Juarbe v. Jumbleberry Enterprises USA CA2/1

CourtCalifornia Court of Appeal
DecidedMarch 1, 2023
DocketB314040
StatusUnpublished

This text of Juarbe v. Jumbleberry Enterprises USA CA2/1 (Juarbe v. Jumbleberry Enterprises USA CA2/1) is published on Counsel Stack Legal Research, covering California Court of Appeal primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
Juarbe v. Jumbleberry Enterprises USA CA2/1, (Cal. Ct. App. 2023).

Opinion

Filed 3/1/23 Juarbe v. Jumbleberry Enterprises USA CA2/1 NOT TO BE PUBLISHED IN THE OFFICIAL REPORTS California Rules of Court, rule 8.1115(a), prohibits courts and parties from citing or relying on opinions not certified for publication or ordered published, except as specified by rule 8.1115(b). This opinion has not been certified for publication or ordered published for purposes of rule 8.1115.

IN THE COURT OF APPEAL OF THE STATE OF CALIFORNIA

SECOND APPELLATE DISTRICT

DIVISION ONE

ALBERTO JUARBE, B314040

Plaintiff, Cross-defendant (Los Angeles County and Appellant, Super. Ct. No. 20STCP00545)

v.

JUMBLEBERRY ENTERPRISES USA LTD.,

Defendant, Cross-complainant and Respondent.

APPEAL from a judgment of the Superior Court of Los Angeles County, Dennis J. Landin, Judge. Affirmed. Law Office of Gary Kurtz and Gary A. Kurtz for Plaintiff, Cross-defendant and Appellant. Gordon Rees Scully Mansukhani and Christopher B. Queally for Defendant, Cross-complainant and Respondent. ____________________ INTRODUCTION Appellant Alberto Juarbe is the president of Nutri-burn, LLC (Nutri-burn). Juarbe signed an agreement pursuant to which Nutri-burn received marketing services from respondent Jumbleberry Enterprises USA Ltd. (Jumbleberry). Juarbe contends that he signed the agreement solely on behalf of Nutri- burn as Nutri-burn’s corporate representative. Jumbleberry contends that Juarbe signed the agreement both on behalf of Nutri-burn and also on behalf of himself personally. The agreement contained an arbitration provision, and when a dispute arose over payment for services Jumbleberry had rendered, Jumbleberry initiated an arbitration proceeding against both Nutri-burn and Juarbe personally. Neither Nutri- burn nor Juarbe participated in the arbitration. The arbitrator ruled in favor of Jumbleberry, awarding it damages payable jointly by Nutri-burn and Juarbe. Juarbe later filed a petition in the superior court to vacate the arbitration award against him personally on the ground he was not bound by the contract between Nutri-burn and Jumbleberry. Jumbleberry filed a cross-petition to confirm the arbitration award. The superior court denied Juarbe’s petition to vacate on two grounds—that it was untimely and, even if timely, Juarbe was bound by the contract. The court granted Jumbleberry’s petition to confirm the arbitration award and entered judgment to that effect.

2 Juarbe now appeals.1 We affirm because the trial court properly concluded that Juarbe’s petition to vacate the arbitration award was untimely. As a consequence, the trial court was statutorily precluded from considering Juarbe’s challenge to the arbitration award and was required to confirm the arbitration award. FACTUAL AND PROCEDURAL BACKGROUND A. The Contract Nutri-burn entered into an agreement with Jumbleberry under which Jumbleberry provided Nutri-burn with access to Jumbleberry’s online advertising network of marketing affiliates to promote Nutri-burn’s products. The agreement was in two parts, a “Master Service Agreement” (MSA) and a “Jumbleberry Insertion Order” (Insertion Order). Both agreements identified Nutri-burn as “Advertiser” and Juarbe as “Advertiser Owner/Representative.” Juarbe signed both agreements. 1. The MSA We summarize here those portions of the MSA relevant to this appeal. The MSA states, on the first page, “This MSA, together with the insertion orders executed between Jumbleberry and Advertiser from time to time (‘IO’ or ‘IOs’), governs the rights and obligations of Advertiser, Advertiser’s undersigned representative or owner, and Jumbleberry (collectively, ‘the parties’ and, individually, a/the ‘party’), comprise the entire agreement between the parties with respect to the subject matter

1 Before the trial court, Juarbe represented that Nutri-burn had no basis to object to the arbitration award, and Nutri-burn is not a party to this appeal.

3 hereof (i.e., all of the terms and conditions relating to the Advertiser’s use of the Network) and supersede and replace any and all prior agreements entered into by and between Jumbleberry and the Advertiser, understandings and representations and warranties, whether written or oral.” Regarding payment, the MSA states that “Advertiser agrees to pay Jumbleberry for all advertising published by Jumbleberry on a Cost per Acquisition (‘CPA’) or Cost per Lead (‘CPL’) basis, as defined in the applicable [Insertion Order].” The MSA further states with respect to payment, “Advertiser’s undersigned signatory or owner, individually and as legal agent of Advertiser, attests that they have the authority to bind Advertiser to all Payment terms, and shall remain jointly and severally liable for any unpaid invoices as well as Advertiser’s other obligations under the terms of this Agreement.” The MSA also states “Advertiser agrees that it and its undersigned representative or owner shall be liable for payment of all invoices to Jumbleberry.” The MSA contains a section which lists several representations and warranties made by the parties, and which includes the statement “Advertiser’s undersigned representative or owner provides the same representations and warranties made by the Advertiser as set forth herein and accepts personal liability for all obligations of the Advertiser as set forth herein.” The MSA includes an arbitration provision, which provides “With respect to any claim brought by Advertiser . . . , the parties agree to mandatory, confidential, final and binding arbitration with the sole and exclusive forum for such arbitration in the City of Toronto, Canada. With respect to any claim brought by Jumbleberry . . . , the parties agree that venue and personal

4 jurisdiction are proper in the City of Toronto, Canada, New York City, New York, and/or any other forum in which a party is subject to personal jurisdiction and that Jumbleberry may elect in its discretion to bring its claim in mandatory, confidential, final and binding arbitration or otherwise in a federal or state court in such forum.” If the arbitration takes place in the United States, then it “will be administered by the American Arbitration Association (‘AAA’) according to the Commercial Rules,” while if the arbitration takes place in Canada, it “will be administered by the Simplified Arbitration Rules of the ADR Institute of Canada, Inc.” Finally, “[t]he prevailing party in any claim between the parties shall be entitled to an award of its costs and attorney’s fees.” 2. The Insertion Order As relevant to this appeal, the Insertion Order incorporates the MSA and provides, in relevant part, that “Jumbleberry will invoice Advertiser on a weekly basis each Monday for commissions on CPA orders delivered during the prior seven (7) day period (Monday to Sunday) to be paid in full within the ‘Payment Terms’ days of receipt of invoice.”2 Both the MSA and Insertion Order were signed and effective on December 10, 2018. Jumbleberry thereafter performed under these agreements, and invoiced Nutri-burn

2 As defined in both the MSA and Insertion Order, “CPA” refers to “Cost per Acquisition”; the Insertion Order defines a “[CPA a]ction . . . as an internet user clicking on a link tracked by the Jumbleberry Network, landing on Advertiser’s web site . . . and completing a purchase or submitting an order on Advertiser’s website.”

5 $128,820.23 for marketing services. According to Jumbleberry, no payment was received from either Nutri-burn or Juarbe for these services. B. The Dispute and Arbitration Proceeding On June 5, 2019, Jumbleberry submitted a demand for arbitration with the AAA to recover on the outstanding invoices. The International Centre for Dispute Resolution (ICDR), which is the international division of the AAA, undertook administration of the arbitration. Attorney Kabir Duggal of Arnold & Porter LLP in New York, New York was appointed as the arbitrator.

Free access — add to your briefcase to read the full text and ask questions with AI

Related

Bleecher v. Conte
698 P.2d 1154 (California Supreme Court, 1981)
Moncharsh v. Heily & Blase
832 P.2d 899 (California Supreme Court, 1992)
Rancho Santa Fe Pharmacy, Inc. v. Seyfert
219 Cal. App. 3d 875 (California Court of Appeal, 1990)
Howe v. American Baptist Homes of the West, Inc.
112 Cal. App. 3d 622 (California Court of Appeal, 1980)
Hulsey v. Elsinore Parachute Center
168 Cal. App. 3d 333 (California Court of Appeal, 1985)
Smith v. Microskills San Diego L.P.
63 Cal. Rptr. 3d 608 (California Court of Appeal, 2007)
Founding Members of Newport Beach Country Club v. Newport Beach Country Club, Inc.
135 Cal. Rptr. 2d 505 (California Court of Appeal, 2003)
Benasra v. Marciano
112 Cal. Rptr. 2d 358 (California Court of Appeal, 2001)
Allen v. Smith
114 Cal. Rptr. 2d 898 (California Court of Appeal, 2002)
Freedman v. Brutzkus
182 Cal. App. 4th 1065 (California Court of Appeal, 2010)
Richey v. Autonation, Inc.
341 P.3d 438 (California Supreme Court, 2015)
Harris v. TAP Worldwide, LLC
248 Cal. App. 4th 373 (California Court of Appeal, 2016)
Martin v. World Savings & Loan Ass'n
92 Cal. App. 4th 803 (California Court of Appeal, 2001)
Jones v. Jacobson
195 Cal. App. 4th 1 (California Court of Appeal, 2011)
Dowling v. Farmers Insurance Exchange
208 Cal. App. 4th 685 (California Court of Appeal, 2012)
Rodriguez v. Oto
212 Cal. App. 4th 1020 (California Court of Appeal, 2013)
Douglass v. Serenivision, Inc.
229 Cal. Rptr. 3d 54 (California Court of Appeals, 5th District, 2018)
SI 59 LLC v. Variel Warner Ventures, LLC
239 Cal. Rptr. 3d 788 (California Court of Appeals, 5th District, 2018)
Cohen v. TNP 2008 Participating Notes Program, LLC
243 Cal. Rptr. 3d 340 (California Court of Appeals, 5th District, 2019)

Cite This Page — Counsel Stack

Bluebook (online)
Juarbe v. Jumbleberry Enterprises USA CA2/1, Counsel Stack Legal Research, https://law.counselstack.com/opinion/juarbe-v-jumbleberry-enterprises-usa-ca21-calctapp-2023.