Kennedy Jr. v. Meta Platforms, Inc.

District Court, N.D. California·Decided September 3, 2024·No. 3:24-cv-02869·Unknown

Opinion

ROBERT F. KENNEDY, et al., Case No. 3:24-cv-02869-WHO

Plaintiffs, ORDER DENYING MOTION FOR v. PRELIMINARY INJUNCTION

META PLATFORMS, INC., et al., Re: Dkt. Nos. 29, 40 Defendants.

Former presidential candidate Robert F. Kennedy Jr., a political action committee supporting his campaign called American Values 2024 (“AV24”), and individual Jessica Reed Kraus (collectively, the “plaintiffs”) filed this action against Meta Platforms, Inc., Facebook Operations, LLC, Instagram, LCC, and Mark Zuckerberg (collectively, the “defendants”), alleging violations of their rights under the First Amendment, the Voting Rights Act (“VRA”), and the Ku Klux Klan Act. In brief, the plaintiffs allege that the defendants have conspired with the federal government to remove and block from the defendants’ social media platforms the content and users that express support for Kennedy’s campaign. The plaintiffs move for a preliminary injunction, requesting “immediate” relief to stop the alleged censorship. Because the plaintiffs fail to establish a likelihood of success on the merits of any of their claims, and for the following reasons, the motion is denied. Kennedy is a presidential candidate during the 2024 election cycle, ending his campaign shortly before this motion was heard but remaining on the ballot in non-swing states. See Amended Complaint (“AC”) [Dkt. No. 28] ¶¶ 2, 87. AC24 is a political action committee “invested significant time and resources following both former President Trump and Mr. Kennedy on the campaign trail.” Id. ¶¶ 70, 72, 89. AC24 has an account on Facebook, and Reed Kraus has an account on Instagram. See id. ¶¶ 28, 72. Facebook and Instagram, two of the defendants here, are owned by defendant Meta, and Zuckerberg is Meta’s Chief Executive Officer. Id. ¶¶ 90–93. In May 2024, AC24 produced and released a thirty-minute “documentary film” about Kennedy called “Who Is Bobby Kennedy?” that “invit[ed] voters to make up their own minds about Mr. Kennedy, rather than accepting falsehoods about him repeatedly asserted by major news outlets and social media platforms.” AC ¶¶ 23–24. The plaintiffs allege that they posted links to the video on Facebook and Instagram, which were blocked or removed within ten minutes so that users could watch, share, or post links to the video. Id. ¶¶ 31–35. The plaintiffs allege that users who tried to share the video received a variety of messages from the defendants about why the video was banned, including for violating community standards, being spam, promoting crime or hate groups, soliciting sexual services and firearms, being malicious, or containing banned COVID-19 misinformation content. Id. ¶¶ 37, 40. The plaintiffs deny that any of these reasons are an accurate portrayal of the video. Id. ¶¶ 38–39, 41, 51. They say that this censorship prevented millions of people from seeing the film, like the one hundred million views the video received on X (formerly Twitter). Id. ¶¶ 42, 72–73. The plaintiffs allege that the suppression of this video has caused and is causing: “substantial donation losses” to Kennedy and AV24; “substantial injury” to Kennedy’s candidacy, to his and AV24’s free speech rights, and to AV24’s property rights; and “substantial injury to the rights of citizens and voters who sought to express their support” to Kennedy. Id. ¶ 57. The defendants submitted declarations of Meta employees who work in content moderation and enforcement divisions of the company. See Declaration of Sonal Mehta (“Mehta Decl.”) [Dkt. No. 35-1] Exs. A, B. One employee explained that Meta did prevent the video from being posted on May 4 because of a “mistaken[] determin[ation] that it violated Meta’s policies.” Id. Ex. A ¶ 6. The employee said this happens when the automated content moderation system The employee explained that this can happen with new links that are posted to the platforms for the first time or when the poster tags multiple users in posts containing the link. Id. Access was restored within thirty minutes of Meta being alerted to the problem. Id. ¶ 8. The post remains available on AV24’s Facebook page. Mehta Decl. Ex. N. The plaintiffs also assert that Reed Kraus’ content about Kennedy has “been widely censored and demoted,” though her content about Donald Trump has not. AC ¶ 72. When she wrote a pro-Kennedy post in October 2023, she lost 40,000 followers overnight and says “[t]here is no explanation for this unprecedent phenomenon other than” the defendants’ “surreptitious ‘demoting’ or ‘de-boosting’ of her Instagram account.” Id. ¶¶ 73–74. The following month, she says fewer people viewed her Instagram story, which she attributes to the defendants’ “shadow- banning” of her content. Id. ¶ 75. After posting the Who Is Bobby Kennedy video, she was locked out of her account and the account was precluded from being shown to new followers. Id. ¶ 80. Instagram allegedly also blocked a poll she posted about Kennedy debating as violative of community standards. Id. ¶ 84. The defendants’ declaration states that “no enforcement actions” were taken against any of Reed Kraus’ posts about Kennedy or “RFK.” Mehta Decl. Ex. B ¶ 5. The Meta employee says that Reed Kraus’ suspension was due to violation of Meta’s policies about physical harm. Id. ¶ 7. A post was removed and Reed Kraus was suspended for less than 13 minutes because she wrote, “[I]f I show up on campus and see my kid in a facemask spray painting the school I broke my back to send him to, demanding vegan food and denouncing bagels, I’m spanking him in front of the whole student body, telling him to ‘stop being an idiot.’” Id. ¶¶ 6–10. Finally, the plaintiffs provide screenshots of third parties that apparently show censorship of pro-Kennedy content on their Facebook and Instagram pages. See [Dkt. No. 29-1] Exs. A, B; AC ¶¶ 61–64 (making general assertions that third parties’ posts and content were censored, without identifying the third parties, posts, or content). In response, the defendants submitted an administrative motion for leave to file supplemental evidence, asserting that looking into every screenshot was time- and resource-intensive, and that they were only recently able to confirm the The plaintiffs filed a motion for a preliminary injunction, asserting they are likely to succeed on the merits of their First Amendment, Voting Rights Act, and Ku Klux Klan Act claims. (“Mot.”) [Dkt. No. 29]. The defendants opposed. (“Oppo.”) [Dkt. No. 35]. The plaintiffs replied. (“Repl.”) [Dkt. No. 39]. I held a hearing at which counsel for both parties appeared. “[A] party is entitled to a preliminary injunction if it demonstrates (1) ‘that [it] is likely to succeed on the merits,’ (2) ‘that [it] is likely to suffer irreparable harm in the absence of preliminary relief,’ (3) ‘that the balance of equities tips in [its] favor,’ and (4) ‘that an injunction is in the public interest.’” Flathead-Lolo-Bitterroot Citizen Task Force v. Montana, 98 F.4th 1180, 1190 (9th Cir. 2024) (quoting All. for the Wild Rockies v. Cottrell, 632 F.3d 1127, 1131 (9th Cir. 2011)); see also Winter v. Nat. Res. Def. Council, Inc., 555 U.S. 7, 20 (2008). The Ninth Circuit also uses a “‘sliding scale’ variant of the Winter test.” Flathead-Lolo-Bitterroot, 98 F.4th at 1190. That scale allows the plaintiff to show entitlement to a preliminary injunction by making a “lesser showing” of “serious questions going to the merits,” so long as the plaintiff shows that the “balance of hardships . . . tips sharply towards the plaintiff,” and the other two factors are met. Id. (emphasis added) (citations omitted). I. LIKELIHOOD OF SUCCESS ON THE MERITS OR SERIOUS QUESTIONS A. First Amendment Claim The plaintiffs assert that they are likely to succeed on the merits of their First Amendment claim, which is that Meta violated their rights to free speech by censoring their posts and accounts

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Kennedy Jr. v. Meta Platforms, Inc., (N.D. Cal. 2024).

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