Kal Kan Foods, Inc. v. Iams Co.

197 F. Supp. 2d 1061, 2002 U.S. Dist. LEXIS 7710, 2002 WL 776927
CourtDistrict Court, S.D. Ohio
DecidedMarch 25, 2002
DocketC-3-01-83
StatusPublished
Cited by1 cases

This text of 197 F. Supp. 2d 1061 (Kal Kan Foods, Inc. v. Iams Co.) is published on Counsel Stack Legal Research, covering District Court, S.D. Ohio primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Kal Kan Foods, Inc. v. Iams Co., 197 F. Supp. 2d 1061, 2002 U.S. Dist. LEXIS 7710, 2002 WL 776927 (S.D. Ohio 2002).

Opinion

DECISION AND ENTRY OVERRULING DEFENDANTS’ MOTION TO DISMISS, PURSUANT TO FED. R. CIV. P. 12(B)(1) (DOC. # 16-1) AND THEIR MOTION, IN THE ALTERNATIVE, FOR SUMMARY JUDGMENT (DOC. # 16-2); PLAINTIFF’S MOTION TO COMPEL (DOC. #33) SUSTAINED; PLAINTIFF’S MOTION FOR SANCTIONS (DOC. #33) OVERRULED, WITHOUT PREJUDICE TO RENEWAL AT THE COMPLETION OF THIS LITIGATION; DEFENDANTS’ MOTIONS TO STRIKE (DOC. # 40, DOC. # 53, DOC. # 60) OVERRULED AS MOOT; CONFERENCE CALL SET

RICE, Chief Judge.

The instant litigation arises out of alleged false advertising by the lams Company (“lams”) for its dog food products. According to the Amended Complaint (Doc. # 10), 1 Plaintiff Kal Kan Foods, Inc. (“Kal Kan”), is a manufacturer and marketer of high quality dog food products, which are advertised and sold both domestically and abroad. Kal Kan’s dog food products are marketed under a variety of brand names, including PEDIGREE® and WALTHAM®. Pedigree is the leading brand of dog food in terms of sales in the United States and the world. Pedigree is considered by lams and by purchasers to be a “grocery brand.”

Iams is also a manufacturer and marketer of dog food products, which are sold in the United States and internationally, lams’ products are sold under the brand names IAMS ® and EUKANUBA®. In 1999, lams became a wholly-owned subsidiary of Defendant Proctor & Gamble Company (“P & G”), which participates in the advertising and marketing of lams’ products.

Kal Kan and lams compete directly for the business of retail establishments, individual pet owners, breeders, veterinarians, and entities that maintain dogs for competition. lams views the markets for dog food to be fiercely competitive. In retail establishments, Kal Kan and lams products compete for shelf and display space, as well as for customer purchases. Retail sales occur in grocery/food stores, supermarkets and large merchandising outlets, as well as specialty pet stores. Kal Kan products are usually less expensive than comparable lams brands.

In its advertising, lams promotes its products as “premium” dog food (ie., products that are a better value, based on quality, the quantity to be fed daily, and the price of the food), compared to competitive “grocery brands” or “basic brands.” *1064 The labels on lams’ products contain feeding directives to help influence purchasers to choose them, as well as to comply with State laws which require “feeding directions” to be listed on labels. The amount of food that purchasers are instructed to feed their dogs varies according to the weight of the dog. Kal Kan specifically alleges that the feeding directions on lams products are literally false, deceptive, misleading, and potentially harmful to dogs if they were to be rigorously followed, and that lams is aware of this. According to Plaintiff, the effect of lams’ feeding instructions is to make it appear that lams’ products provide a greater value than they actually do, in that the labels suggest that lams’ products contain more servings than a comparably sized “grocery” or “basic” brand, such as Kal Kan’s products, due to smaller lams’ feeding amounts for comparably sized dogs. Kal Kan further alleges that lams has promoted its deceptive feeding directions through the use of a “food calculator” on its web site. lams has urged consumers to compare daily feeding levels of “grocery brands” to lams products, and has claimed that such a comparison will show potential purchasers that any such lams’ product “gives you and your dog the best value.”

Iams has made additional promotional statements which Kal Kan asserts are misleading. For example, lams has stated that “Animal feeding tests using Association of American Feed Control Officials’ procedures substantiate that [the specific lams’ product] provides complete and balanced nutrition for All Life Stages.” These tests allegedly were performed without limiting the dogs’ food portions or by providing the dogs with substantially more food than indicated by the feeding directions. Kal Kan has also alleged that lams has compared its products with Kal Kan’s in representations to retail establishments, using the deceptive daily feeding representations.

On February 23, 2001, in response to lams’ advertising campaign, Kal Kan brought suit in this Court against lams and P & G, setting forth five claims for relief, to wit: (1) a claim for false advertising, in violation of section 43(a) of the Lanham Act, 15 U.S.C. § 1125(a); (2) a state law claim for deceptive trade practices, in violation of Ohio Rev.Code § 4165.01 et seq.; (3) an Ohio common law claim for unfair competition; (4) an Ohio common law claim for unjust enrichment; and (5) an Ohio common law claim for commercial disparagement (Doc. # 1). On March 15, 2001, Defendants filed a Motion to Dismiss, pursuant to Fed.R.Civ.P. 12(b)(1) or, in the alternative, for Summary Judgment, asserting that Plaintiff lacks standing to assert its Lanham Act claim (Doc. # 6). On April 4, 2001, Plaintiff filed an Amended Complaint (Doc. # 10), adding additional factual allegations to address Defendants’ concerns. That Motion has been overruled as moot, in light of the filing of a Motion to Dismiss directed to the Amended Complaint (Doc. #16).

Pending before the Court are (1) Defendants’ Motion to Dismiss Plaintiffs Amended Complaint, pursuant to Rule 12(b)(1) (Doc. # 16-1) or, in the alternative, for Summary Judgment (Doc. # 16-2), again asserting that Plaintiff lacks Article III standing; (2) Plaintiffs Motion to Compel Defendants’ Rule 26(a)(1) Initial Disclosures and for Sanctions (Doc. # 33); (3) Defendants’ Motion to Strike Kal Kan’s Supplement to Kal Kan’s Opposition to Defendant’s Notice of Filing Recent Case Applicable to their Motion to Dismiss or, in the alternative, for Summary Judgment (Doc. #40); (4) Defendants’ Motion to Strike Kal Kan’s Supplement to Kal Kan’s Opposition to Defendants’ Motion to Dis *1065 miss or, in the alternative, for Summary-Judgment (Doc. #53); and (5) Defendants’ Motion to Strike the Second Supplement/Declaration of Dr. J. Stephen Stockum (Doc. # 60). For the reasons assigned, Defendants’ Motion to Dismiss (Doc. # 16-1) and its Motion, in the alternative, for Summary Judgment (Doc. # 16-2) are OVERRULED. Defendants’ Motions to Strike (Doc. #40, Doc. #53, Doc. # 60) are OVERRULED as MOOT. Plaintiffs Motion to Compel (Doc. # 33) is SUSTAINED. Plaintiffs Motion for Sanctions (Doc. # 33) is OVERRULED, without prejudice to renewal at the completion of this litigation.

I. Defendants’ Motion to Dismiss or, in the Alternative, for Summary Judgment (Doc. #16)

A. Standard Governing Defendants’ Motion

To demonstrate standing to sue in federal court, under Article III of the Constitution, a plaintiff must demonstrate that: (1) it has suffered an “injury in fact”; (2) the injury is fairly traceable to the challenged action of the defendant, ie., a causal connection; and (3) it is likely, as opposed to merely speculative, that the injury will be redressed by a favorable decision.

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Bluebook (online)
197 F. Supp. 2d 1061, 2002 U.S. Dist. LEXIS 7710, 2002 WL 776927, Counsel Stack Legal Research, https://law.counselstack.com/opinion/kal-kan-foods-inc-v-iams-co-ohsd-2002.