Kinsley Technology Co. v. Ya Ya Creations, Inc.

District Court, C.D. California·Decided August 30, 2022·No. 2:20-cv-04310·Unknown

Opinion

Case 2:20-cv-04310-ODW-KS Document 198 Filed 08/30/22 Page 1 of 17 Page ID #:2481

O 1

2 3 4 5 6 7

8 United States District Court 9 Central District of California

11 KINSLEY TECHNOLOGY CO., Case № 2:20-cv-04310-ODW (KSx)

12 Plaintiff, ORDER GRANTING IN PART AND

13 v. DEFERRING IN PART PLAINTIFF’S RENEWED MOTION 14 YA YA CREATIONS, INC., et al., FOR DEFAULT JUDGMENT [194]

15 Defendants.

16 17 I. INTRODUCTION 18 Plaintiff Kinsley Technology Co. sells disposable surgical facemasks on 19 Amazon.com under its federally registered “SUNCOO” trademark. It sued numerous 20 third-party sellers and Amazon.com, Inc. (“Amazon”) for trademark infringement 21 committed in connection with the sale of counterfeit SUNCOO masks on Amazon’s 22 online marketplace. Kinsley now moves for entry of default judgment against the sole 23 remaining Defendant in this action, National Supply Distributors (“National”). 24 (Renewed Mot. Default J. (“Motion” or “Mot.”), ECF No. 194-1.) Having carefully 25 considered the papers filed in connection with the Motion, the Court deemed the 26 matter appropriate for decision without oral argument. Fed. R. Civ. P. 78; C.D. Cal. 27 L.R. 7-15. For the reasons discussed below, the Court GRANTS IN PART and 28 DENIES IN PART Kinsley’s Motion, finding National is liable to Kinsley, but Case 2:20-cv-04310-ODW-KS Document 198 Filed 08/30/22 Page 2 of 17 Page ID #:2482

1 finding Kinsley fails in its burden of proving damages. 2 II. BACKGROUND 3 “The general rule of law is that upon default the factual allegations of the 4 complaint, except those relating to the amount of damages, will be taken as true.” 5 Televideo Sys., Inc. v. Heidenthal, 826 F.2d 915, 917–18 (9th Cir. 1987) (per curiam) 6 (citing Geddes v. United Fin. Grp., 559 F.2d 557, 560 (9th Cir. 1977)). The well- 7 pleaded factual allegations in the operative First Amended Complaint (“FAC”) are as 8 follows. 9 Kinsley is the owner of U.S. Trademark Registration No. 5,627,817 for the 10 wordmark SUNCOO in international class 010 (medical apparatus). (FAC ¶ 34, ECF 11 No. 31.) Kinsley and its sole importer/distributor, who is based in California, use the 12 SUNCOO wordmark in connection with the sale of their disposable facemasks. (Id. 13 ¶ 37.) 14 The primary sales channel Kinsley uses is the Amazon Marketplace at 15 www.amazon.com. (Id. ¶ 40.) Amazon allows sellers to list their products on the 16 Amazon Marketplace, and the sellers pay Amazon a fee to store and maintain the 17 products in its warehouses and eventually ship them to customers. (Id. ¶¶ 43–45.) 18 Kinsley and its importer/distributor have utilized this program to offer its SUNCOO- 19 branded facemasks on the Amazon Marketplace. (Id. ¶ 47.) 20 Amazon assigns each third-party product sold on the Amazon Marketplace, 21 such as Kinsley’s facemasks, an Amazon Standard Identification Number (“ASIN”). 22 (Id. ¶¶ 49–51.) Every product sold on the Amazon Marketplace has an ASIN 23 associated with it, and without an ASIN, a product cannot be listed or sold on the 24 Amazon Marketplace. (Id.) 25 Amazon assigned Kinsley’s SUNCOO-branded facemasks an ASIN, and 26 Kinsley used this ASIN to create an associated product page for its facemasks. (See 27 Id. ¶¶ 53, 55.) Because only Kinsley and its importer/distributor sell genuine 28 SUNCOO-branded facemasks, Kinsley intended that only its facemasks, and no one

2 Case 2:20-cv-04310-ODW-KS Document 198 Filed 08/30/22 Page 3 of 17 Page ID #:2483

1 else’s, should appear as products for sale on its product page. (See id. ¶ 56.) 2 Nevertheless, National obtained Kinsley’s ASIN and used it to sell counterfeit 3 facemasks (that is, facemasks not manufactured by Kinsley) through Kinsley’s 4 product page. (Id. ¶¶ 70–71.) Thus, customers purchasing facemasks through 5 Kinsley’s product page for SUNCOO-branded facemasks could place an order and 6 receive facemasks not manufactured by Kinsley, in either unbranded packaging or 7 counterfeit packaging. (Id. ¶¶ 60, 68–70; see Order Granting Mot. Prelim. Inj. 3–4, 8 ECF No. 147.) 9 On May 12, 2020, Kinsley initiated this action, asserting four claims: 10 (1) trademark infringement (15 U.S.C. § 1114); (2) trademark counterfeiting 11 (15 U.S.C. § 1114); (3) unfair competition under federal law (15 U.S.C. § 1125(a)); 12 and (4) unfair competition under California state law (Cal. Bus. & Prof. Code 13 §§ 17200–17210). Initially, Kinsley asserted these claims against all Defendants. 14 Some Defendants have since settled with Kinsley, and Kinsley eventually dismissed 15 every Defendant in this case other than National. 16 National has not appeared in this action. On February 26, 2021, the Clerk 17 entered National’s default based on its failure to respond to the FAC. (Default 18 National, ECF No. 125.) Kinsley now moves for entry of default judgment against 19 National. (See Mot.) Kinsley also applies to file under seal Exhibit D, an exhibit it 20 relies on for damages calculations. (Pl.’s Appl. Leave File Under Seal, ECF No. 195.) 21 III. LEGAL STANDARD 22 Federal Rule of Civil Procedure 55(b) authorizes a district court to grant default 23 judgment against a defendant who fails to respond to a complaint following an entry 24 of default. Fed. R. Civ. P. 55(b)(2). Before a court can grant default judgment against 25 a defendant, the plaintiff must satisfy the procedural requirements set forth in Central 26 District Local Rule 55-1. This rule requires that the plaintiff submit a declaration 27 establishing (a) when and against which party default was entered; (b) identification of 28 the pleading to which default was entered; (c) whether the defaulting party is a minor

3 Case 2:20-cv-04310-ODW-KS Document 198 Filed 08/30/22 Page 4 of 17 Page ID #:2484

1 or incompetent person; (d) that the Servicemembers Civil Relief Act, 50 U.S.C. 2 § 3931, does not apply; and (e) that the defaulting party was properly served with 3 notice, if required under Rule 55(b)(2). C.D. Cal. L.R. 55-1. 4 Once the procedural requirements are satisfied, a district court has discretion to 5 award default judgment. Aldabe v. Aldabe, 616 F.2d 1089, 1092 (9th Cir. 1980). 6 However, “[a] defendant’s default does not automatically entitle the plaintiff to a 7 court-ordered judgment.” PepsiCo, Inc. v. Cal. Sec. Cans, 238 F. Supp. 2d 1172, 8 1174 (C.D. Cal. 2002). The Ninth Circuit has set forth factors district courts are to 9 consider when reviewing a motion for default judgment: (1) the possibility of 10 prejudice to the plaintiff; (2) the merits of plaintiff’s substantive claim; (3) the 11 sufficiency of the complaint; (4) the sum of money at stake; (5) the possibility of a 12 dispute concerning material facts; (6) whether the defendant’s default was due to 13 excusable neglect; and (7) the strong policy favoring decisions on the merits (the 14 “Eitel factors”). Eitel v.

Free access — add to your briefcase to read the full text and ask questions with AI

Kinsley Technology Co. v. Ya Ya Creations, Inc., (C.D. Cal. 2022).

Kinsley Technology Co. v. Ya Ya Creations, Inc. (Kinsley Technology Co. v. Ya Ya Creations, Inc.) — published by Counsel Stack Legal Research, free access to 12M+ legal documents.

Related

United States v. Gonzalez
202 F.3d 20 (First Circuit, 2000)
United States v. Cardona-Sandoval
518 F.3d 13 (First Circuit, 2008)
Alvera M. Aldabe v. Charles D. Aldabe
616 F.2d 1089 (Ninth Circuit, 1980)
Jose Luis Pena v. Seguros La Comercial, S.A.
770 F.2d 811 (Ninth Circuit, 1985)
Gary R. Eitel v. William D. McCool
782 F.2d 1470 (Ninth Circuit, 1986)
Rearden LLC v. Rearden Commerce, Inc.
683 F.3d 1190 (Ninth Circuit, 2012)
MacHaria v. United States
238 F. Supp. 2d 13 (District of Columbia, 2002)
Pepsico, Inc. v. California Security Cans
238 F. Supp. 2d 1172 (C.D. California, 2002)
COALITION FOR MERCURY-FREE DRUGS v. Sebelius
725 F. Supp. 2d 1 (District of Columbia, 2010)
Daimler AG v. Bauman
134 S. Ct. 746 (Supreme Court, 2014)
GoTo.Com, Inc. v. Walt Disney Co.
202 F.3d 1199 (Ninth Circuit, 2000)
Wecosign, Inc. v. IFG Holdings, Inc.
845 F. Supp. 2d 1072 (C.D. California, 2012)
Philip Morris USA Inc. v. Castworld Products, Inc.
219 F.R.D. 494 (C.D. California, 2003)
Chicago, B. & Q. R. v. Gelvin
238 F. 14 (Eighth Circuit, 1916)