Jaeger v. Zillow Group Inc

District Court, W.D. Washington·Decided August 23, 2024·No. 2:21-cv-01551·Unknown

Opinion

WESTERN DISTRICT OF WASHINGTON JEREMY JAEGER, on behalf of himself and all others similarly situated, Plaintiff, C21-1551 TSZ v. ORDER ZILLOW GROUP, INC., et al., Defendants. THIS MATTER comes before the Court on the motion for class certification, appointment of class representative, and appointment of class counsel, docket no. 115,1

1 Jaeger’s motion for class certification was filed on March 14, 2024, see docket no. 115, and his reply was filed on June 7, 2024, see docket no. 121. On July 5, 2024, after the Court had begun considering Jaeger’s motion for class certification, Jaeger filed a motion to amend his complaint, see Mot. (docket no. 123), which Defendants did not oppose, see Resp. (docket no. 132). Although the Court granted leave to amend, see Minute Order (docket no. 133), and Jaeger’s First Amended Consolidated Class Action Complaint (“FAC”) is now the operative pleading, see docket no. 135, the Court has decided the motion for class certification on the basis of the earlier Corrected Consolidated Class Action Complaint, see docket no. 71, which was in effect at the time Jaeger moved for class certification, and which was not substantively revised with respect to the claims asserted in this action or the class allegations when the FAC was filed. See FAC at § I (Summary of Amendments) (docket no. 135). brought by lead plaintiff Jeremy Jaeger. Jaeger moves to certify the following Rule 23(b)(3) class:

All persons or entities who purchased or otherwise acquired Zillow Group, Inc. Class A common stock or Class C capital stock during the period from August 5, 2021, to November 2, 2021, inclusive, and were damaged thereby. Having reviewed all papers filed in support of, and in opposition to, the motion, the Court enters the following Order. Background A. Zillow Offers Defendant Zillow Group, Inc. (“Zillow”) operates several real estate websites including zillow.com and streeteasy.com. Corrected Consol. Class Action Compl. [hereinafter “Consol. Compl.”] at ¶ 2 (docket no. 71). In 2018, facing changing market conditions, Zillow decided to expand from merely operating real estate websites to buying houses directly from consumers via cash offers, renovating those houses, and reselling them for a profit. Id. at ¶¶ 2–3. This latter business is known as the “Instant Buyer” or “iBuyer” market, i.e., “iBuying,” and Zillow branded its entry into this business as “Zillow Offers.” Id. at ¶¶ 2–4. Zillow told investors it had a competitive advantage in iBuying from its experience using algorithmic pricing models to value homes. Id. at ¶ 76. Zillow also represented that it intended to grow Zillow Offers quickly, with a target of purchasing 5,000 homes per month. Id. at ¶ 183. By late 2020 and early 2021, Zillow Offers was already falling behind its iBuying competitors. Id. at ¶¶ 16, 90–91, 100. Wanting to catch up to its competitors, Zillow launched “Project Ketchup,” a program intended to accelerate Zillow’s acquisitions of homes. Id. at ¶¶ 16, 100.

Project Ketchup modified how Zillow Offers priced houses targeted for acquisition. Originally, Zillow Offers based its offer prices on an algorithm and on input from specialized housing pricing analysts. Id. at ¶¶ 71–73 Project Ketchup introduced the use of systemic “overlays,” which saw purchasing managers increasing the algorithmically determined offer price by as much as seven percent. Id. at ¶¶ 100, 111– 12 After the introduction of the overlays, Zillow Offers’ acquisition volumes more than

doubled in a single quarter. Id. at ¶ 182. Zillow did not credit Zillow Offers’ increased acquisition volume to the use of the overlays. Instead, Zillow represented that the increase was based on “improving [its] pricing models, including launching the neural2 Zestimate, which sharpened [its] offer strength” and “strong growth in consumer demand.” Id. at ¶¶ 182–86.

Project Ketchup also saw Zillow Offers reducing the scope of jobs for which it would hire contractors and the rates it would pay those contractors. Id. at ¶ 127. The combination of reduced scopes of work and reduced rates resulted in many contractors scaling back the amount of work they would do for Zillow Offers or outright declining to take on new Zillow Offers projects. Id. at ¶ 128. Zillow Offers’ inability to get

contractors to perform renovations on acquired houses led to it developing a significant

2 The neural Zestimate is an enhanced version of Zillow’s Zestimate home valuation model. See Consol. Compl. at ¶ 99 (docket no. 71). “In the case of the Zestimate algorithm, the neural network model correlates home facts, location, housing market trends and home values.” Id. backlog of houses that it was unable to sell. Id. This backlog in turn increased Zillow’s holding costs and further exposed Zillow to risks from a housing market slowdown. Id.

Relevant now are three sets of statements that Jaeger alleges corrected Zillow’s previously misleading statements.3 First, on October 17, 2021, Bloomberg published an article stating that Zillow Offers would be ceasing new acquisitions through the end of the year. Id. at ¶164. The acquisitions pause was confirmed the next day, October 18, 2021, by a Zillow press release which stated that the pause was “[d]ue to a backlog in renovations and operational capacity constraints,” caused by “a labor- and supply-

constrained economy inside a competitive real estate market, especially in the construction, renovation and closing spaces.” Id. at ¶ 165. Second, on October 31, 2021, KeyBanc Capital Markets (“KeyBanc”) issued a report indicating that many of the houses Zillow was selling were listed for less than what Zillow had paid for the houses. Id. at ¶ 227. The next day, on November 1, 2021, Bloomberg published an article disclosing that

Zillow planned to divest itself of approximately 7,000 houses for roughly $2.8 billion to private equity investors. Id. at ¶¶ 227–28. Finally, during its November 2, 2021, earnings call, Zillow announced that it was winding down Zillow Offers and laying off 25% of its workforce. Id. at ¶¶ 170, 231. Zillow also admitted that it had overpaid for nearly 18,000 homes and would need to take a write down of as high as $569 million. Id.

at ¶¶ 33, 115, 170, 173. Zillow attributed this decision to issues with its algorithms and pricing models that had been lauded months earlier, stating: “fundamentally, we have 3 For further discussion of the alleged misleading statements, see the Court’s Order, docket no. 97. been unable to predict future pricing of homes to a level of accuracy that makes this a safe business to be in.” Id. at ¶ 171. Zillow also pinned responsibility on the undisclosed

backlogs, noting that it had “experienced significant capacity and demand planning challenges,” which “caused a meaningful backup in our processing of homes in the Zillow pipeline.” Id. at ¶ 172. Discussion A. Class Action Standard Federal Rule of Civil Procedure 23 operates as “an exception to the usual rule that

litigation is conducted by and on behalf of the individual named parties only.” Comcast Corp. v. Behrend, 569 U.S. 27, 33 (2013) (quoting Califano v. Yamasaki, 442 U.S. 682, 700–01 (1979)). To maintain a class action, the prerequisites of numerosity, commonality, typicality, and adequacy must be satisfied. Fed. R. Civ. P. 23(a). Additionally, a class action must satisfy one of the provisions of Rule 23(b). See

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