In Re Zicam Cold Remedy Marketing, Sales Practices, & Products Liability Litigation

797 F. Supp. 2d 940, 2011 U.S. Dist. LEXIS 62838, 2011 WL 2181188
CourtDistrict Court, D. Arizona
DecidedJune 3, 2011
Docket2:09-po-02096
StatusPublished
Cited by3 cases

This text of 797 F. Supp. 2d 940 (In Re Zicam Cold Remedy Marketing, Sales Practices, & Products Liability Litigation) is published on Counsel Stack Legal Research, covering District Court, D. Arizona primary law. Counsel Stack provides free access to over 12 million legal documents including statutes, case law, regulations, and constitutions.

Bluebook
In Re Zicam Cold Remedy Marketing, Sales Practices, & Products Liability Litigation, 797 F. Supp. 2d 940, 2011 U.S. Dist. LEXIS 62838, 2011 WL 2181188 (D. Ariz. 2011).

Opinion

*941 ORDER

FREDERICK J. MARTONE, District Judge.

We have before , us defendants’ motion for summary judgment on the issue of general causation (doc. 1374), plaintiffs’ response (doc. 1412), and defendants’ reply (doc. 1426). 1

I. MDL Background

Plaintiffs allege that their use of Zicam Cold Remedy Intranasal Gel Spray or Swabs caused them to lose their sense of smell. For a description of the Zicam intranasal products, see our Order on Defendants’ Motion to Exclude Plaintiffs’ Causation Experts (“Daubert Order”) at 2-3 (doc. 1360).

Defendants moved to exclude the opinions of four of plaintiffs’ experts, see Motion to Exclude Plaintiffs’ General Causation Experts (doc. 1061); Motion to Exclude Plaintiffs’ Expert Jay Sirois (doc. 1063), which we granted in part and denied in part. We admitted Dr. Greg Davis’s opinions about (1) the diffuse location of olfactory tissue in the nose, and (2) the toxicity of Zicam. Daubert Order at 19. We admitted Dr. Ashim Mitra’s opinions about (1) the distribution and deposition of Zicam within the nasal cavity, (2) the principle of diffusion, and (3) the effect of the preservative benzalkonium chloride on the absorption of Zicam. Id. at 23. We admitted Dr. Steven Pike’s opinions about the toxicity of Zicam to olfactory epithelium (“OE”) and its potential to cause anosmia, but excluded his reliance on certain studies. Id. at 28. 2

II. Legal standards

We grant summary judgment if defendants show “there is no genuine dispute as to any material fact and the movant is entitled to judgment as a matter of law.” Fed.R.Civ.P. 56(a). We draw all justifiable inferences in favor of the non-moving party. Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 255, 106 S.Ct. 2505, 2513, 91 L.Ed.2d 202 (1986).

Plaintiffs assert causes of action under the products liability laws of their respective states. In a products liability action brought in federal court pursuant to diversity jurisdiction, we apply state substantive law. Stilwell v. Smith & Nephew, Inc., 482 F.3d 1187, 1193 (9th Cir.2007). As an MDL transferee court, we apply the substantive law of each transferor forum. Ferens v. John Deere Co., 494 U.S. 516, 525, 110 S.Ct. 1274, 1280, 108 L.Ed.2d 443 (1990) (choice-of-law rules do not change following a transfer). It is uncontested that each transferor forum applies the substantive law of the place where plaintiff resides, purchased the product, and was injured. See Motion at 15.

*942 The parties also agree that each applicable state requires plaintiffs to prove general and specific causation for their claims for negligence, strict liability, failure to warn, breach of warranties, and consumer fraud. See Motion at 16. Plaintiffs must show a causal link between their alleged injury, anosmia, and their use of Zicam, the allegedly defective product. “General causation” means “whether the substance at issue had the capacity to cause the harm alleged.” In re Hanford. Nuclear Reservation Litigation, 292 F.3d 1124, 1133 (9th Cir.2002). The general causation inquiry is “whether exposure to a substance for which a defendant is responsible ... is capable of causing a particular injury or condition in the general population.” Id. at 1133. Specific or individual causation “refers to whether a particular individual suffers from a particular ailment as a result of exposure to a substance.” Id. Where the distinction between general and individual causation is made, “it must be strictly observed.” Id. at 1135

Defendants move for summary judgment solely on the issue of general causation. They contend that we (and the transferor courts) need not reach the issue of specific causation unless plaintiffs’ evidence is sufficient to show that anosmia can be caused by the circumstances of their exposure. Motion at 17 (citing Ruggiero v. Warner-Lambert Co., 424 F.3d 249, 254 (2d Cir.2005)).

The admission of significant portions of plaintiffs’ experts’ opinions does not necessarily mean that the evidence is sufficient to support the general causation element of plaintiffs’ claims. See Stilwell, 482 F.3d at 1195 (affirming grant of summary judgment because the inclusion of the rejected testimony of plaintiffs expert does not establish causation). Even where scientific evidence “meets the standards of Rule 702,” summary judgment may be an “appropriate safeguard.” Daubert v. Merrell Dow Pharmaceuticals, Inc., 509 U.S. 579, 596, 113 S.Ct. 2786, 2798, 125 L.Ed.2d 469 (1993). “[Pjroof of causation must be such as to suggest ‘probability’ rather than mere ‘possibility,’ precisely to guard against raw speculation by the fact-finder.” Sakaria v. Trans World Airlines, 8 F.3d 164, 172-73 (4th Cir.1993); see also Domingo ex rel. Domingo v. T.K., 289 F.3d 600, 607 (9th Cir.2002) (“bits and pieces of testimony of defendants’ experts could not give rise to a triable issue of causation.”). However, as we noted in our Daubert Order, “[vigorous cross-examination, presentation of contrary evidence, and careful instruction on the burden of proof are the traditional and appropriate means of attacking shaky but admissible evidence.” Daubert, 509 U.S. at 596, 113 S.Ct. at 2798.

III. The delivery of a toxic dose.

To defeat summary judgment, plaintiffs’ collective expert opinions and evidence must be sufficient for a fact-finder to reliably conclude that ordinary use of Zicam can deliver zinc ions to the OE in an amount capable of damaging enough OE to cause smell loss in humans. Defendants contend that plaintiffs cannot meet their burden because: (1) evidence of the toxic level of Zicam is insufficient; (2) evidence of how much Zicam reaches the OE is insufficient; and (3) evidence of the location of smell tissue is speculative.

A. Toxic level of Zicam

1. Is a showing of a toxic dose required?

Defendants contend that plaintiffs cannot meet then.- causation burden because they have not demonstrated how much Zicam (or zinc) exposure is necessary to cause smell loss. Motion at 13.

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Bluebook (online)
797 F. Supp. 2d 940, 2011 U.S. Dist. LEXIS 62838, 2011 WL 2181188, Counsel Stack Legal Research, https://law.counselstack.com/opinion/in-re-zicam-cold-remedy-marketing-sales-practices-products-liability-azd-2011.