Joyce White, et al. v. Chime Financial Inc.

District Court, W.D. Washington·Decided May 29, 2026·No. 2:25-cv-01361·Unknown

Opinion

UNITED STATES DISTRICT COURT AT SEATTLE JOYCE WHITE, et al., CASE NO. C25-1361-KKE

Plaintiff(s), ORDER ON MOTION TO DISMISS v.

CHIME FINANCIAL INC.,

Defendant(s).

Plaintiff Joyce White brings this putative class action against Defendant Chime Financial Inc. (“Chime”), asserting claims under Washington’s Commercial Electronic Mail Act (“CEMA”) and Washington’s Consumer Protection Act (“CPA”). Presently before the Court is Chime’s motion to dismiss the consolidated class action complaint (Dkt No. 18) and its request for incorporation by reference and judicial notice of certain documents. Dkt. Nos. 25, 26. The motions have been fully briefed, and the Court has considered the oral argument of counsel. Dkt. Nos. 25, 26, 31, 32, 35, 36, 43. For the reasons below, the Court grants the motion for incorporation by reference and denies the motion to dismiss. I. BACKGROUND Chime is a financial technology company that offers various banking products and services through both its website and mobile application. Dkt. No. 18 ¶ 1. Chime promotes the use of its banking products and services through its referral marketing program, which includes the refer-a- friend (“RAF”) program. Id. ¶ 17. Using the Chime mobile application, in “just a few taps,” Chime users can select one or more contacts from their phone and transmit a pre-populated marketing text message, which includes a customized referral link prompting recipients to

download the Chime app. Id. ¶ 18. White alleges that the RAF program is “prominently promoted” within the mobile application, being featured at the top of the main application page. See id. ¶ 18 (Figure 1: screen capture of top of account page showing “Get $100” button). Upon tapping the “Get $100” button, users are taken to a page that allows them to transmit a pre-written marketing message to the user’s phone contacts. See id. ¶ 20. Next to each contact’s name is another “Get $100” button. Id. When the user taps “Get $100” next to a particular contact’s name, the Chime application opens the text messaging application on the phone, and inserts a pre-composed marketing message and referral link. Id. ¶ 21. “The only additional action the user must take” is to tap the “send message” icon.

Id. White, who received a RAF text message without her consent, alleges that Chime’s RAF program violates both the CEMA and CPA. Id. ¶ 4. Chime filed a motion to dismiss, as well as a motion for judicial notice and incorporation by reference. Dkt. No. 25. After considering the parties’ briefing and oral argument, the Court grants the motion for incorporation by reference and denies the motion to dismiss for the following reasons. A. Legal Standard In evaluating a motion to dismiss under Rule 12(b)(6), a court examines the complaint to determine whether, assuming the facts alleged are true, the plaintiff has stated “a claim to relief

that is plausible on its face.” Ashcroft v. Iqbal, 556 U.S. 662, 678 (2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 544, 570 (2007)). A claim is plausible if “the plaintiff pleads factual content that allows the court to draw the reasonable inference that the defendant is liable for the misconduct alleged.” Id. B. Judicial Notice and Incorporation by Reference

Chime asks the Court to consider the following documents under the doctrines of incorporation-by-reference or judicial notice: Chime’s May 13, 2025 Form S-1 Registration Statement; Chime’s March 24, 2025 blog post titled “Chime’s Referral Program: Everything You Need to Know”; and former plaintiff Charles Taft’s original complaint. Dkt. No. 26. “Generally, district courts may not consider material outside the pleadings when assessing the sufficiency of a complaint[.]” Khoja v. Orexigen Therapeutics, Inc., 899 F.3d 988, 998 (9th Cir. 2018). “When ‘matters outside the pleading are presented to and not excluded by the court,’ the 12(b)(6) motion converts into a motion for summary judgment under Rule 56.” Id. (quoting Fed. R. Civ. P. 12(d)). “There are two exceptions to this rule: the incorporation-by-reference

doctrine, and judicial notice under Federal Rule of Evidence 201.” Id. The incorporation-by-reference doctrine “treats certain documents as though they are part of the complaint itself” and is intended to “prevent[] plaintiffs from selecting only portions of documents that support their claims, while omitting portions of those very documents that weaken—or doom—their claims.” Id. at 1002. While a defendant may seek to incorporate a document into the complaint by reference where “the plaintiff refers extensively” to it or “the document forms the basis of the plaintiff’s claim,” “the mere mention of the existence of a document is insufficient to incorporate the contents of a document.” Id. (first quoting United States v. Ritchie, 342 F.3d 903, 907 (9th Cir. 2003), and then quoting Coto Settlement v. Eisenberg, 593 F.3d 1031, 1038 (9th Cir. 2010)).

“Judicial notice under Rule 201 permits a court to notice an adjudicative fact if it is ‘not subject to reasonable dispute.’” Id. at 999 (quoting Fed. R. Evid. 201(b)). “A fact is ‘not subject to reasonable dispute’ if it is ‘generally known,’ or ‘can be accurately and readily determined from sources whose accuracy cannot reasonably be questioned.’” Id. (quoting Fed. R. Evid. 201(b)(1)– (2)). Though a court may take judicial notice of undisputed facts contained in public records, it

“cannot take judicial notice of disputed facts contained in such public records.” Id. 1. The Court will take judicial notice of former plaintiff Taft Charles’s complaint. Chime asks the Court to take judicial notice of former plaintiff Taft Charles’s previously- filed complaint. Dkt. No. 26 at 4. Plaintiff does not object to the Court considering Charles’s original complaint (Dkt. No. 32 at 3), and thus, the Court grants Chime’s motion for judicial notice of that document. Reyn’s Pasta Bella, LLC v. Visa USA, Inc., 442 F.3d 741, 746 n.6 (9th Cir. 2006) (taking judicial notice of pleadings and documents filed in parallel litigation, as they were “readily verifiable and, therefore, the proper subject of judicial notice”). 2. The amended complaint incorporates Chime’s May 13, 2025 Form S-1 Registration

Statement and March 24, 2025 RAF Blog Post by reference. Chime also asks the Court to consider, through either incorporation-by-reference or judicial notice, its May 13, 2025 Form S-1 Registration Statement, filed with the Securities and Exchange Commission, as well as its March 24, 2025 blog post detailing its RAF program. Dkt. No. 26 at 3–4. White counters that because her claims do not rely on the existence of either the S-1 Registration statement or the blog post, neither document is properly subject to incorporation-by- reference. Dkt. No. 32 at 3–4. She also opposes judicial notice of the documents, arguing that Chime cannot “gesture[] at entire documents” through incorporation-by-reference or judicial notice without explaining how “those documents demonstrate that the allegations are inaccurate or untrue.” Id. However, because the amended complaint references and includes links to both

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