Mattel, Inc. v. Uenjoy Limited Liability Company

CourtDistrict Court, S.D. New York
DecidedMay 29, 2020
Docket1:18-cv-07896
StatusUnknown

This text of Mattel, Inc. v. Uenjoy Limited Liability Company (Mattel, Inc. v. Uenjoy Limited Liability Company) is published on Counsel Stack Legal Research, covering District Court, S.D. New York primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Mattel, Inc. v. Uenjoy Limited Liability Company, (S.D.N.Y. 2020).

Opinion

UNITED STATES DISTRICT COURT SOUTHERN DISTRICT OF NEW YORK -----------------------------------------------------------x MATTEL, INC.,

Plaintiff, 18-cv-7896 (PKC)

-against- OPINION AND ORDER

UENJOY LIMITED LIABILITY COMPANY, WANG XIAOWEI, POWER IN CLOUD, INC., and COMPANY ABC NOS. 1-9 DOING BUSINESSUNDER A NAME CONTAINING THE WORD “UENJOY” INCLUDING “UENJOY DIRECT,”

Defendants. -----------------------------------------------------------x CASTEL, U.S.D.J. Plaintiff Mattel, Inc. (“Mattel”) commenced this action on August 29, 2018, alleging infringement of its POWER WHEELS trademark in violation of the Lanham Act, 15 U.S.C. § 1114. (Compl. (Doc 1).) Corporate defendants are entities located in the People’s Republic of China that sell children’s ride-on toy vehicles,1 and Mr. Wang is the owner and largest shareholder of Uenjoy. (Defs. Mem. Law (Doc 86) at 2-4; Second Amended Compl. (Doc 42) ¶¶ 6-9.) Defendants sell their products online, including on Amazon and Walmart.com, and used the term “power wheels” in their online marketplace listings. Defendants did not answer the initial or amended complaints in this action, and plaintiff moved for default judgment on July 16, 2019, which the Court later granted. (Doc 68; Doc 75.) The same day the default judgment was docketed, counsel for defendants entered a notice of appearance. (Doc 76.)

1 The Court notes that defendants claim that Uenjoy Limited Liability Company is a nonexistent entity, and that the “company that actually sells ride-on toys under the brand name ‘Uenjoy’ is a Chinese entity alternatively called Yun Dong Li (Tianjin), Power In Cloud (Tianjin) E-Commerce Co., Ltd, and Cloud Dynamics (Tianjin) Electronic Commerce Ltd.” (Doc 86 at 2.) The Court follows defendants’ brief in referring to this entity as “Uenjoy” for the sake of clarity. Defendants now move to vacate the default judgment pursuant to Rules 55(c) and 60(b), Fed. R. Civ. P. (Doc 84.) For the reasons explained, defendants’ motion will be denied.

BACKGROUND Mattel manufactures children’s ride-on toy vehicles, branded using its registered POWER WHEELS trademark. (Doc 42 ¶¶ 11-14.) The POWER WHEELS mark was registered on the Principal Register of the United States Patent and Trademark Office (“USPTO”) as Registration Nos. 1,347,017; 1,671,657; 2,043,428; and 5,504,969. (Id. ¶ 12; id. Exs. A-D.) Mattel alleges that defendants engaged in the unauthorized use of the POWER WHEELS mark on their own children’s ride-on toys in violation of the Lanham Act, 15 U.S.C. §§ 1114, 1125. (Id. ¶¶ 15-51.) Specifically, the Second Amended Complaint (“SAC”) states four causes of action: trademark infringement, trademark counterfeiting, false designation of origin, and

trademark dilution. (Id. ¶¶ 19-51.) Defendants also sell children’s ride-on toy vehicles, and used “power wheels” in their item listings on Amazon, Walmart.com, and the website www.uenjoy.us. (Pl. Mem. Law (Doc 89) at 21.) General Manager of the Uenjoy division responsible for battery-powered ride- on toys, Jacob Wang, states that Uenjoy added the term “power wheels” to its Amazon listings in January 2018. (Wang Decl. of Sept. 13, 2019 (Doc 85) ¶ 14.) On July 25, 2018, plaintiff’s counsel sent a cease and desist letter to the email address fayqing@hotmail.com, which is the email address listed as the registrant for the domain uenjoy.us. (Scileppi Decl. of July 16, 2019 (Doc 71) ¶¶ 5-6.) Mattel never received a response to this letter. (Id.) Defendants contend that

the fayqing@hotmail.com email address belongs to defendant Wang’s wife, and while listed for the registrant of the Uenjoy website, is not affiliated with Uenjoy’s business and is not monitored. (Doc 85 ¶ 10.) Wang Qing, defendant Wang’s wife, submitted a declaration stating that the fayqing@hotmail.com email address is hers, she has not used it since mid-2017, and she has not authorized anyone at Uenjoy to use or access the account. (Wang Qing Decl. of Oct. 4, 2019 (Doc 92).) On August 20, 2018, Amazon sent Uenjoy a “general infringement notice” asking

Uenjoy to modify its listings. (Doc 85 ¶ 15.) Wang states that Uenjoy did not “know the cause of the alleged infringement” based on this notice, but instead “guessed at ways to resolve the issue . . . .” (Id. ¶ 16.) Mattel commenced this action on August 29, 2018. (Doc 1.) Amazon sent Uenjoy a second infringement notice the next day, August 30, 2018, which explicitly mentioned Uenjoy’s use of the term “power wheels” in its listings. (Doc 85 ¶ 17.) Wang states that Uenjoy was unaware of the POWER WHEELS mark until this second Amazon notice. (Id.) In early September 2018, “a former representative” of a “Chinese brand agency” called Zhong Yu Wei Sheng informed Jacob Wang of the Mattel lawsuit against Uenjoy, transmitting a copy of the complaint. (Doc 85 ¶ 19-20.) The former representative was Yuan Hongmei but used the English name “Sarah.” (Id. ¶ 20.) “Sarah” was no longer working for the

brand agency and went to work in some unspecified capacity for a law firm called Heng Du, located somewhere in China. (Id.) Wang asked “Sarah” whether Uenjoy should hire an attorney in the United States to answer the complaint, and what the attorney’s fee would be. (Id., Ex. C.) Wang further stated: “The notice we received from you, is not official. Legally, we don’t have to react immediately. Is that right?” “Sarah” responded: “Yes.” (Id.) Apparently relying on this advice from “Sarah,” defendants did not answer the complaint. On October 24, 2018, the Court entered an Order to Show Cause for an Order of Attachment and Temporary Restraining Order. (Doc 14.) Mattel attempted to serve defendants via FedEx at the following address (the “Room 2036 Address”): Room 2036, Building A8, Zone A Konggang Guojizongbu Jidi Hangshuang Road Tianjin, 300000 CHINA

(Cert. of Service (Doc 15).) According to the certificate of service, FedEx informed plaintiff “that the address appears to be incorrect.” (Id.) Defendants state that this has never been Uenjoy’s address, that Uenjoy was once located in Room 2011 of this building, but has not been there since 2016. (Doc 85 ¶ 5.) Mattel also sent a copy of the papers to defendants at fayqing@hotmail.com. (Doc 15.) The Court entered an order of attachment on November 5, 2018, temporarily restraining Uenjoy’s Amazon funds in the amount of $344,457.25. (Doc 25.) The same day, Mattel filed its amended complaint adding defendants Company ABC Nos. 1-10. (Doc 21.) Also on November 5, the Court entered a Further Order to Show Cause for an Order of Attachment and Temporary Restraining Order as to the added defendants. (Doc 26.) Mattel served defendants on November 6 with the Further Order to Show Cause for an Order of Attachment and Temporary Restraining Order, Order of Attachment, and documents in support thereof, via Federal Express to “Company ABC Nos. 1-10 ‘Uenjoy’” at the Room 2036 Address and also via email at fayqing@hotmail.com. (Cert. of Service (Doc 28).) On November 20, 2018, the Court entered an Order attaching $32,842.99 in funds held by Walmart belonging to defendant Power in Cloud, Inc.’s (“PIC”).2 (Doc 32.) Mattel amended its complaint a second time on December 3, 2018. (Doc 42.) On December 18, 2018, Mattel’s counsel sent a copy of the SAC and other materials to defendants via email at fayqing@hotmail.com. (Doc 71 ¶ 9.) The next day, Mattel’s counsel also sent these

2 Defendants state that PIC now operates as “Western Post US.” (Doc 86 at 3-4.) Because the named defendant in this suit is PIC, the Court refers to it as such here. documents via mail to serve Uenjoy in China pursuant to the Hague Convention. (Id.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Cite This Page — Counsel Stack

Bluebook (online)
Mattel, Inc. v. Uenjoy Limited Liability Company, Counsel Stack Legal Research, https://law.counselstack.com/opinion/mattel-inc-v-uenjoy-limited-liability-company-nysd-2020.