ("Plaintiff") in the amount of $61,116 plus interest for brokerage services that facilitated the sale of a radio station owned by the Defendant. The district court found

that Plaintiff provided services of value to the Defendant for purposes of its unjust enrichment claim. On appeal, Defendant argues that Florida law does not recognize unjust enrichment as a basis for recovery of a broker's commission. Alternatively, Defendant contends Plaintiff cannot recover under a theory of unjust

enrichment because Plaintiff failed to prove that it conducted continuing negotiations with the ultimate purchaser or was the procuring cause of the sale. We affirm on the basis that the district court's findings of fact are not clearly erroneous, and Florida law does recognize unjust enrichment as a cause of action by a

broker. I. BACKGROUND

As found by the district court, Plaintiff is in the business of brokering the sale of media properties,

including radio and television stations. Defendant, at all times relevant to the present dispute, owned and

operated WMXZ-FM, a radio station located in Destin Florida. In November 1995, the parties entered into a station marketing agreement that granted Plaintiff a 90-day exclusive right to sell the Defendant's radio

station. Although the Defendant exercised its right to terminate the agreement on February 23, 1996, the

district court found that the Plaintiff continued to market WMXZ-FM with the knowledge and assistance of Defendant.1 In early 1996, the Plaintiff's vice-president sent Root Communications ("Root") a list of radio

stations, including station WMXZ, that were available for sale. In April 1996, Plaintiff arranged for Root personnel to tour WMXZ and meet Jack Jernigan, a shareholder of the Defendant. In May 1996, Plaintiff

attempted to arrange the sale of WMXZ, as a package with three other stations, however the buyer elected

not to complete the purchase. In October 1996, Plaintiff sent out offering memoranda marketing WMXZ with

two other stations, and again contacted Root to solicit an offer for WMXZ. Plaintiff continued to approach prospective buyers in late 1996 and early 1997.

In December 1996, Plaintiff informed Defendant that it had located a buyer, and Defendant executed a letter agreement dated January 16, 1997 acknowledging the Plaintiff's representation of the Defendant in

the proposed sale of WMXZ to Hochman Communications, Inc. ("Hochman"). Defendant accepted

Hochman's offer on April 3, 1997, however, Hochman had difficulty obtaining adequate financing. Nevertheless, Defendant continued to express some interest in a sale to Hochman. As part of continuing progress reports, Plaintiff informed Defendant on June 13, 1997 that Hochman would obtain financing in

approximately one week. Unfortunately, by the time Plaintiff communicated, on June 27, 1997, that Hochman had secured financing, Jernigan had initiated contact with Root Communications' Tom DiBacco.2 As a result of this contact, Root made an offer to buy WMXZ on June 27, 1997. On August 25, 1997, Defendant signed a contract for the sale of the station to Root for the agreed purchase price of $2,444,651.29.

The district court found that Plaintiff attempted to contact Defendant several times in June 1997.3 When one of the Defendant's shareholders finally returned Plaintiff's call, it was to inform Plaintiff that Defendant had found another buyer. Defendant would not identify the buyer, and did not invite the Plaintiff

to participate in the negotiations. Plaintiff sent Defendant a letter on August 5, 1997, stating that it had

introduced Root to the Defendant and was concerned about being left out of the negotiations. Nevertheless, in October 1997, Defendant informed Plaintiff that it did not intend to pay any commission for the sale of

1 The district court found that the Defendant provided the Plaintiff with updated financial data to aid in the Plaintiff's preparation of additional offering memoranda. 2 The district court found that Jernigan called DiBacco in mid-June of 1997 and proposed that DiBacco join with Jernigan in buying WMXZ from the Defendant's other shareholders. In reply, DiBacco suggested an outright sale of the station to Root. 3 Although the District Court's Order indicates that Plaintiff's agent contacted the Defendant in June 1996, we assume the date must be a typographical error based on the chronology of events. WMXZ to Root. Plaintiff filed suit in the District Court for the Northern District of Florida on January 20, 1998, alleging breach of an oral contract to pay a brokerage fee upon the sale of WMXZ (Count I), unjust

enrichment (Count II), and quantum meruit (Count III). Based on the evidence presented at trial, the district court ruled in favor of the Plaintiff on its unjust enrichment claim, and awarded Plaintiff the value of its

services relating to the sale of WMXZ.4 II DISCUSSION

We review the district court's conclusions of law de novo. Horton v. Reliance Standard Life Ins. Co.,

141 F.3d 1038, 1040 (11th Cir.1998). We will not disturb the district court's findings of fact unless they are

clearly erroneous. Godfrey v. BellSouth Telecommunications, Inc., 89 F.3d 755 (11th Cir.1996).

Contrary to Bay Cities' position on appeal, Florida law recognizes that a broker may recover

compensation under the theory of unjust enrichment. In Banks Real Estate Corp. v. Gordon, 353 So.2d 859,

860 (Fla. 3d DCA 1977),5 the court stated that, to establish a prima facie case on this theory, the Plaintiff must show either the existence of an implied contract to pay him for services in finding and negotiating with the

ultimate purchasers (citing Estes v. Moylan, 94 So.2d 362 (Fla.1957)), or that he was the procuring factor in

the sale. In order to be considered the procuring cause of the sale, "the broker must have brought the [parties] together and effected the sale as a result of continuous negotiations inaugurated by him unless the seller and

buyer intentionally exclude the broker and thereby vitiate the need for continuous negotiations." Sheldon

Greene & Associates, Inc. v. Rosinda Investments, N.V., 475 So.2d 925, 927 (Fla. 3d DCA 1985); rev.

dismissed, Horn v. Sheldon Greene & Assoc., Inc., 502 So.2d 421 (Fla.1987).6 "When the broker has brought

4 Before trial, the district court ruled that Plaintiff's claims for breach of an oral agreement and quantum meruit would be tried by a jury, and that its claim for unjust enrichment, as an equitable remedy, would be tried by the court. The jury returned a verdict for the Defendant on Counts I and III, from which neither party appeals. 5 Under Erie, we must apply Florida law. Erie Railroad Co. v. Tompkins, 304 U.S. 64, 58 S.Ct.

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