Lorca v. Gifford FILE IN CIVIL CASE 3:20cv00772 ONLY

CourtDistrict Court, E.D. Virginia
DecidedMarch 22, 2021
Docket3:21-cv-00199
StatusUnknown

This text of Lorca v. Gifford FILE IN CIVIL CASE 3:20cv00772 ONLY (Lorca v. Gifford FILE IN CIVIL CASE 3:20cv00772 ONLY) is published on Counsel Stack Legal Research, covering District Court, E.D. Virginia primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Lorca v. Gifford FILE IN CIVIL CASE 3:20cv00772 ONLY, (E.D. Va. 2021).

Opinion

1 2 UNITED STATES DISTRICT COURT 3 NORTHERN DISTRICT OF CALIFORNIA

5 THOMAS SANDYS, Case Nos. 20-cv-05480-PJH; 20-cv- 6 Plaintiff, 06041-PJH.

7 v. ORDER GRANTING MOTION TO 8 HOWARD A. WILLARD, et al., CONSOLIDATE, GRANTING MOTION TO TRANSFER, DENYING MOTION 9 Defendants. TO STAY, DENYING REQUEST TO APPOINT LEAD PLAINTIFF 10 MARIA CECILIA LORCA, Re: Dkt. Nos. 31, 32, 46, 51, 56 11 Plaintiff, 12 v. 13 WILLIAM F. GIFFORD, et. al., 14 Defendants. 15 16 17 Before the court is nominal defendant Altria Group, Inc.’s (“Altria”) as well as 18 defendants William F. Gifford Jr. (“Gifford”), Howard A. Willard III (“Willard”), and Kevin C. 19 Crosthwaite, Jr.’s (“Crosthwaite”) motion to transfer these related shareholder derivative 20 actions to the United States District Court for the Eastern District of Virginia’s Richmond 21 Division (the “Eastern District of Virginia”) or, in the alternative, enter a stay. 20-cv-5480 22 (the Sandys action), Dkt. 51; 20-cv-6041 (the Lorca action), Dkt. 32. Defendants Juul 23 Labs, Inc. (“Juul”) and Kevin Burns (“Burns”) join in the above motion. Dkt. 54. 24 Also before the court is plaintiff Thomas Sandys’ (“Sandys”) and Maria Lorca’s 25 (“Lorca”) (collectively, “plaintiffs”) motion to consolidate the above related actions and 26 appoint their selection of co-lead counsel. 20-cv-5480, Dkt. 46 (motion filed October 27, 27 2020); 20-cv-5480, Dkt. 56 (materially similar motion filed November 16, 2020); 20-cv- 1 materially similar. For purposes of this order, the court will cite only the Sandys docket 2 number (20-cv-5480) when referring to either motion. Given the overlap between the 3 complaint filed in Sandys and that in Lorca, the court will cite the Sandys complaint when 4 summarizing the relevant background information and cite the Lorca complaint only 5 where necessary. 6 Having read the parties’ papers and carefully considered their arguments and the 7 relevant legal authority, and good cause appearing, the court hereby GRANTS plaintiffs’ 8 motion to consolidate, GRANTS the Altria defendants’ motion to transfer, DENIES the 9 Altria defendants’ alternative motion to stay, and DENIES plaintiffs’ motion for 10 appointment of lead counsel. 11 BACKGROUND 12 Plaintiffs own shares in Altria. 20-cv-5480, Dkt. 1 (Sandys Compl.) ¶ 12; 20-cv- 13 6041, Dkt. 1 (Lorca Compl.) ¶ 19. On August 7, 2020, Sandys filed the instant 14 shareholder derivative action on Altria’s behalf against Willard, Gifford, and Crosthwaite, 15 as well as JUUL, Burns, Nicholas Pritzker (“Pritzker”), Riaz Valani (“Valani”). 16 Altria is a Virginia corporation that sells and distributes tobacco products. Sandys 17 Compl. ¶ 22. It owns the popular Marlboro cigarette brand. Id. ¶ 4. Willard was the chief 18 executive officer (“CEO”) of Altria between May 2018 and April 2020. Id. ¶ 13. Gifford 19 was the chief financial officer (“CFO”) of Altria and, following Willard’s retirement in April 20 2020, its CEO. Id. ¶ 14. Crosthwaite served as Altria’s Chief Growth Officer until 21 September 25, 2019, and, since that date, has served as JUUL’s CEO. Id. ¶ 15. For 22 purposes of this order, the court will refer to Willard, Gifford, and Crosthwaite (for the pre- 23 September 25, 2019 period) jointly as the “Altria defendants.” 24 At or around the time of this action’s initiation, JUUL was a San Francisco based 25 company that manufactures and sells vaping devices and products. Id. ¶ 20. Burns 26 served as JUUL’s CEO between December 11, 2017 and September 15, 2019. Id. ¶ 17. 27 Pritzker and Valani are both members of JUUL’s board of directors. Id. ¶¶ 18-19. The 1 24, 2019 period) jointly as the “JUUL defendants.” The court will refer to all defendants 2 as “defendants.” 3 I. Factual Background and the Instant Derivative Actions 4 Between 2017 and 2019, JUUL showed success in the e-cigarette market. Id. ¶ 3. 5 To reach such success, JUUL allegedly marketed its products to youth. Id. Seeing its 6 revenue from conventional cigarette sales decline, Altria sought to enter the e-cigarette 7 market. Id. ¶ 4. Altria’s early efforts proved unsuccessful. Id. Pivoting, Altria turned to 8 potentially acquire or otherwise partner with JUUL. Id. ¶¶ 5-7. 9 Sometime on or before December 2018, JUUL and Altria reached a deal on a 10 partnership that involved Altria cross-marketing JUUL products and licensing to JUUL 11 Altria’s own intellectual property. Id. ¶ 6. Sometime on or before December 20, 2018, 12 Altria invested $12.8 billion in JUUL in return for a 35 percent stake in JUUL. Id. ¶ 7. 13 By September 2019, following increased social and legal scrutiny of JUUL’s 14 marketing practices and vaping health risks, its value sharply decreased. Id. ¶ 8. That 15 decrease resulted in an $8 billion loss to Altria. Id. ¶ 72. 16 In his complaint, Sandys alleges the following two claims: 17 • Breach of fiduciary duty against the Altria defendants for failure to exercise due 18 care and good faith in managing the company’s affairs. Id. ¶¶ 124-28. 19 • Aiding and abetting breach of fiduciary duty, predicated on the above breaches 20 by the Altria defendants, against the JUUL defendants. Id. ¶¶ 129-31. 21 At core, Sandy’s theory of liability is that the Altria defendants breached their 22 duties to the company by doing business with JUUL when they knew and understood the 23 financial and legal risks that such partnering entailed. Id. ¶¶ 9-11, 62-72. Sandys further 24 alleges that there is “strong evidence” showing that Altria’s officers “colluded” with JUUL 25 in its purportedly illegal marketing practices and misrepresentations concerning the JUUL 26 vaping device’s safety, nicotine content, and use by youth. Id. ¶¶ 11, 73-91. Sandys also 27 alleges that the Altria defendants, through a tacit noncompete agreement with JUUL, 1 Altria to further regulatory liability, id. ¶ 92. 2 On August 27, 2020, twenty days after Sandys filed his action, Lorca filed her 3 action against defendants. In her complaint, Lorca alleges breach of fiduciary duty claims 4 against the Altria defendants, Lorca Compl. ¶¶ 124-28, as well as a claim for aiding and 5 abetting such breaches against the JUUL defendants, id. ¶¶ 129-32. Additionally, Lorca 6 alleges claims for corporate waste and unjust enrichment against the Altria defendants, 7 id. ¶¶ 134-41. 8 To substantiate her claims, Lorca relies on a theory of liability that is similar but not 9 identical to that advanced in Sandys. Like Sandys, Lorca alleges that the Altria 10 defendants breached their fiduciary duties to the company by entering the $12.8 billion 11 JUUL investment despite knowing that JUUL faced significant financial and legal risks. 12 Id. ¶¶ 48-63. Lorca similarly alleges that the Altria defendants participated in 13 anticompetitive behavior with JUUL, id. ¶¶ 64-72, and wrongfully acquiesced in JUUL’s 14 false and unlawful practice of marketing its products to youth, id. ¶¶ 42-47. 15 In addition to the above, Lorca adds that the Altria defendants made various 16 “improper statements” concerning Altria’s investment in JUUL. Id. ¶¶ 5, 36. According to 17 Lorca, the Altria defendants claimed that the JUUL investment would “accelerate JUUL’s 18 mission to switch adult smokers to e-vapor products,” endorsed JUUL’s products as 19 “potentially harm reductive,” and assured investors that JUUL was “committed to 20 preventing youth from using any tobacco products.” Id. ¶ 5. Lorca details the various 21 statements at issue, id. ¶¶ 73-106, as well as why they were improper, id. ¶ 107. 22 II. The Instant Motions 23 On November 16, 2020, the court related Lorca to Sandys and ordered the former 24 reassigned from Judge Richard Seeborg’s to the undersigned’s docket. 20-cv-5480, Dkt. 25 55.

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Lorca v. Gifford FILE IN CIVIL CASE 3:20cv00772 ONLY, Counsel Stack Legal Research, https://law.counselstack.com/opinion/lorca-v-gifford-file-in-civil-case-320cv00772-only-vaed-2021.