OPINION
WIGGINS, Circuit Judge:
Appellants/cross-appellees Plastic Industries, Inc., Rotoeast Plastic Products of Tennessee, Inc., and Rotoeast Plastic Products, Inc. appeal (1) the district court’s order, filed November 16, 1993, which denied appellants’ motions for judgment as a matter of law or, alternatively, for a new trial; (2) the Amended Judgment, filed December 1, 1993; and (3) the Second Amended Judgment, filed December 3, 1993. Appellee/eross-appellant Don McClaran cross appeals the district [352]*352court’s (1) remittitur on the jury award of damages; (2) finding that R/F is not liable for trademark infringement or for inducement to breach based on an alter ego theory; and (3) denial of attorney’s fees. The district court had jurisdiction over this action pursuant to 28 U.S.C. § 1332 (1994). We have jurisdiction under 28 U.S.C. § 1291 (1994). We affirm in part, reverse in part, and remand for further proceedings.
OVERVIEW
This action arises out of a contract dispute. In 1983, McClaran entered into a contract with PI, whereby McClaran helped Plastic Industries, Inc. (PI) create a mold to mass-produce the “P-51 Mustang” kayak, which McClaran designed, in exchange for royalty payments based on the number of kayaks sold by PI. The McClaran-PI contract was non-assignable and governed by Tennessee law. In 1984, PI sold its kayak-making “Hydra” division to Rotocast Plastic Products of Tennessee, Inc. (Rotocast/Tennessee or R/T), a wholly-owned subsidiary of Rotocast Plastic Products, Inc. (Rotoeast/Florida or R/F) created for the purpose of acquiring the Hydra division. Among the assets delivered to R/T was the Mustang mold. After an unsuccessful effort to obtain McClaran’s consent to the assignment of the McClaran-PI contract, R/T began to produce kayaks from the mold without paying royalties to McClaran. McClaran filed suit against PI, R/T, and R/F.
The jury considered three claims — breach of contract by PI, inducement to breach contract by R/T, and trademark infringement by R/T — and returned findings for McClaran on all questions submitted to it. Although McClaran pled inducement to breach and trademark infringement against both R/T and R/F, the trial court dismissed R/F at the close of McClaran’s case because McClaran did not prove that R/F was the alter ego of R/T. The jury, therefore, did not consider R/F’s liability. After trial, despite its earlier dismissal of R/F, the district court entered judgment against R/F, holding it directly liable for inducement of breach of contract. All defendants appeal, and McClaran cross appeals.
BACKGROUND
McClaran, a professional kayaker, formed a partnership called “Class VI Whitewater” to design and build kayaks. In 1981, he designed a distinctive kayak called the P-51 Mustang, which became popular due to its maneuverability. The P-51 Mustang kayaks were built by hand out of fiberglass. On each kayak was a logo, referred to as an “M” logo by McClaran, which consisted of “three stylized lines, flowing like water around a boulder, with two of the lines sweeping upward and the third line sweeping down.” The lines flowed around the company name, Class VI Whitewater. The logo was registered as a trademark in Utah.
In 1982, PI persuaded McClaran to allow it to mass-produce and market the Mustang in Rotocast plastic through a process called ro-tomolding, which would result in a lighter and less expensive boat. PI dealt with McClaran through Ken Horwitz, the marketing director of Pi’s Hydra division.
McClaran contends that PI made several promises regarding royalties and protections for McClaran’s design during their extensive negotiations. According to McClaran, Hor-witz gave him the impression that Hydra would be a permanent part of PI. Horwitz and McClaran also discussed plans for McClaran to create for PI two derivative designs, the Maverick and the Lightning. McClaran asserts that he relied on Horwitz’s oral promises when he delivered to PI the plug, a prototype model around which a mold is constructed, for the Mustang on January 1, 1983. McClaran and PI signed a written agreement, dated June 9, 1983, drafted by PI. McClaran contends that he signed the contract because PI told him he would not be paid unless he did so. The contract contained an integration clause and a non-assignment clause. It did not discuss, however, the status of the Hydra division or future design contracts.
Producing Mustang parts through contractors in various parts of the country and assembling the Mustangs in Tennessee, PI experienced production and quality control problems and was unable to keep up with demand. In 1983, Horwitz warned PI that it [353]*353would have to internalize the rotomolding process in order to meet sales expectations, maintain quality, and avoid losses. PI declined to do so. PI became unable to fill orders because it could not produce enough Mustangs.
In 1984, Robert Grossman, chairman of both Rotocasts, inquired about the purchase of Pi’s kayak business. In a written agreement, dated September 26, 1984, R/F agreed to purchase Pi’s Hydra division, but the agreement allowed R/F to back out if PI could not obtain assignments of Pi’s contracts with designers, specifically mentioning McClaran. Grossman told Horwitz that he had reviewed Pi’s contracts with boat designers and promised to honor them.
On October 2, 1984, PI sent McClaran a consent to assignment form. McClaran apparently did not return it. On November 7, 1984, PI completed the sale of its Hydra division to R/T, as contemplated in the PIR/F Agreement.
Grossman had several phone conversations with McClaran. Thereafter, Grossman attempted to obtain McClaran’s agreement to assignment of the McClaran-PI contract by sending McClaran a letter of agreement on January 7, 1985, and a Licensing Agreement on January 22, 1985. McClaran declined to sign the letter of agreement; however, he signed the Licensing Agreement, which provided that R/T would pay McClaran $8 per kayak instead of $15 per kayak in royalties.1 At trial, McClaran testified that what he sent back was the contract with his own modifications written in pencil. He also testified that Grossman told him that if he did not sign the contract, R/T would rename the kayak and cease to pay any royalties. R/T did exactly that in February 1985. R/T changed the name of the boats to “Matador.” The kayaks, however, continued to have molded on their hull the “M” logo, consisting of three wavy lines. These lines were in the mold delivered to R/T. McClaran sued the Roto-casts, claiming that the “M” logo on the Matador was infringing his trademark.
The jury found for McClaran on all claims against PI and R/T, and awarded the following damages. First, the jury awarded $164,-775 in lost royalties as compensatory damages for Pi’s breach of contract. The parties agreed that this sum represents the royalties on the Mustang that PI would have paid McClaran under the contract, if PI had sold the number of boats projected in McClaran’s exhibit. Second, the jury awarded $385,893 in compensatory damages for R/T’s inducement to breach. The district court found that this number was borrowed from McClaran’s exhibit projecting royalties for the Mustang and two other boats, the Maverick ($108,592.50) and the Lightning ($104,-275), which McClaran would have designed for PI if PI had not been induced to breach its contract. Because the figure on McClar-an’s exhibit contained a mathematical error, the district court ordered a remittitur to the proper figure, $377,642. On the inducement claim, the jury also found R/T liable for punitive damages, which were stricken by the district court. Third, the jury awarded $843,750 in compensatory damages for R/T’s infringement of McClaran’s trademark.2 The jury did not award any damages against R/F because the court had determined that R/F was not R/T’s alter ego and. dismissed R/F as a party at the close of presentation of McClaran’s evidence.
Ruling on the parties’ post-trial motions, the district court found that the award of lost royalties and lost rotomolding profits were inconsistent; therefore, it ordered a remitti-tur of the $377,642 and $843,750 awards against R/T to a total of $843,750, conditional on McClaran’s consent. The court’s order stated that the court would grant R/T’s motion for a new trial if McClaran decline to accept the remittitur. McClaran accepted under protest, conditional on his being permitted to challenge the propriety of the re-mittitur if defendants appealed. In the same [354]*354order, the court held that R/F was directly liable for inducement to breach even though it had previously dismissed R/F from the action. The district court entered judgment against PI for $164,775; R/T for $843,750; and R/F for $377,642.3
STANDARD OF REVIEW
A denial of a motion for judgment as a matter of law is reviewed de novo. See Bank of the West v. Valley Nat’l Bank of Arizona, 41 F.3d 471, 477 (9th Cir.1994). The district court’s decision concerning a motion for new trial is reviewed for an abuse of discretion. Browning-Ferris Indus. of Vermont, Inc. v. Kelco Disposal, Inc., 492 U.S. 257, 278, 109 S.Ct. 2909, 2921, 106 L.Ed.2d 219 (1989).
We review for abuse of discretion a district court’s formulation of civil jury instructions. Fikes v. Cleghorn, 47 F.3d 1011, 1013 (9th Cir.1995). A district court abuses its discretion if it does not apply the correct law or if it rests its decision on a clearly erroneous finding of a material fact. Kayes v. Pacific Lumber Co., 51 F.3d 1449, 1464 (9th Cir.), cert. denied, — U.S. -, 116 S.Ct. 301, 133 L.Ed.2d 206 (1995).
DISCUSSION
I. Claim Against Plastic Industries, Inc.
Breach of contract was the only claim against PI that went to the jury. The jury found that PI had breached its contract with McClaran and awarded compensatory damages in the amount of $164,775. PI challenges the finding of breach by arguing that McClaran waived or consented to any breach. PI argues that: (1) the district court should have granted summary judgment or judgment as a matter of law on the issue of breach because the finding of breach was not supported by evidence or the finding was contrary to the great weight of the evidence at trial and (2) a new trial should be granted because the district court failed to instruct the jury on Pi’s affirmative defenses to breach. We affirm the jury’s finding of breach. We also conclude that the district court did not abuse its discretion in refusing to instruct the jury about Pi’s affirmative defenses.
In addition, PI challenges the amount of damages awarded on the following grounds: (1) that McClaran’s proof of damages was insufficient or too speculative to support any damage award as a matter of law and (2) that the damages were clearly excessive and based upon improper evidence and the opinion of an unqualified expert. We remand for a new trial on damages because MeClaran’s proof of damages was speculative.
A. Breach of Contract
1. The Jury’s Finding of Breach Was Supported by the Evidence
The First Amended Complaint alleges that Pi’s assignment of the contract to R/T without McClaran’s consent and transfer of the mold for producing Mustang kayaks to R/T constitute a breach of contract. McClar-an contends that this action by PI violated their contract’s non-assignment clause, the covenant to guard against theft of design, and the covenant to pay royalties.
It is undisputed that the contract contained a clause prohibiting assignment, and that PI assigned the contract before, or without, obtaining McClaran’s consent. The contract also contained a clause obligating PI to guard against “theft of design.” The jury heard testimony about whether this ambiguous term was intended to protect the plug/model only, or the mold as well. We conclude that the jury could rationally have found that by turning the mold over to R/T without MeClaran’s consent, PI breached the covenant to guard against theft of design. Accordingly, the jury’s finding of breach is sufficiently supported by evidence.
2. The District Court Did Not Err in Refusing to Instruct the Jury on Pi’s Affirmative Defenses
PI contends that the district court erroneously refused to instruct the jury on Pi’s affirmative defenses to breach. It had [355]*355requested that the court instruct the jury as to (1) waiver; (2) consent to assignment; (3) release; (4) repudiation and discharge; (5) novation; and (6) estoppel. Although the court rejected Pi’s proposed instructions, it used McClaran’s instruction on waiver, defining waiver simply as the “intentional relinquishment of a known right,” which did not significantly differ from Pi’s proposed instruction. PI argues only that the court’s refusal to give the consent to assignment4 and repudiation/discharge5 instructions was error; therefore, we will consider only those two instructions on appeal. See International Union of Bricklayers & Allied Craftsman Local Union No. 20 v. Martin Jaska, Inc., 752 F.2d 1401, 1404 (9th Cir.1985) (“[W]e will not ordinarily consider matters on appeal that are not specifically and distinctly raised and argued in appellant’s opening brief.”).
According to PI, the evidence established that MeClaran waived his rights against PI by not objecting to the assignment to R/T and by not notifying PI that he intended to continue to hold PI responsible for R/T’s performance. See Restatement (Second) of Contracts § 329 (repudiation and novation). Section 329 states:
If the obligor, with knowledge of such a repudiation, accepts any performance from the assignee without reserving his rights against the assignor, a novation arises by which the duty of the assignor is discharged and a similar duty of the assignee is substituted.
Pursuant to § 329, the affirmative duty to manifest an intent to continue to hold PI liable only arose if MeClaran accepted performance by R/T. The issue here is whether the district court was justified in finding there was not sufficient evidence of McClar-an’s acceptance of R/T’s performance to instruct the jury as to Pi’s consent to assignment and repudiation/diseharge affirmative defenses.
The district court found that MeClaran had negotiated with R/T without ever accepting performance by R/T. PI, however, points to the fact that MeClaran signed R/T’s proposed Licensing Agreement, which provided that R/T would pay MeClaran $3 per boat in royalties. He signed, apparently, because R/T offered him $3 per boat or nothing. Significantly, the cover letter attached to the Licensing Agreement stated that R/T was giving MeClaran “a final chance” to call R/T “and discuss this matter before Feb. 1. After that it will be too late for [R/T] to change [its] plans.” Letter to MeClaran from R/T Chairman Grossman, dated Jan. 22, 1985. MeClaran signed the Licensing Agreement on February 15,1985.
The fact that MeClaran signed and returned the Licensing Agreement after the February 1st deadline set by R/T supports the district court’s finding that MeClaran did not intend to accept R/T’s performance; instead, he was “negotiating with [R/T] on a couple of items on that contract [that he] wanted to get changed.” Tr. (Day 3) at 26:3-4. Neither MeClaran nor R/T treated the Licensing Agreement as an enforceable contract; for example, R/T never paid MeClaran any royalties. Furthermore, based on the language of Grossman’s letter, R/T’s offer expired as of February 1. Hence, unless R/T agreed to an extension of time, even had MeClaran intended to accept the offer, there was no longer an offer to accept. The record does not indicate that R/T agreed to an [356]*356extension of time. In sum, McClaran and R/T did not enter into a new agreement.
Accordingly, we find that there was insufficient evidence of acceptance by McClaran to instruct the jury on the defense of consent to assignment or repudiation and discharge. The trial court’s finding that McClaran did not accept R/T’s performance was not clearly erroneous, and its refusal to instruct the jury on the affirmative defenses at issue on appeal was not an abuse of discretion.
B. Damages
First, PI contends that, as a matter of law, damages for lost royalties were too speculative to be awarded. That is, McClaran did not and could not prove damages for lost royalties with reasonable certainty. Second, PI argues that McClaran’s proof of damages was based on false factual assumptions because evidence favoring the plaintiff was improperly admitted.
1. The Amount Awarded in Damages for Lost Royalties Was Speculative
a. Measure of Damages Under Tennessee Law
When exercising diversity jurisdiction over a claim for breach of a contract governed by Tennessee law, the district court applies Tennessee’s law regarding proof of damages. See Grantham & Mann, Inc. v. American Safety Prods., Inc., 831 F.2d 596, 601 (6th Cir.1987); see also Erie R.R. v. Tompkins, 304 U.S. 64, 58 S.Ct. 817, 82 L.Ed. 1188 (1938).
McClaran had the burden of proving damages at trial. Grantham & Mann, 831 F.2d at 601. The general rule in Tennessee is that “damages are not permitted which are remote and speculative in nature.” Id. The rule precluding speculative damages “serves to preclude recovery, however, only where the fact of damage is uncertain.... Once the existence of damages has been shown, all that an award of damages requires is substantial evidence in the record to permit a factfinder to draw reasonable inferences and make a fair and reasonable assessment of the amount of damages.” Id. at 602.
A jury’s award of damages may be stricken where an assumption necessary to support that award is wholly speculative. See id. “[E]ven if the existence of lost profits is established, recovery is properly denied if the plaintiff fails to provide ‘a sufficient basis for the jury’s computation of the damage,’ by ‘furnishing data from which the amount of the probable loss could be ascertained as a matter of reasonable inference,’ and ‘determined with reasonable certainty.’ ” Id. (citations omitted). An award of lost profits for an existing business is not speculative if the business’s track record supplies a basis for the award. See id.
For the reasons stated below, we conclude that the Mustang has a track record that could provide the basis for an award of lost royalties.6 The jury’s award is, however, insufficiently grounded in that track record.
b. Analysis
Assuming McClaran was injured by the assignment, PI points out that McClaran’s projections for future sales were wildly out of proportion to actual past sales. Only 656 kayaks made from the mold had ever been sold: PI sold 339 in 1984, and R/T sold 317 after it received the mold. At trial, McClar-an testified as an expert on the kayak market and projected that, if PI had not breached the contract, PI would have sold 10,200 kayaks during 1985-1999. The jury adopted this projection by awarding royalties based on 10,200 kayaks, as compensatory damages for Pi’s breach.7
McClaran’s projections were based on market projections that Horwitz, PI/Hydra’s marketing director, had compiled in 1984. PI contends that these projections were based on a number of speculative, unsupport[357]*357able assumptions. First, McClaran assumed that the Mustang kayak would capture a large portion of the market for recreational whitewater kayaks'(21.4% the year after the breach, up from approximately 5% when it was being produced by PI). Second, McClaran assumed that the Mustang kayak would continue to sell well, although in declining numbers, for 15 years. Third, he assumed that PI would have been able to produce enough kayaks to meet the demand, despite Pi’s history of production problems, which had prevented PI from ever filling all the orders for the kayaks.
To justify ignoring the discrepancy between demand and actual sales, McClaran argued that PI should have solved its production difficulties by bringing the rotomolding in-house. If PI had done so, it would have been able to correct its quality control problems, and PI would have been able to meet demand for the kayaks. However, although it might have made business sense to rearrange production, the McClaran-PI contract did not require PI to do so. PI had rejected Horwitz’s suggestion to do so, and damages based on what PI could have sold if it had somehow solved its production problems far exceeded what McClaran realistically would have received under the contract.
Therefore, we find that the jury improperly awarded projected royalties based on what PI could have sold, had it solved its production difficulties, rather than on what it would have sold, given its track record and its decision not to bring the rotomolding in-house. The assumption that the production difficulties could have been solved was an insufficient basis for the jury’s computation of damages. Without a solution to these production difficulties, it was also speculative to assume that the Mustang kayak would have burst into the market and achieved a 21.4% market share in its third year of production.
Accordingly, the • damages award cannot stand. However, McClaran did prove that he suffered some damage from the breach. For instance, he did not receive any royalty payments even though R/T produced kayaks from the Mustang mold. Even if no actual damages could be proven with certainty, McClaran would be entitled to nominal damages for the breach of contract. See Morristown Lincoln-Mercury, Inc. v. Roy N. Lotspeich Publishing Co., 42 Tenn.App. 92, 298 S.W.2d 788, 794 (1956).
Notwithstanding the reversal of the damages award, we further hold that the district court did not abuse its discretion in allowing McClaran to testify as an expert8 and did not err in allowing McClaran to testify about Horwitz’s alleged oral representations made to him before the integrated written contract was signed.9
II. Claims Against Rotocast/Florida
A. Dismissal of Rotocast/Florida Based on Alter Ego Theory
McClaran appeals the district court’s determination that R/F was not the alter ego of R/T. At the close of MeClaran’s case, the court dismissed R/F, ruling that McClaran had failed to show that R/F was an alter ego of R/T. See Continental Bankers Life Ins. Co. v. Bank of Alamo, 578 S.W.2d 625, 632 (Tenn.1979) (“ ‘In order to hold one corporation liable for the debts of another it must appear that they are business conduits or the alter ego of one another.’ ”) (citation [358]*358omitted). A district court’s application of the alter ego doctrine is reviewed for clear error. Towe Antique Ford Found. v. IRS, 999 F.2d 1387, 1391 (9th Cir.1993).
The standard for piercing the corporate veil in Tennessee has been described in various ways. The Tennessee Supreme Court summarized the general rule as follows:
[T]o disregard the corporate entities requires, in the case of parent and subsidiary, more than a showing that they have similar corporate names and locations and the exercise of dominion through common officers and directors. The case law covers a broad spectrum of disagreement as to the additional elements of proof required to disregard corporate entities.
Continental Bankers Life Ins. Co., 578 S.W.2d at 631 (citation omitted).
Piercing the corporate veil is an equitable remedy that is resorted to where respecting the corporate form would work injustice. See Electric Power Bd. of Chattanooga v. St. Joseph Valley Structural Steel Corp., 691 S.W.2d 522, 526 (Tenn.1985). MeClaran contends that the following facts prove that R/F should be liable as R/T’s alter ego. First, R/F created R/T to receive Pi’s Hydra division. However, at the time R/T was created, R/F could not have known that MeClaran would not consent to assignment of the contract, so there is no reason to believe R/F created R/T to shield R/F from tort liability it knew was being incurred.
Second, MeClaran points to the degree of control exercised by R/F over R/T. MeClaran claims that R/F, through common officers and directors, caused R/T to produce Mustang kayaks that infringed McClaran’s trademark. However, the same degree of control is present in most parent-subsidiary relationships. Some abuse of the corporate form— beyond mere control through common officers and directors — is required. Id.
Third, MeClaran claims that some of R/F’s practices blur the line between R/F and R/T when they interfaced with the public. For example, R/F letterhead was occasionally used for R/T business, Grossman signed some papers as chairman of R/F rather than R/T, and some Hydra designers contracted with R/F rather than R/T.
Fourth, R/F operates R/T at a loss. However, there is no indication that R/T was undercapitalized at the outset. Although R/F did guarantee a certain amount of R/T’s debt, there is no indication that the financial accounting of the two companies were commingled or manipulated.
None of these alleged facts demonstrates that R/F and R/T abused the corporate form. Therefore, the facts relied upon by MeClaran are not a sufficient basis to conclude that R/F and R/T are alter egos of each other or to conclude that honoring the corporate form would work injustice. We affirm the district court’s finding that MeClaran had not proved an alter ego theory.
B. Entry of Judgment Based on Direct Liability Theory
R/F appeals the district court’s entry of judgment against R/F for direct liability on McClaran’s inducement to breach claim. We conclude that due process bars the entry of judgment against R/F. R/F was dismissed before it had the opportunity to put forth evidence in its defense to direct liability for inducing PI to breach its contract with McClaran. Parklane Hosiery v. Shore, 439 U.S. 322, 327 n. 7, 99 S.Ct. 645, 649 n. 7, 58 L.Ed.2d 552 (1979) (“It is a violation of due process for a judgment to be binding on a litigant who was not a party or a privy and therefore never had an opportunity to be heard.”).
As discussed above, MeClaran originally sought to hold R/F hable by piercing R/T’s corporate veil. At the close of presentation of McClaran’s evidence, the court found that MeClaran had failed to prove by the requisite clear and convincing evidence that R/F was R/T’s alter ego. All claims against R/F were dismissed at that point. The jury was unambiguously instructed that R/F had been dismissed from the case.10
[359]*359After trial, McClaran moved the court to enter judgment against R/F on the theory that R/F was directly liable for inducing PI to breach the contract and for trademark infringement. The district court agreed with respect to inducement of breach but not trademark infringement. The court ruled that R/F was directly liable “as a matter of law on the basis of the same evidence that was introduced as against Rotocast of Tennessee.” Judgment was entered against R/F in the amount of $877,642. R/F unsuccessfully petitioned the court under Fed.R.Civ.P. 60 to set aside the judgment.
McClaran denies that R/F was dismissed from the ease at the close of his evidence. McClaran asserts that, after the alter ego theory of liability was dismissed, R/F was still in the case, presumably on a theory of direct liability. McClaran’s contention is incorrect. Prior to R/F’s dismissal, all parties and the court implicitly assumed that R/F could be held liable only as R/T’s alter ego. Direct liability was never mentioned or argued to the court. The First Amended Complaint alleges claims against “the Rotoeasts” collectively, but no causes of action against R/F were submitted to the jury. It is clear that when the district court dismissed the alter ego theory of liability, the court acted as if it had dismissed R/F entirely from the action.11 Therefore, although McClaran could have sought to keep R/F in the case under a theory of direct liability, he did not do so. The direct liability theory was not presented to the court before R/F’s dismissal, and R/F was unequivocally dismissed.12
In light of R/F’s dismissal, the entry of judgment against R/F violated due process: R/F had been dismissed before it had the opportunity to present evidence in its defense. Because R/F was no longer in the case, no findings of fact based on evidence presented at trial may be used against R/F. For the foregoing reasons, we reverse the judgment against R/F. We do not remand for a new trial on R/F’s direct liability: the theory of direct liability was not argued before R/F’s dismissal and was therefore waived or precluded.13
III. Claims Against Rotocast/Tennessee
A Do Improper Tactics and Argument by McClaran’s Counsel Require a New Trial?
As stated above, the district court’s denial of a motion for a new trial for prejudicial misconduct of counsel is reviewed for abuse of discretion. Furthermore, we have noted:
[improprieties in counsel’s arguments to the jury do not constitute reversible error unless they prejudice the defendant and that prejudice has not been remedied by [360]*360the trial judge. In addition, the propriety of the ... remarks must be judged in relation to what would constitute a fair response to the remarks of defense counsel.
United States v. Lopez-Alvarez, 970 F.2d 583, 597 (9th Cir.), cert. denied, 506 U.S. 989, 113 S.Ct. 504, 121 L.Ed.2d 440 (1992).
The district court summarily found R/T’s misconduct argument meritless. Specifically, R/T alleges that a new trial is required because of the following prejudicial misconduct by McClaran’s counsel: (1) repeated references to R/T’s wealth and power, specifically with respect to R/T’s ability to hire “oceans of lawyers,” and implication that R/T had millions of dollars but did not pay any taxes; (2) blatant appeal to the jury’s sympathy and passion by referring to McClaran’s hard-working nature and difficult financial circumstances; (3) appeal to regional bias; (4) attempt to coach witnesses with baseless objections; and (5) repeated questions on inflammatory subjects previously proscribed by the court, such as the Rotocasts’ history of bad faith in dealing with other kayak designers.
McClaran argues that defense counsel made many of these subjects (the defendants’ wealth, McClaran’s lifestyle, and R/T’s dealings with other designers) relevant to the ease. McClaran’s arguments are not entirely persuasive. Nonetheless, R/T’s counsel failed on most occasions to ask for testimony to be stricken or for curative instructions from the judge, even though he objected to many of the improprieties. For that reason, and because we conclude that the improprieties did not reach a level that prejudiced the defendants, we do not believe the district court abused its discretion in failing to order a new trial on the basis of misconduct.
B. Trademark Infringement
R/T appeals the district court’s denial of its motion for judgment as a matter of law or, alternatively, for a new trial with respect to McClaran’s trademark infringement claim.14 The district court ruled that R/T had waived any challenge to the trademark claim by failing to renew its motion for judgment as a matter of law with respect to this claim at the close of all the evidence; therefore, R/T had waived its right to object to the jury’s finding of infringement or to the amount of lost profits.
1. Waiver
We hold that R/T’s trademark issues were not waived because R/T objected to the court’s jury instructions on the basis of insufficient evidence. Where a motion for judgment as a matter of law is made at the close of the plaintiffs case, “an objection to a jury instruction on the ground that insufficient evidence was presented on an issue to allow it to be submitted to the jury ... may constitute a ‘sufficient approximation’ of a motion for a directed verdict to satisfy the requirements of Rule 50(b).” Farley Transp. Co. v. Santa Fe Trail Transp. Co., 786 F.2d 1342, 1346-47 (9th Cir.1985) (quoting Villanueva v. McInnis, 723 F.2d 414, 418 (5th Cir.1984)).
Here, R/T objected to the trial court’s jury instruction number 26 on the ground that there was “no evidence from which the jurors could determine with reasonable certainty any damages that were caused by the defendant’s use of the three-wavy-line logo.” Tr. (Day 10) at 37. This objection sufficiently preserved the issue for the later post-trial motion for judgment under Farley Transp. Co. Because the district court erroneously believed R/T had waived any challenge to the propriety of the finding of infringement and the amount of damages, it did not rule on the propriety of those findings. Accordingly, we reverse the district court’s denial of R/T’s motion for judgment as a matter of law or, alternatively, for a new trial, with respect to the trademark infringement claim against R/T and remand for further proceedings.
2. Damages for Trademark Infringement
Although the trademark infringement claim is remanded for the district court’s review of the jury’s finding of liability, [361]*361we further reverse the jury’s award of damages in the event that the court upholds the finding of liability. We find that McClaran failed to prove with reasonable certainty that he suffered any damage as a result of the infringement.
The jury’s award of $843,750 in compensatory damages for trademark infringement was based on speculation. All parties agreed that the award was intended to compensate McClaran for “lost rotomolding profits,” ie., the profits McClaran would have made if he had entered the rotomolding business after PI breached the contract. McClaran insists he would have done so had he not been deterred by R/T’s infringement, its possession of the mold, and its threat of suit. However, neither the existence nor the amount of lost rotomolding profits can be shown with reasonable certainty.
a. Standard of Proof for Damages
The reviewing court should uphold the jury’s award of damages unless it is based on speculation or guesswork. See City of Vernon v. Southern California Edison Co., 955 F.2d 1361, 1371 (9th Cir.), cert. denied, 506 U.S. 908, 113 S.Ct. 305, 121 L.Ed.2d 228 (1992). A speculative award cannot be upheld:
Trademark remedies are guided by tort law principles. As a general rule, damages which result from a tort must be established with reasonable certainty.... [A] reasonable basis for computation must exist. Many courts have denied a monetary award in infringement cases when damages are remote and speculative.
Lindy Pen Co. v. Bic Pen Corp., 982 F.2d 1400, 1407-08 (9th Cir.), cert. denied, 510 U.S. 815, 114 S.Ct. 64, 126 L.Ed.2d 34 (1993). Other courts have held that once the existence of some damages has been proven, the plaintiff should not be denied recovery due to uncertainty as to the amount. See, e.g., Grantham & Mann, 831 F.2d at 602.
McClaran did not show with reasonable certainty that he suffered any damages from R/T’s infringement. He was not making any kayaks at the time R/T began to produce the infringing Matadors. He was not actually selling any products whose marketability was impaired by R/T’s infringement. He stopped making fiberglass kayaks when he signed the contract with PI. Although McClaran had once contemplated entering the rotomolding business, the contract with PI prohibited him from doing so for the duration of the contract. Once PI breached the contract, McClaran was free to enter the rotomolding business, but he had not yet done so.
McClaran’s theory of damages is that he planned to enter the rotomolding business once he was freed from the contractual prohibition. He was deterred from doing so by R/T’s infringement: he did not want to compete against R/T in light of R/T’s threat to sue him for infringement. McClaran allegedly cannot enter that business now because he allowed a unique window of opportunity to pass at the time of Pi’s breach. Consequently, the infringement deprived McClaran of not only the sales he would have made to date, but also the entire value of the business he never started.
The jury’s award of lost profits from trademark infringement is based on speculation. First, it requires the jury to believe McClar-an’s testimony that he wanted to enter the rotomolding business after PI breached. Second, the jury must believe that the only reason McClaran did not enter the rotomold-ing business is because R/T was marking boats with McClaran’s wavy-line trademark. In other words, the jury must find that McClaran could have competed with R/T’s Matador kayaks if they had been properly marked, but that he reasonably believed it would have been hopeless to compete with Matadors marked with wavy lines. Third, the jury must believe that McClaran’s business venture would have made a profit, but that profits would have been diminished or eliminated by the customer confusion caused by the wavy lines on R/T’s kayaks. Fourth, the jury must believe that the profit he would have made, competing against properly marked R/T kayaks, amounted to $843,750.
Assumptions one through three relate to the existence of damages, while assumption four relates to the amount of damages. Even assuming that McClaran would have [362]*362entered the rotomolding business after Pi’s breach but for R/T’s production of the Matador, the speculation involved in assumption four becomes even more apparent in light of the fact that nobody had ever made a profit from the Mustang or Matador. McClaran’s tax returns show that he lost $8,489 making boats by hand (although he now argues that that was a tax, not a real, loss). PI lost over $400,000 in the two years it was rotomolding Mustangs (although McClaran claims that was due to Pi’s failure to bring the rotomold-ing in-house). R/T lost $27,720 on the Matador (although McClaran claims that was caused in part by the boycott he promoted). Therefore, there is no record of profits on which to base the assumption of profitability.
For these reasons, we reverse the jury’s damages award for McClaran’s trademark infringement claim.
C. Inducement to Breach Contract
R/T also appeals the denial of its motion for judgment as a matter of law on the ground that there was insufficient evidence to hold it liable for inducement to breach contract under Tennessee common law.15 McClaran, on the other hand, appeals the district court’s grant of summary judgment on his statutory cause of action for inducement of breach.16
Tennessee recognizes both a statutory and common law cause of action for inducement to breach contract. See Quality Auto Parts Co. v. Bluff City Buick Co., 876 S.W.2d 818, 822 (Tenn.1994); Polk & Sullivan, Inc. v. United Cities Gas Co., 783 S.W.2d 538, 543 (Tenn.1989). Although both claims require the same elements,17 they differ with respect to burdens of proof and remedies. See Edwards v. Travelers Ins. of Hartford, 563 F.2d 105, 119-20 (6th Cir.1977) (citations omitted). The statute requires a “clear showing” to establish a prima facie case, while at common law only a preponderance of the evidence is necessary. Id. at 120 (citing Emmco Ins. Co. v. Beacon Mutual Indem. Co., 204 Tenn. 540, 322 S.W.2d 226, 231 (1959)). In addition, under the statute, treble damages are mandatory and are in lieu of punitive damages. At common law, punitive damages are sometimes available. See id. at 120.
McClaran pled both the statutory and common law causes of action. On summary judgment, the trial court dismissed both claims, but it later reinstated the common law claim.18 On appeal, McClaran contends [363]*363that the statutory cause of action should not have been dismissed. R/T contends that there is insufficient evidence to support even the common law claim because no reasonable jury could have found the requisite malice. See TSC Indus., 743 S.W.2d at 173 (stating that claim of inducement of breach requires that the defendant acted with malice).
1. Common Law Claim for Inducement to Breach
What constitutes “malice” is dispositive of R/T’s insufficient evidence contention. There is a split in Tennessee authority as to what constitutes “malice” for purposes of the tort of inducing breach.
In Testerman v. Tragesser, the Tennessee Court of Appeals for the Western Section held that “[m]alice or ill will must be established in order to recover for tortious interference with another’s business.” 789 S.W.2d 553, 556 (Tenn.Ct.App.1989). See also Hodges v. S.C. Toof & Co., 833 S.W.2d 896 (Tenn.1992) (defining malice as ill will, hatred, or personal spite for purposes of awarding punitive damages); Crain v. Kesterson Food Co., Inc., 1994 WL 52645 *5 (Tenn.App. Feb. 16,1994) (defining malice as “ill will, hatred, or personal spite”).
The Court of Appeals for the Eastern Section has taken a different view. In Riggs v. Royal Beauty Supply, Inc., that court wrote:
[T]o have an inducement of breach of contract action, it must be established that the defendant acted maliciously. And malice, in this sense, is not factual malice, that is, hatred or spite or ill will. It’s legal malice, and legal malice simply means a wilful violation of a known right, and as some of the cases have very actively said in a legal sense, malice is nothing more than the absence of justification. So if the plaintiff has to prove malice, then the plaintiff has to prove lack of justification.... [B]ut it is clear, under the law, that this is an intentional tort and the plaintiff must prove, must offer some evidence from which the jury could find that the defendant intended to procure a breach of contract and that the defendant took some action which brought about the breach of the contract.
879 S.W.2d 848, 851 (Tenn.Ct.App.1994) (quoting trial court judge). Neither the trial judge nor appellate court cited to any legal authority for this definition of malice.
In the instant ease, the district court followed the approach taken by the Eastern Section, interpreting malice as synonymous with “intent to cause the breach.”19 The problem with that interpretation is that it makes the malice requirement duplicative of intent, despite the Eastern Section’s agreement that malice and intent are two separate elements of the cause of action. See id. (citing TSC Indus., 743 S.W.2d at 173). For this reason, we follow the approach of the Western Section and conclude that, under Tennessee law, malice requires a showing of ill will, hatred or spite.
In light of this standard, the evidence establishes that (1) R/T knew about the contract between McClaran and PI; (2) R/T may have known that Pi’s delivery of the mold to R/T would be a breach of that contract; and (3) R/T nevertheless paid PI to deliver the mold. R/T pursued its own business interests aggressively and with indifference to the effect on McClaran. There is, however, no evidence of ill will or spite towards McClaran. Therefore, the judgment against R/T for inducement of breach of contract is reversed.
2. Statutory Claim for Inducement to Breach
McClaran argues on cross appeal that his claim for inducement to breach under Term. Code Ann. § 47-50-109 was wrongly dismissed on summary judgment. He argues that only the fact of inducement needs to be shown by clear and convincing evidence and that the other elements require a showing of preponderance of evidence. This argument [364]*364is incorrect. See Emmco Ins. Co., 322 S.W.2d at 231.
Accordingly and for the reasons stated above with respect to the common law inducement claim, we affirm the district court’s finding that McClaran could not prove the elements of his statutory claim with the clear showing required. See Polk & Sullivan, 783 S.W.2d at 542.
IV. McClaran’s Cross Appeal
A. Should the Verdict he Reinstated Because it was not Inconsistent?
McClaran contends that the district court failed to make adequate attempts to reconcile the jury’s verdict before it conditioned denial of a new trial on remittitur. McClaran proposes a reconciling theory: that all amounts awarded by the jury were for McClaran’s lost rotomolding profits, and the jury merely apportioned its total estimate of MeClaran’s lost profits ($1,394,418) between the claims for breach of contract, trademark infringement, and inducement to breach.
This theory does not reconcile the verdict. Lost rotomolding profits could only be awarded for breach of contract if the jury intended to award McClaran his reliance damages, i.e., what he would have made if he had gone into business himself rather than signing the contract. Having awarded McClaran his foregone profits as reliance damages for breach, the jury could not find that McClaran suffered any additional damage from trademark infringement.
An award of damages for both breach and infringement can only be reconciled by assuming that the $164,775 was reliance damages for lost profits during the life of the contract, and the award for infringement was meant to cover lost profits after the breach. However, there is no basis in the evidence for the jury to find McClaran would have made $164,775 from the rotomolding business during the life of the PI contract.
B. Should the District Court Have Held R/F Directly Liable for Trademark Infringement?
On McClaran’s post-trial demand for judgment pursuant to Fed.R.Civ.P. 54(e), the district court found R/F directly hable for inducement of breach, but not trademark infringement. McClaran claims this was error. As discussed above, any entry of judgment against R/F after trial warrants reversal as a violation of due process.
C.Should McClaran Have Been Granted Attorney’s Fees?
McClaran contends that the district court erred by not granting his request for attorney’s fees. It is within the court’s discretion to award attorney’s fees for actions to enforce unregistered, as well as registered, trademarks, but only for “exceptional” cases. See Transgo, Inc. v. Ajac Transmission Parts Corp., 768 F.2d 1001, 1026 (9th Cir.1985), cert. denied, 474 U.S. 1059, 106 S.Ct. 802, 88 L.Ed.2d 778 (1986). “Exceptional” cases, include “bad faith or other opprobrious conduct.” Id. at 1026 n. 2. We do not find this case is such an "exceptional” case.
We also decline to award attorney’s fees on appeal.
CONCLUSION
For the foregoing reasons, we affirm the finding of breach of contract by PI and remand for a new trial on damages. Because McClaran did not enter into a new agreement with R/T, the district court did not abuse its discretion in refusing to instruct the jury on Pi’s affirmative defenses.
The district court’s finding that R/F is not hable for trademark infringement or for inducement to breach under an alter ego theory is affirmed. The entry of judgment against R/F for inducement to breach on a direct liability theory is reversed. McClaran is precluded from a new trial on R/F’s alleged direct liability.
We reverse the district court with respect to the trademark infringement and inducement to breach claims against R/T and remand for further proceedings with respect to the trademark infringement claim.
AFFIRMED in part, REVERSED in part, and REMANDED.